Apple PR Chief Stella Low Departs After 8 Months, Kristin Huguet Named Successor

Apple today announced that Kristin Huguet Quayle has been appointed Apple's new vice president of worldwide corporate communications, with Huguet Quayle replacing former communications VP Stella Low.

kristin huguet
In a statement, Apple said that Huguet Quayle has played an important role at Apple for over 15 years.

Kristin has played an instrumental role sharing Apple's story of incredible innovation and strong values for more than 15 years. With an extraordinary depth of experience and a long track record of principled leadership, Kristin is uniquely suited for her new role overseeing worldwide communications.

Huguet Quayle has been at Apple since 2005 and has been on Apple's communication team. She joined Apple when the company had fewer than 20,000 employees, and was responsible for leading communications during Apple's encryption fight with the FBI.

Prior to joining Apple, Huguet Quayle led PR for Sun Microsystems and worked at Burson Marsteller. Stella Low, who Huguet Quayle is replacing, was with Apple for under a year having been hired in May 2021. Prior to Low's hiring, the PR chief role has been empty since Steve Dowling departed Apple.

Top Rated Comments

desslr Avatar
18 months ago
Someone needed to be shown the door after the CSAM fiasco. Apple’s reputation as a leader in privacy has been seriously undermined in the last 6 months.
Score: 26 Votes (Like | Disagree)
Madhatter32 Avatar
18 months ago
Maybe this is related to Apple's botched CSAM announcement. Who knows.
Score: 23 Votes (Like | Disagree)
sw1tcher Avatar
18 months ago

Wonder what happened.
Stella Low found her conscience and just couldn't lie to Apple users anymore. ?
Score: 22 Votes (Like | Disagree)
VulchR Avatar
18 months ago

Maybe this is related to Apple's botched CSAM announcement. Who knows.
The announcement wasn't botched. The very idea of this was botched.
Score: 20 Votes (Like | Disagree)
farmboy Avatar
18 months ago

Stella Low found her conscience and just couldn't lie to Apple users anymore. ?
Lying is pretty much what the entire public relations industry is built on.
Score: 17 Votes (Like | Disagree)
Martin Bland Avatar
18 months ago

Someone needed to be shown the door after the CSAM fiasco. Apple’s reputation as a leader in privacy has been seriously undermined in the last 6 months.
The PR person is the wrong person to be shown the door for the CSAM fiasco. No PR in the world could cover up how awful Apple’s CSAM tool is. It’s a technical disaster. The people responsible for creating it should be shown the door. With prejudice.

If this is Apple’s response to the CSAM fiasco, then Apple is hopeless.
Score: 10 Votes (Like | Disagree)