AirTag Shipping Estimates Already Slipping Into May

Apple's new AirTag item tracker became available to pre-order today at 5 a.m. Pacific Time, and shipping estimates are already beginning to slip from Friday, April 30 launch day delivery into the first week of May or later.

airtag zipper
In the United States, for example, a single AirTag is now estimated for delivery on May 3-5, but the four-pack option is still available for delivery on April 30 as of writing. AirTag accessories are also estimated for delivery in May, while the AirTag Hermès keychain and luggage tag are estimated for delivery in June.

Engraving an AirTag with letters or emoji also results in extended shipping estimates, so take that into consideration when ordering.

Priced at $29 each or $99 for a four pack, users can attach an AirTag to things like a wallet, keys, purse, or backpack and then keep track of the item's location in the Find My app on iPhone, iPad, and Mac. AirTags‌ are similar to Tile trackers, but they have a U1 chip for Ultra Wideband that enables improved location accuracy when tracking items with iPhone 11 or iPhone 12 models. (Tile is reportedly working on its own Ultra Wideband tracker.)

Pre-orders also began today for the iPhone 12 and iPhone 12 mini in a new purple color. Many configurations remain available for April 30 delivery.

Popular Stories

AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2, AirPods Pro 3, and AirPods 4

Thursday November 13, 2025 11:35 am PST by
Apple today released new firmware designed for the AirPods Pro 3, the AirPods 4, and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B25, while the AirPods Pro 2 and AirPods 4 firmware is 8B21, all up from the prior 8A358 firmware released in October. There's no word on what's include in the updated firmware, but the AirPods Pro 2, AirPods 4 with ANC, and AirPods Pro 3...
Tim Cook WWDC 2018

Report: Tim Cook to Step Down as Apple CEO 'as Soon as Next Year'

Saturday November 15, 2025 2:40 pm PST by
Apple is preparing for Tim Cook to step down as CEO of the company "as soon as next year," according to the Financial Times. The company's board of directors and senior executives "recently intensified preparations for Cook to hand over the reins," the report said. While the report said that Apple is unlikely to name a new CEO before its next earnings report in late January, it went on to ...
iPhone Pocket Short

iPhone Pocket Now Available to Order, But Already Selling Out

Friday November 14, 2025 6:20 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. iPhone Pocket is available to order on Apple's online store starting today, in the United States, France, China, Italy, Japan, Singapore, South Korea, and the United Kingdom. However, it is already completely sold out in the United...
apple silicon mac lineup 2024 feature purple m5

Apple's 2026 Mac Plans

Friday November 14, 2025 3:23 pm PST by
Most of Apple's Macs are slated to get M5 chips across 2026, and there's a possibility we'll even see the first M6 chips toward the end of the year. Updates are planned for everything from the MacBook Air to the Mac Studio. MacBook Air (Early 2026) The MacBook Air will be one of the first Macs to get a 2026 refresh, with an update planned for the first few months of the year. The MacBook...
best early black friday deals

Best Black Friday Apple Deals Live Now - Save on AirPods, iPads, and Apple Watches

Saturday November 15, 2025 1:45 pm PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
tvOS 26 Profiles

tvOS 26.2 Adds a Useful New Feature to Your Apple TV

Friday November 14, 2025 10:02 am PST by
Starting with the upcoming tvOS 26.2 update, currently in beta, additional profiles created on the Apple TV no longer require their own Apple Account. In the Settings app on the Apple TV, under Profiles and Accounts, anyone can create a new profile by simply entering a name and indicating whether the profile is for a kid. The profile will be associated with the primary user's Apple Account,...
walmart new ornametns

Walmart Black Friday Deals Begin Today With Low Prices on Headphones, TVs, and More

Friday November 14, 2025 7:55 am PST by
Walmart's Black Friday sale has officially kicked off today, with an online shopping event that's also seeing some matching deals in retail locations. There are quite a few major discounts in this sale, including savings on headphones, TVs, and more. Note: MacRumors is an affiliate partner with Walmart. When you click a link and make a purchase, we may receive a small payment, which helps us...
CarPlay Pinned Messages

iOS 26.2 Adds New CarPlay Setting

Thursday November 13, 2025 6:48 am PST by
iOS 26 extended pinned conversations in the Messages app to CarPlay, for quick access to your most frequent chats. However, some drivers may prefer the classic view with a list of individual conversations only, and Apple now lets users choose. Apple released the second beta of iOS 26.2 this week, and it introduces a new CarPlay setting for turning off pinned conversations in the Messages...
iOS 26

Everything New in iOS 26.2 Beta 3

Monday November 17, 2025 3:20 pm PST by
Apple provided developers with the third beta of an upcoming iOS 26.2 update, and there are still new features that are being added with each beta that we get. We've rounded up all of the changes that Apple made in beta 3. AirDrop Apple added new AirDrop functionality, providing a way for two people to share files temporarily without having to add one another as contacts. iOS 26.2...

Top Rated Comments

GeoStructural Avatar
60 months ago
I was excited about this product but after seeing all of its shortcomings I don't think I can justify purchasing it. My main concern is how easily it can be fooled in the case my property is stolen.

I wish Apple could implement something like a "Stolen Mode" but after reading yesterday's interview where they suggest buying an Apple Watch as a solution I don't have any hope now.


Could you please elaborate? What shortcomings? What interview? What do you mean by "fooled"?

I'm sorry, but if you gonna post an argument without any base/info, it’s like hard to understand your point.
No one is detaining you to do your research, but do not worry, here is the link to the interview, it is in the front page of this same website: https://www.macrumors.com/2021/04/22/airtags-for-items-not-pets-children/


For God's sakes. Just hide it on the device you want to track. It is not complicated
They are meant to be found, so they will beep like crazy after some time... that's what the review say.


How can they be 'fooled?'
You can just report like someone is tracking you, you can take the battery off...


You do realise that any stalker could just put the tracker they placed in somebody else's stuff as stolen and could thus track those people without them being notified? But you'd prefer a product that can be used for stalking because you care more about being able to track stolen items than others being able to stalk people easily?
Yes.
Score: 9 Votes (Like | Disagree)
Robin Bonathan Avatar
60 months ago
I ordered one to play with, coming next friday.
Score: 7 Votes (Like | Disagree)
Darth Tulhu Avatar
60 months ago
2 sets of keys, my wife's current bag, my wallet.

No more lost stuff. I love it.
Score: 7 Votes (Like | Disagree)
betasp Avatar
60 months ago
Im in for 4. Keys and bags. I am going zip one into the liner of my luggage when I travel. It will be nice in case it's lost or stolen... or to know when it's coming down the carousel.
Score: 6 Votes (Like | Disagree)
Blackstick Avatar
60 months ago
Got a unicorn on mine, because unicorns are hard to find. ?
Score: 5 Votes (Like | Disagree)
deebinem Avatar
60 months ago
Yeah, custom engraving slipped me back to May 10th... :(
Score: 4 Votes (Like | Disagree)