Facebook today announced that it's bringing Reels, its short-form videos that were previously only available on the Instagram platform, to its main Facebook app on iOS and Android in the United States.
While the two share the same name and style, Reels content on Instagram and Facebook will differ. Facebook says it is testing the ability for Instagram Reels content creators to share their Reels to the Facebook audience, but doing so is entirely in a creator's control. Reels on Facebook can consist of effects, text, music, and more. Facebook's concept of Reels is wholly inspired by TikTok and follows its lead in featuring short, "entertaining," and trend-making videos.
With the ability to create reels and have their Instagram reels suggested to people on Facebook, creators — whether they’re just starting out or already have a large following — will have more ways to express themselves, grow their communities and reach new audiences.
Reels on Facebook can consist of music, audio, effects, and more. You can find them in News Feed or in Groups, and when viewing a reel on Facebook, you can easily follow the creator directly from the video, like and comment on it, or share it with friends.
Facebook also today announced it would be offering a new bonus program for content creators in hopes of spurring-up more Reels content on its platform. Reels in Facebook will be available starting today in the United States on iOS and Android.
Wednesday October 20, 2021 3:41 am PDT by Sami Fathi
Facebook is reportedly planning to change its name to better reflect Mark Zuckerberg's goal of creating a "metaverse," reports The Verge, claiming the change could come as soon as next week.
From the report:
The coming name change, which CEO Mark Zuckerberg plans to talk about at the company's annual Connect conference on October 28th, but could unveil sooner, is meant to signal the tech...
Thursday August 19, 2021 4:29 pm PDT by Juli Clover
The United States Federal Trade Commission today reinforced its antitrust case against Facebook by providing more detail on how the company either crushed or bought out its rivals in an attempt to get rid of competition.
The updated filing is longer than the original complaint and it offers additional evidence in favor of the FTC's argument that Facebook is a monopolist, plus it again asks...
Facebook is developing a health and messaging-focused smartwatch to compete with the Apple Watch, according to recent reports.
The Information and The Verge have reported Facebook's internal plans to bring an Apple Watch-style smartwatch to market.
Facebook's smartwatch is said to work with a cellular connection without the need for a tethered smartphone. It will apparently run a version...
Facebook is re-adding voice and video calling features to its main Facebook app after moving the features to Messenger back in 2014, reports Bloomberg.
Users in some countries including the United States are now able to make voice or video calls directly from the Facebook app. As of now, Facebook is testing the feature, which is meant to cut down on the number of times that Facebook users...
Facebook has been working on a new smart watch for the last several months, and The Verge today unveiled new details about the device, which will compete with the Apple Watch.
The Facebook smart watch will have a detachable display with two built-in cameras for taking pictures and videos to share on Facebook, Instagram, and WhatsApp.
A camera on the front of the watch's display will be...
Thursday September 9, 2021 10:25 am PDT by Juli Clover
Facebook today launched its first smart glasses, which were created in collaboration with Ray-Ban. The Ray-Ban Stories are priced starting at $299 and come in 20 style combinations.
Smart glasses might suggest augmented reality capabilities, but Facebook's Ray-Ban Stories are similar to other connected sunglasses on the market and are limited to making phone calls, snapping photos, and...
Thursday March 11, 2021 3:28 pm PST by Juli Clover
As Apple prepares to implement App Tracking Transparency changes in iOS 14.5, CNBC spoke with several former Facebook employees to get details on why Facebook has been so heavily against the planned privacy updates.
Starting this spring, Facebook and other app developers will need to get express permission to access a user's advertising identifier, or IDFA, which is used to track usage...
Thursday July 29, 2021 2:31 am PDT by Tim Hardwick
Undeterred by Apple's recent anti-tracking privacy changes, Facebook continues to rake in billions in advertising revenue, as evidenced by its latest fiscal 2021 second quarter results announced Wednesday.
On the company's Q2 earnings call, the social network revealed it had accumulated $28 billion in ad revenue, representing a 56% year-on-year increase. That saw Facebook more than double...
Facebook is researching ways to analyze encrypted data, such as WhatsApp messages, without actually decrypting the information, according to a new report from The Information. The report cites that Facebook has confirmed it is building a team of artificial intelligence researchers to "study ways of analyzing encrypted data without decrypting it." While it is still early in development, the...
Facebook CEO Mark Zuckerberg's own personal information was among the details of 533 million Facebook users that leaked in a data breach, it has emerged.
Facebook has now confirmed that the leaked data was obtained not by a hack, but by scraping the platform prior to September 2019. The company now says that an exploit was found in its contact importer, but the "specific issue that allowed...
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