Developers Able to Submit Privacy Info for 'Nutritional Label for Apps' Coming Later This Year

Apple today informed developers that they're now able to submit privacy information for their apps using App Store Connect. The privacy details shared by developers will be displayed directly on ‌App Store‌ pages.

appstoreprivacy
During WWDC, Apple announced a new ‌App Store‌ feature that will see apps listing specific privacy information, which Apple has likened to a nutritional label for apps. Developers are required to self-report this information.

Apple is asking developers to let consumers know about their app's privacy details, including what data types the app collects and whether that data is linked to them or used to track them.

Later this year, the App Store will help users understand an app's privacy practices before they download the app on any Apple platform. On each app's product page, users can learn about some of the data types the app may collect, and whether that data is linked to them or used to track them. You can now enter your app's privacy information in App Store Connect. This information will be required to submit new apps and app updates to the App Store starting December 8, 2020.

Apple plans to roll out the privacy feature for the ‌App Store‌ later in 2020, and starting on December 8, developers will be required to enter privacy information to submit new apps and app updates to the ‌App Store‌.

Top Rated Comments

luvbug Avatar
16 months ago
Well, at least the devs will be on the record, so if they get caught later on doing nefarious things with user data it will be more difficult for them to spin up a cover story.
Score: 10 Votes (Like | Disagree)
icanhazmac Avatar
16 months ago
Great news! Keep going Apple!

Now if we can just get the Anti-Tracking prompts you promised!
Score: 5 Votes (Like | Disagree)
Apple_Robert Avatar
16 months ago
I think this is a great idea and it will help people make better informed decisions on purchases, not to mention holding Developers more accountable.
Score: 4 Votes (Like | Disagree)
iamgalt Avatar
16 months ago
It's stuff like this that keeps me on iOS. I seriously doubt you're going to see something like this on the Google Play store. What could they put on theirs? "Google is actively trying to gather as much information about you as possible so they can sell it to whoever wants to pay for it." Oh, wait. Doesn't it say that in Google's EUA?
Score: 3 Votes (Like | Disagree)
Mr. Awesome Avatar
16 months ago

Well, they're not calling it a "nutrition label" per se, but rather, using it as an example to illustrate the purpose of the label. That privacy feature is supposed to list the app's privacy policy so you can check them out before deciding on whether to download the app. Similar to how you'd check a food product's nutritional label before buying to know what's inside.
Wait... people check what’s on the nutrition label before buying food? ?
Score: 3 Votes (Like | Disagree)
nattK Avatar
16 months ago

Does anyone else think calling this a nutrition label is dumb?
Well, they're not calling it a "nutrition label" per se, but rather, using it as an example to illustrate the purpose of the label. That privacy feature is supposed to list the app's privacy policy so you can check them out before deciding on whether to download the app. Similar to how you'd check a food product's nutritional label before buying to know what's inside.
Score: 1 Votes (Like | Disagree)

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