Apple is set to open its second store in South Korea next week in the busy business hub of Yeouido, in Seoul, the company has announced (via the Yonhap News Agency).
Apple will hold a press preview for the new retail location in Yeouido, Seoul on February 24. The store itself is expected to open just a few days following the preview. Apple announced the store in November of last year but provided no further information on an opening, or preview. Apple's South Korean website has been teasing the store for a few months, saying it'll be a "space for everyone to blossom their ideas and creativity" (machine translation):
South Korea's second Apple Store is coming soon in the heart of vibrant, energetic Seoul. Apple Yeouido is designed as a space for everyone to blossom their ideas and creativity. We hope that you will be able to unleash your imagination in this place where you can explore all the possibilities, communicate freely with others, and receive the energy to create something that is not in the world.
The new store will mark the second Apple Store opening in South Korea, following the first store opening in January of 2018. Apple is expected to open more stores in the country with a third store being planned in Myeongdong, a popular tourist hotspot, and a fourth store in the city of Busan, according to Yonhap News Agency.
Photos have been making the rounds on Chinese social media today showing an Honor-branded advertising truck parked directly in front of Apple Canton Road store in Hong Kong, promoting the company's new Honor 600 series smartphone.
The truck's ad features the slogan "It's our HONOR" alongside the phrase "orange to orange," which appears to be a play on the English idiom "apples to apples"...
The IAM Union representing Apple employees in Towson, Maryland today said that it is filing an Unfair Labor Practice charge [PDF] against Apple with the National Labor Relations Board. The union is accusing Apple of unlawful discrimination against unionized workers.
Earlier this month, Apple announced plans to close the Towson Apple Store alongside two other Apple locations in Connecticut...
In a letter sent to Apple's CEO Tim Cook and hardware engineering chief John Ternus this week, nine members of U.S. Congress from Maryland expressed "serious concern" regarding Apple's decision to close its unionized retail store in Towson, Maryland on June 20, without plans to open a replacement store within the Baltimore region.
Apple Towson Town Center
"We recognize that decisions of this...
Apparently, support people (Genius Bar) were asking customers if they knew English when they brought in bricked mac books during the Big Sur update bug debacle.
Allegedly, the manager didn't speak Korean, hence the famous question. All the other PR nightmares aside, I still don't understand how Korea is still accepting anyone who's not fluent in the language while simultaneously serving a role that comes with responsibility. This isn't exactly the first time an international corporation embarrassed itself by not knowing how to speak Korean while operating in Korea. edit: lots of typos.
Could MacRumors not work with native speakers (instead of relying on machine translation) to get accurate quotes?
As a native Korean speaker (born there and lived until 18), I can confirm it's a quite accurate translation. But those Korean sentences from the Apple website itself are very tacky (including the font style). Something I would expect from Google translated websites or websites from the 2000s. It's almost like the Apple marketing dept wrote/design those in English and got those machine-translated.
Good to hear that Apple is finally opening up more stores in Korea. Apple's popularity in Korea is huge and the demand is high, yet there is only one store in the entire country.
Hopefully Apple catches up with the demand and accessibility for more people in Korea.
Haha, Im anxiously waiting for an Apple event, but very much settled my faith on the June timeframe i.e the next wwdc: the next crop of AS Macs, everybody, or well, most people, have their mind on the new higher end MBPs, etc. But to me at least the current top of the line Mac Mini (Intel) will be replaced by an M1X, etc. And also waiting for the 3rd gen AirPods/2nd Gen AirPods Pro.
There are many third party authorized stores around the nation
But that’s not the same is it?
On a different note, the lone Apple store in Korea recently dealt with serious customer service issues. Apparently, support people (Genius Bar) were asking customers if they knew English when they brought in bricked mac books during the Big Sur update bug debacle. Of course people were also denied any service/help regarding the bug.
