Apple Announces Macro Photography 'Shot on iPhone' Challenge - MacRumors
Skip to Content

Apple Announces Macro Photography 'Shot on iPhone' Challenge

Apple today announced the 2022 "Shot on iPhone" challenge, encouraging users to submit impressive photos shot with the iPhone 13 Pro and iPhone 13 Pro Max's macro mode.

iPhone 13 Pro Light Blue Side Feature
To enter, users must share their macro photos on Instagram, Twitter, or Weibo with the hashtags #ShotoniPhone and #iPhonemacrochallenge. In the caption, users should note which model they used to capture the image. Apple is also accepting entries via email at shotoniphone@apple.com.

Entrants can submit unedited macro photos straight from the camera app, but photos edited through Apple's Photos app or third-party software will also be accepted. Participants must be 18 years of age or older, and the challenge is not open to Apple employees or their immediate families.

When submissions close, a panel of expert judges will review the photos from around the world and select 10 winning entries. Winning photos will be celebrated on Apple's Newsroom, website, Instagram account, and more. Apple also said that winning photos may appear in the company's digital campaigns, such as in Apple Stores or on advertising billboards.

Submissions are open from today until February 16, 2022. Winners will be notified on or close to April 12, 2022.

Popular Stories

All Screen iPhone 2030 Feature Sans Text

iPhone 18 Pro: Nine Reasons Not to Upgrade This Year

Monday September 7, 2026 5:01 am PDT by
Apple is set to unveil new iPhone 18 Pro and iPhone 18 Pro Max models on Wednesday, September 9, and the devices are expected to feature a design that's largely similar to the iPhone 17 Pro models, with a peppering of enhancements inside. Major changes are not expected until next year, when Apple is expected to introduce a radically redesigned 20th-anniversary iPhone. If you're thinking of...
apple watch series 12

Leak Hints at Four New Features for Apple Watch Series 12 and Ultra 4

Monday September 7, 2026 8:57 am PDT by
Ahead of the announcement of the Apple Watch Series 12 and Ultra 4 later this week, code in the watchOS 27 and iOS 27 betas points to a series of new features for the product line. The information comes from a new post from MacRumors forums member "pdfu." The findings include: New "Readiness" app: An all-new separate Watch app referred to in code as "Readiness," distinct from the...
iPhone 18 Pro Dark Cherry Feature

iPhone 18 Pro Reportedly Starts With 256GB of Storage

Thursday September 3, 2026 9:22 am PDT by
While the iPhone 17 Pro has double the base storage compared to the iPhone 16 Pro, there will apparently be no further increase this year. Taiwanese research firm TrendForce today again reported that the iPhone 18 Pro models will start with 256GB of storage, like the iPhone 17 Pro models. Minimum storage capacities by model:iPhone 16 Pro: 128GB iPhone 17 Pro: 256GB iPhone 18 Pro...

Top Rated Comments

TheYayAreaLiving 🎗️ Avatar
60 months ago
Macro-mode! One of the best feature of the iPhone. This is a fun challenge.
Score: 7 Votes (Like | Disagree)
Justin Cymbal Avatar
60 months ago
Macro photography on the iPhone 13 Pro is definitely a game changer

There are a lot of videos on YouTube that I’ve watched on how to improve your macro photography

I’m glad that Apple is doing this challenge! I’m definitely going to look into submitting a few of my photos
Score: 7 Votes (Like | Disagree)
60 months ago

Agree, I'd be tempted to enter if it wasn't on a social media platform.

MacRumors would be a great place to run this (already some threads).
"Apple is also accepting entries via email at shotoniphone@apple.com"

It's not just social... you can email it too. It says it right there in the article. :)
Score: 6 Votes (Like | Disagree)
60 months ago
It’s too bad the Photos app doesn’t have an automatically generated “Macro” album.
Score: 5 Votes (Like | Disagree)
kingjames1970 Avatar
60 months ago
And you win…?

Exposure bucks. Even as a massive Apple fan boy I’m still not working for free.
Score: 4 Votes (Like | Disagree)
3rdiguy Avatar
60 months ago

Shame that Apple can't receive submissions for their own promotion directly.


Attachment Image
Score: 3 Votes (Like | Disagree)