Apple Inks Deal for Country Music Competition Show Called 'My Kind of Country'
Apple is getting into music competition TV shows with "My Kind of Country," an upcoming country music competition series on Apple TV+ that will feature a "groundbreaking global search for unconventional and extraordinary country music talent."
"My Kind of Country" will be produced by Reese Witherspoon's production company, Hello Sunshine, along with Jason Owen and Izzie Pick Ibarra. Owen is the CEO of Sandbox Entertainment and manager to country music stars like Kacey Musgraves, Kelsea Ballerini, Little Big Town, and Faith Hill, while Izzie Pick Ibarra is the showrunner behind popular series "The Masked Singer" and "Dancing With the Stars."
According to Apple, "My Kind of Country" will have a fresh, documentary sensibility that will also break down cultural and musical barriers in the country music space to let musicians "unleash their authentic voices and take center stage."
There's no release date for "My Kind of Country" at this time, but it will premiere on Apple TV+. It will join other shows produced by Witherspoon's Hello Sunshine, including "The Morning Show" and "Truth Be Told."
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Top Rated Comments
The last thing they want is someone who goes full pop like Taylor Swift who started out as a country singer, even if she was a little pop/country.
My initial point was that country music needs someone to sing and stay within the country music demographic, rather than having someone who is intended to become a country music singer and will ultimately become a pop star, which I fear the music people behind this show may do. Money and popularity is more important than music genre or the quality of music, see pretty much every music show contest since the early 00’s.
On a wider note, I wonder if Apple will have already written into the contract that they will sign with Apple Music, and possibly as an exclusive?
The last thing Apple wants is a Taylor Swift who hit out at Apple Music and initially refused to sign with them, or a Garth Brooks who hit out at streaming services and signed an exclusive contract with Amazon music.