DuckDuckGo Calls Out Google Search for 'Spying' on Users After Privacy Labels Go Live

Over the course of the last several weeks, Google has been adding App Privacy labels to its iOS apps in accordance with Apple's App Store rules, but it took Google multiple months to begin sharing the information.

DuckDuckGo vs Chrome Feature
There was speculation that Google's delay meant that it had something to hide, which DuckDuckGo is leaning into with a new tweet that highlights Google's data collection and calls out the company for "spying" on users.


Google recently added App Privacy labels to its Google Search app, spelling out the extent of information that's collected. For third-party advertising purposes, Google collects data that includes location, search history, and browsing history. Google's own marketing data includes all of the above information along with contact info and device identifiers, plus there's even more data collected for analytics, app functionality, and product personalization.

DuckDuckGo claims that Google "wanted to hide" the information that it collects, which is why Google took so long to roll out support for App Privacy labels. Most people are likely not surprised at the extent of the data that Google collects, but having it in one spot in the ‌App Store‌ is a stark reminder.

Many of Google's major apps did not start getting privacy labels until late in February, even though Apple's rule went into effect in December. Google delayed adding the labels for so long that its apps went more than two months without being updated. Even now, it's been three months since the Google Maps app has been updated, though most other apps have now received App Privacy labels and updates.


DuckDuckGo is a privacy-focused search and browser option that's available on iOS devices and that can be set as the default search engine option. As DuckDuckGo points out in its tweet, the DuckDuckGo app does not collect data that's linked to you.

Popular Stories

Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
imac video apple feature

Apple Makes Its Second-Biggest Acquisition Ever

Tuesday February 3, 2026 12:45 pm PST by
Apple recently acquired Israeli startup Q.ai for close to $2 billion, according to Financial Times sources. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014. This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019....
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...

Top Rated Comments

Mansu944 Avatar
64 months ago
LOL, this is great...good for you Duck Duck Go.
Score: 65 Votes (Like | Disagree)
cmaier Avatar
64 months ago

Might seem 'scary' on the face of it but Google annoymizes all data. https://policies.google.com/technologies/anonymization?hl=en-US

Personally after the Snowden revelations, I think DDG position quite pointless. Google uses the data to sell ads, and the Goverment already has all your data.

So I might aswell use the best service around, because what exact benefit does DDG give for its 'privacy' claims if Google does not keep personally identifiable information anyways? (and note that it would not make sense for Google to lie and risk lawsuits, when they only care about selling ads anyways)
They literally have a whole page of “data linked to you,” including addresses. It’s in the screenshot in the original post. What does “anonymization” mean if they can link all that to you?
Score: 35 Votes (Like | Disagree)
Naraxus Avatar
64 months ago
Wow that's scary how much they collect
Score: 27 Votes (Like | Disagree)
Magnusson Avatar
64 months ago
But Google needs all this, for reasons.
Score: 20 Votes (Like | Disagree)
ThunderSkunk Avatar
64 months ago
DuckDuck is the bees knees.
Score: 17 Votes (Like | Disagree)
bsamcash Avatar
64 months ago
This actually might finally convince me to switch to DuckDuckGo.
Score: 17 Votes (Like | Disagree)