The latest research from Consumer Intelligence Research Partners (CIRP) shows that all four iPhone 12 models accounted for 63% of total iPhone sales in the United States in the quarter ending June 2021.
The highest-end iPhone 12 Pro Max tied with the year-old iPhone 11 for the largest share of any single model at 23%, while the iPhone 12 mini and iPhone XR had the smallest share, each at 5%, according to CIRP. As pandemic-related restrictions ease in the United States, the Chicago-based research firm said increased consumer spending correlated with consumers shifting to more expensive iPhone models.
"Apple did very well as it emerged from the COVID-19 pandemic," said Josh Lowitz, a CIRP co-founder. "Increased consumer spending correlated with consumers shifting to more expensive iPhone models as they retired older phones and shopped more at Apple's own retail locations to buy those iPhones."
The shift to more expensive models resulted in the iPhone's average selling price in the United States rising to $869 in the June 2021 quarter, added Lowitz.
The research note also indicates that Apple experienced a significant increase in iPhone sales through its retail operations, including both physical stores and online. In the June 2021 quarter, 27% of iPhone sales in the United States were completed through Apple, compared to a previous high of 21% in September 2020, according to CIRP.
CIRP bases its findings on its survey of 500 customers in the United States who purchased an iPhone, iPad, Mac, or Apple Watch in the April-June 2021 period.
Friday December 5, 2025 9:40 am PST by Tim Hardwick
Apple is about to release iOS 26.2, the second major point update for iPhones since iOS 26 was rolled out in September, and there are at least 15 notable changes and improvements worth checking out. We've rounded them up below.
Apple is expected to roll out iOS 26.2 to compatible devices sometime between December 8 and December 16. When the update drops, you can check Apple's servers for the ...
Apple has ordered 22 million OLED panels from Samsung Display for the first foldable iPhone, signaling a significantly larger production target than the display industry had previously anticipated, ET News reports.
In the now-seemingly deleted report, ET News claimed that Samsung plans to mass-produce 11 million inward-folding OLED displays for Apple next year, as well as 11 million...
Monday December 8, 2025 4:54 am PST by Tim Hardwick
Apple is actively testing under-screen Face ID for next year's iPhone 18 Pro models using a special "spliced micro-transparent glass" window built into the display, claims a Chinese leaker.
According to "Smart Pikachu," a Weibo account that has previously shared accurate supply-chain details on Chinese Android hardware, Apple is testing the special glass as a way to let the TrueDepth...
Monday December 8, 2025 10:18 am PST by Juli Clover
Apple today seeded the second release candidate version of iOS 26.2 to developers and public beta testers, with the software coming one week after Apple seeded the first RC. The release candidate represents the final version iOS 26.2 that will be provided to the public if no further bugs are found.
Registered developers and public beta testers can download the betas from the Settings app on...
Monday December 1, 2025 2:40 am PST by Tim Hardwick
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Wednesday December 10, 2025 2:52 am PST by Tim Hardwick
Google Maps on iOS quietly gained a new feature recently that automatically recognizes where you've parked your vehicle and saves the location for you.
Announced on LinkedIn by Rio Akasaka, Google Maps' senior product manager, the new feature auto-detects your parked location even if you don't use the parking pin function, saves it for up to 48 hours, and then automatically removes it once...
Monday December 8, 2025 9:23 am PST by Joe Rossignol
Apple's chipmaking chief Johny Srouji has reportedly indicated that he plans to continue working for the company for the foreseeable future.
"I love my team, and I love my job at Apple, and I don't plan on leaving anytime soon," said Srouji, in a memo obtained by Bloomberg's Mark Gurman.
Here is Srouji's full memo, as shared by Bloomberg:I know you've been reading all kind of rumors and...
Apple's senior vice president of hardware technologies Johny Srouji could be the next leading executive to leave the company amid an alarming exodus of leading employees, Bloomberg's Mark Gurman reports.
Srouji apparently recently told CEO Tim Cook that he is "seriously considering leaving" in the near future. He intends to join another company if he departs. Srouji leads Apple's chip design ...
Friday December 5, 2025 10:08 am PST by Joe Rossignol
Intel is expected to begin supplying some Mac and iPad chips in a few years, and the latest rumor claims the partnership might extend to the iPhone.
In a research note with investment firm GF Securities this week, obtained by MacRumors, analyst Jeff Pu said he and his colleagues "now expect" Intel to reach a supply deal with Apple for at least some non-pro iPhone chips starting in 2028....
Monday December 8, 2025 11:10 am PST by Juli Clover
Apple and Google are teaming up to make it easier for users to switch between iPhone and Android smartphones, according to 9to5Google. There is a new Android Canary build available today that simplifies data transfer between two smartphones, and Apple is going to implement the functionality in an upcoming iOS 26 beta.
Apple already has a Move to iOS app for transferring data from an Android...
