Apple today opened up orders for the AirTags and iPhone 12 in Purple, and now we're seeing a few carrier deals for the latest version of the iPhone. At places like AT&T and Verizon, you can save up to $700 on the new iPhone 12. T-Mobile is offering up to $830 off, but with a more limited scope of trade-in options.

iphone 12 preorder purpleNote: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Shoppers should note that delivery dates vary between each carrier. Check before you order to get an estimate of when the smartphone will ship, but most orders in the United States should arrive within the next week, and in-store pick-up is also available for most carriers.


AT&T's offer requires you to purchase the Purple iPhone 12 on a qualifying installment agreement, along with a $30 activation fee. You'll also have to add a new line of service or upgrade an existing line, and trade in an eligible smartphone within 30 days of activation.

Afterwards, you'll get up to $700 in bill credits applied to your account in equal amounts over 30 monthly installments. Eligible iPhone 12 devices include the 64GB at $800, 128GB at $850, and 256GB at $950. Of course, all new iPhone models like iPhone 12 Pro and 12 mini are also included in this offer.

Eligible trade in iPhone devices include: iPhone 8, 8 Plus, X, XR, XS, XS Max, 11, 11 Pro, 11 Pro Max, 12, 12 mini, 12 Pro, and 12 Pro Max.


Similarly, Verizon has up to $700 off the Purple iPhone 12 when you trade in and add a new line on select Verizon Unlimited plans. You'll have to trade in your old device within 30 days of purchasing the new iPhone, and then get promo credit over 24 or 30 months.

Verizon's deal can be applied to the Purple iPhone 12 (and other colors), the iPhone 12 mini, iPhone 12 Pro, and iPhone 12 Pro Max. You'll also get access to Verizon Stream TV at no extra cost with the purchase of these devices for a limited time.


T-Mobile's offer requires you to activate a new line of service on an eligible plan, then purchase the new Purple iPhone 12 on a monthly payment plan, and trade in an eligible device.

When these conditions are met you'll get up to $830 back through monthly bill credits over 24 months. For this amount, you'll have to trade in an iPhone 11, 11 Pro, or 11 Pro Max. You can get up to $415 back in bill credits when trading in: iPhone 7, iPhone 7 Plus, iPhone 8, iPhone 8 Plus, iPhone X, iPhone XR, iPhone XS, and iPhone XS Max.

Our full Deals Roundup has more information on the latest Apple-related sales and bargains.

Related Roundup: Apple Deals

Top Rated Comments

ghanwani Avatar
37 months ago
These carriers specialize in taking simple things and making them complex so they can screw their customers over. The headline $$$ off subsequently has so many catches, the average consumer has no idea what they are actually getting in to. Deceptive marketing at its best.
Score: 15 Votes (Like | Disagree)
Apple_Robert Avatar
37 months ago
Unless you need a new line of service, this isn't really a deal.
Score: 6 Votes (Like | Disagree)
flottenheimer Avatar
37 months ago
They should have named the colour
Score: 5 Votes (Like | Disagree)
RedTheReader Avatar
37 months ago

"AT&T offer requires you to purchase the Purple iPhone 12 on a qualifying installment agreement, along with a $30 activation fee. You'll also have to add a new line of service or upgrade an existing line, and trade in an eligible smartphone within 30 days of activation."
And all of this only to get the savings in bill credits over 30 months! Man, it’s just not worth it.
Score: 4 Votes (Like | Disagree)
Apple_Robert Avatar
37 months ago

And all of this only to get the savings in bill credits over 30 months! Man, it’s just not worth it.
I agree. The carriers are making money off the plans. And the longer they can keep you, the better for them. I bet the CAC (customer acquisition cost) is high for the carriers.
Score: 3 Votes (Like | Disagree)
Cosmosent Avatar
37 months ago
Lavender != Purple !

Too bad it doesn't look like the Purple BMW M3 of years ago, that was the proper definition of purple !

If AAPL had picked that version of purple, iPhone Unit Sales would be surging right now !
Score: 3 Votes (Like | Disagree)

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