Facebook Wants to Open 'Welcoming' Retail Stores Where People Can Experience the 'Metaverse'

Facebook, now rebranded to Meta, is looking to open physical retail stores where customers will be able to experience the wide range of products it has to offer, such as Oculus headsets, in a "welcoming" and "judgment-free" experience, according to a new report from The New York Times.

facebook meta
The report says that Facebook executives began floating the idea of a physical retail store last year, but following the company's rebrand to "Meta," the project is now gaining a little more steam. Early designs of the store showcase a minimal and modern design, according to The New York Times, with Meta wanting customers to feel curious and close. The company has considered a few names for its chain of stores, with "Facebook Store" being a top preference.

The aim of the stores is to make the world "more open and connected," according to the company documents viewed by The Times. They are also intended to spark emotions like "curiosity, closeness," as well as a sense of feeling "welcomed" while experimenting with headsets in a "judgment-free journey," according to the documents.

Early designs for Meta's stores appeared modern, with a flat, minimalist aesthetic to the building exteriors and subtle placement of the Facebook brand, according to the documents. The company considered naming its stores Facebook Hub, Facebook Commons, Facebook Innovations, Facebook Reality Store and From Facebook, before eventually settling on the Facebook Store as a leading candidate, the documents said.

Facebook's rebrand to Meta comes as part of Mark Zuckerberg's vision of transforming Facebook into not only a social media company, but also a metaverse company. Zuckerberg said the rename had laid the groundwork for the next chapter of his company's history. While now renamed to Meta, Facebook's app will continue to be called Facebook, as will the service itself. Instagram, WhatsApp, and Messenger will also remain unchanged.

If Meta moves forward with opening a physical retail store, which the report says would be in Burlingame, California, it would be the first physical manifestation of Meta, which boasts more than 3.5 billion digital users around the world. The "Facebook Store" will let people try a range of Oculus products, which will be renamed to Meta as part of the rebrand. Products such as the Oculus Quest will be renamed the Meta Quest.

Earlier this week, possibly in an attempt to sway public opinion and scrutiny, Facebook said it would stop facial recognition on 1 billion users, and delete all of the current data it has. A few days later, Meta clarified that it itself, as the "metaverse" company, will not be doing the same. Instead, Meta is already "exploring ways to incorporate biometrics into its emerging metaverse business."

Tags: Facebook, Meta

Top Rated Comments

dantracht Avatar
9 months ago
HAHAHAHAHAHAHAHAHAHAHAHA.

A store? C'mon. Stop distracting us.
Score: 51 Votes (Like | Disagree)
kevinbeared Avatar
9 months ago
They will try to get your fingerprints and DNA rofl
Score: 43 Votes (Like | Disagree)
rgeneral Avatar
9 months ago
Come in. Let us capture everything all at once.
Score: 33 Votes (Like | Disagree)
bbplayer5 Avatar
9 months ago
Read the room Zuck.
Score: 31 Votes (Like | Disagree)
CasualFanboy Avatar
9 months ago
This dude just gets creepier every second.

Maybe he will use it for his exploratory research into a potential Zuck '24 campaign.
Score: 29 Votes (Like | Disagree)
cicalinarrot Avatar
9 months ago
I’m genuinely curious:
Is anybody taking this thing seriously?
Score: 20 Votes (Like | Disagree)

Related Stories

Facebook Feature

Facebook Bringing Voice and Video Calling Back to Main App After Moving Them to Messenger

Monday August 23, 2021 4:09 pm PDT by
Facebook is re-adding voice and video calling features to its main Facebook app after moving the features to Messenger back in 2014, reports Bloomberg. Users in some countries including the United States are now able to make voice or video calls directly from the Facebook app. As of now, Facebook is testing the feature, which is meant to cut down on the number of times that Facebook users...
Facebook Watch Feature

Facebook Working on Smart Watch With Detachable Display and Two Built-In Cameras

Wednesday June 9, 2021 1:30 pm PDT by
Facebook has been working on a new smart watch for the last several months, and The Verge today unveiled new details about the device, which will compete with the Apple Watch. The Facebook smart watch will have a detachable display with two built-in cameras for taking pictures and videos to share on Facebook, Instagram, and WhatsApp. A camera on the front of the watch's display will be...
Facebook Feature

Facebook Finds New Way to Avoid Apple's In-App Purchases With Creator Subscription Links

Wednesday November 3, 2021 11:52 am PDT by
Meta CEO Mark Zuckerberg today announced changes to Facebook's "Subscriptions" tool, which will see Facebook testing Apple's App Store guidelines in an effort to secure more money for content creators. With Subscriptions, content creators can allow their fans to sign up to pay them a monthly subscription fee, similar to Patreon. Going forward, Facebook is implementing a "promotional link" in ...
facebook pay qr codes

Facebook Pay Introduces Personalized QR Codes for Person-to-Person Payments

Monday April 5, 2021 6:51 am PDT by
Facebook Pay is expanding on its service by rolling out person-to-person payments via QR codes, allowing users to scan a friend or family member's QR code, and instantly transfer money. Facebook Pay launched in 2019 as an easy and convenient service for people to transfer money to friends and family, pay businesses, purchase products, and more. It's integrated into all of Facebook's apps,...
tim cook mark zuckerberg

Apple's Privacy Measures to Cost Facebook $10 Billion in 2022

Thursday February 3, 2022 12:30 am PST by
Facebook has said measures being taken by Apple on iOS that make it harder for platforms and apps to track users across other apps and websites will cost its business $10 billion in 2022. Facebook yesterday reported $33.67 billion in revenue, and while higher than expected, earnings per share were shy of analyst expectations. Facebook, renamed to Meta, also offered lower guidance for the...
facebook facial recognition disabled

Facebook Shuttering Facial Recognition System, Will Delete Data From Over a Billion Users

Tuesday November 2, 2021 10:43 am PDT by
Facebook is shutting down its Face Recognition system and will delete the facial data of more than 1 billion of its users, Facebook parent company Meta announced this morning. People who opted in to Face Recognition will no longer be automatically recognized in photos and videos, and their facial recognition templates will be deleted. According to Facebook VP of Artificial Intelligence...
facebook

Facebook Crowned 'Worst Company of 2021' by New Survey

Sunday December 19, 2021 3:47 am PST by
Facebook, otherwise known as Meta, has been crowned the worst company of the year, following a turbulent 12 months of controversies, public backlash, and an eventual entire rebrand of the social media giant, according to a survey conducted by Yahoo Finance. Yahoo Finance every year crowns the best company of the year, with Microsoft taking the top spot for 2021. This year, however, Yahoo...
facebook meta smart watch

This is What Facebook's Upcoming Smart Watch Looks Like

Thursday October 28, 2021 4:30 pm PDT by
Meta, the company formerly known as Facebook, has been working on a smart watch designed to compete with the Apple Watch since early this year, and now Bloomberg has obtained pictures of the device. The smart watch has a design that's not too far off from the Apple Watch, but it is wider and rounder with more curved edges. There is a camera at the bottom of the display, along with a control...

Popular Stories

widgets ios 16 feature

Gurman: iPhone 14 Pro to Feature Always-On Display Showing iOS 16's New Lock Screen Widgets

Sunday June 26, 2022 7:36 am PDT by
iPhone 14 Pro models are widely expected to feature always-on displays that allow users to view glanceable information without having to tap to wake the screen. In the latest edition of his Power On newsletter for Bloomberg, Mark Gurman said the feature will include support for iOS 16's new Lock screen widgets for weather, fitness, and more. "Like the Apple Watch, the iPhone 14 Pro will be...
maxresdefault

M2 13-Inch MacBook Pro With 256GB SSD Appears Slower Than Equivalent M1 in Real-World Speed Tests

Monday June 27, 2022 1:57 pm PDT by
Benchmark testing has indicated that the 256GB variant of the 13-inch MacBook Pro with M2 chip offers slower SSD performance than its M1 equivalent, and now real-world stress testing by YouTuber Max Yuryev of Max Tech suggests that the 256GB SSD in the 13-inch MacBook Pro is also underperforming in day-to day-usage. The M2 MacBook Pro with 256GB SSD and 8GB RAM was slower than the M1 MacBook ...
13 inch macbook pro m2 mock feature 2

Base 13-Inch MacBook Pro With M2 Chip Has Significantly Slower SSD Speeds

Sunday June 26, 2022 2:52 pm PDT by
Following the launch of Apple's new 13-inch MacBook Pro with the M2 chip, it has been discovered that the $1,299 base model with 256GB of storage has significantly slower SSD read/write speeds compared to the equivalent previous-generation model. YouTube channels such as Max Tech and Created Tech tested the 256GB model with Blackmagic's Disk Speed Test app and found that the SSD's read and...
m2 mac mini screen feature

Gurman: Apple Planning M2 Pro Mac Mini, New Apple TV With A14 Chip, Revamped HomePod With S8 Chip, and More

Sunday June 26, 2022 6:31 am PDT by
In the latest edition of his Power On newsletter for Bloomberg, Mark Gurman outlined additional M2 Macs on Apple's product roadmap, including new Mac mini models with M2 and M2 Pro chips, new 14-inch and 16-inch MacBook Pro models with M2 Pro and M2 Max chips, and a new Mac Pro tower with M2 Ultra and "M2 Extreme" chips. Following the M2 series of Macs, Gurman said the first M3 series of...
M2 Pro and Max Feature

Apple's Upcoming M2 Pro Chip for High-End MacBook Pro and Mac Mini Will Reportedly Be 3nm

Monday June 27, 2022 7:31 am PDT by
TSMC will manufacture Apple's upcoming "M2 Pro" and "M3" chips based on its 3nm process, according to Taiwanese industry publication DigiTimes. "Apple reportedly has booked TSMC capacity for its upcoming 3nm M3 and M2 Pro processors," said DigiTimes, in a report focused on competition between chipmakers like TSMC and Samsung to secure 3nm chip orders. As expected, the report said TSMC will...
iPhone 11 Pro vs iPhone 14 Pro

iPhone 11 Pro vs. 14 Pro: New Features to Expect if You've Waited to Upgrade

Monday June 27, 2022 11:22 am PDT by
With many customers choosing to upgrade their iPhone every two or three years nowadays, there are lots of iPhone 11 Pro users who might be interested in upgrading to the iPhone 14 Pro later this year. Those people are in for a treat, as three years of iPhone generations equals a long list of new features and changes to look forward to. Below, we've put together a list of new features and...
tesla carplay hack

Tesla Apple CarPlay Hack Updated to Work With Any Tesla Model

Monday June 27, 2022 3:38 am PDT by
Polish developer Michał Gapiński has released a new and improved version of his "Tesla Android Project" which brings Apple's CarPlay experience to more Tesla vehicles than ever before. According to Gapiński, version 2022.25.1 provides "100% functional CarPlay integration for any Tesla," and comes with several new features and bug fixes. The project now supports DRM video playback so that...
2022 back to school apple

Apple Launches 2022 Back to School Offer: Up to $150 Gift Card With Mac or iPad

Friday June 24, 2022 5:08 am PDT by
Apple today launched its annual "Back to School" promotion for college/university students in the United States and Canada. This year's promotion offers a free Apple gift card with the purchase of an eligible Mac or iPad, rather than free AirPods like last year. Apple is also offering students 20% off AppleCare+ plans during the promotion. Apple is offering a $150 gift card with the purchase ...