Apple Enhances Augmented Reality Quick Look Feature in Safari With Links to Make Shopping Online Easier

Apple is enhancing its Augmented Reality Quick Look feature that's designed to allow users to see augmented reality versions of products they're intending to purchase right in their houses.

According to CNET and TechCrunch, Apple has updated the Quick Look preview feature in Safari to allow retailers to add links and buttons to the augmented reality experience.

quicklooklinks
When browsing sites like Home Depot, Wayfair, Bang & Olufsen, and 1-800-Flowers, customers will now see options to make purchases and learn more about a product while previewing it in AR mode.

Apple added the Quick Look browsing feature to Safari in 2018, and on sites that have implemented it, it adds a button for putting a 3D object in a room so its size, shape, and other features can be previewed prior to a purchase.

Apple introduced the new link and button tools in iOS 13 and previewed them at WWDC, but retailers have just now begun incorporating the new features.

Prior to the addition of links and other information at the bottom of the augmented reality viewing window, users would need to tap out of the experience to make the purchase or learn more about an item.

The links essentially streamline the shopping process, making it easier to add an item to a shopping cart, find a nearby store, or chat with customer service.

Later this year, Apple plans to further enhance Quick Look with a spatial audio feature, which is included in the iOS 13.4 beta. Spatial audio will allow shopping sites and other augmented reality sites within Safari to add audio to the experience.

Top Rated Comments

anthogag Avatar
41 months ago
Cool feature. A person can try a shirt using the selfie camera OR view a vehicle in one’s living room.
Score: 1 Votes (Like | Disagree)
oxfordrunner Avatar
41 months ago
Is an AR app available that takes a bunch of photos of real objects in front of you (not products on a website) and then enables you to move them around, digitally? I feel like this should exist already via AR Kit. I don't want products on a website in my home necessarily, I want to move my own furniture around digitally, or anything else I want. I want to be able to take a bunch of photos, and/or specify dimensions, etc. then move stuff. Anyone else?
Score: 1 Votes (Like | Disagree)
Morgenland Avatar
41 months ago
Fantastic, will be a huge success!
I've waited a long time for this step to come...
I hope that soon all internet shops will display their products in 3D by default. You just want to see if they fit in your home or on your body. It's great that Apple is now finally creating a standard GUI interface and due to market power will establish it (while others are still hesitant to take a step with AR).
Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 16

Apple Releases iOS 16.4 With New Emoji, Safari Web Push Notifications, Beta Changes, Voice Isolation for Calls and More

Monday March 27, 2023 10:03 am PDT by
Apple today released iOS 16.4, the fourth major update to the iOS 16 operating system that initially came out last September. iOS 16.4 comes two months after the launch of iOS 16.3, an update that added Security Keys for Apple ID. iOS 16‌.4 and iPadOS 16.4 can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. It can take a few minutes...
iOS 16

iOS 16.4 Will Add These 8 New Features to Your iPhone

Sunday March 26, 2023 8:06 am PDT by
Following nearly six weeks of beta testing, iOS 16.4 is expected to be released to the public as soon as this week. The software update includes a handful of new features and changes for the iPhone 8 and newer. To install an iOS update, open the Settings app on the iPhone, tap General → Software Update, and follow the on-screen instructions. Below, we have recapped eight new features and...
apple mixed reality headset concept by david lewis and marcus kane

Some Apple Employees Seriously Concerned About Mixed-Reality Headset as Announcement Draws Closer

Sunday March 26, 2023 8:25 am PDT by
Some Apple employees are concerned about the usefulness and price point of the company's upcoming mixed-reality headset, The New York Times reports. Apple headset concept by David Lewis and Marcus Kane Initial enthusiasm around the device at the company has apparently become skepticism, according to eight current and former Apple employees speaking to The New York Times. The change of tone...
iOS 17 on Phone Feature

Gurman: iOS 17 to Provide Several 'Most Requested Features'

Sunday March 26, 2023 6:05 am PDT by
Apple changed the strategy for iOS 17 later in its development process to add several new features, suggesting that the update may be more significant than previously thought, Bloomberg's Mark Gurman reports. In January, Gurman said that iOS 17 could be a less significant update than iPhone updates in previous years due to the company's intense focus on its long-awaited mixed-reality...
apple tv 4k red image

Apple Releases tvOS 16.4 for Apple TV 4K and Apple TV HD

Monday March 27, 2023 10:00 am PDT by
Apple today released tvOS 16.4, the fourth major point update to the tvOS 16 operating system that came out last September. Available for the Apple TV 4K and Apple TV HD, tvOS 16.4 comes two months following the release of tvOS 16.3. The tvOS 16.4 update can be downloaded over the air through the Settings app on the ‌‌‌‌Apple TV‌‌‌‌ by going to System > Software Update....
Steve Jobs Theater dusk

Apple Reportedly Demoed Mixed-Reality Headset to Executives in the Steve Jobs Theater Last Week

Sunday March 26, 2023 5:53 am PDT by
Apple showcased its mixed-reality headset to the company's top 100 executives in the Steve Jobs Theater last week, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman explained that the "momentous gathering" is a "key milestone" ahead of the headset's public announcement planned for June. The event was intended to rally Apple's top members of...
Apple Music Classical

Apple Explains Why It Launched an iPhone App Dedicated to Classical Music

Monday March 27, 2023 8:54 pm PDT by
Apple today published a support document explaining why it decided to release a standalone Apple Music Classical app for classical music. In short, Apple says the app was designed to support classical music's complex metadata:Classical music is different. It has longer and more detailed titles, multiple artists for each work, and hundreds of recordings of well-known pieces. The Apple Music...
iPhone 15 Pro Buttons CAD Leak

iPhone 15 Pro Low-Energy Chip to Allow Solid-State Buttons to Work When Device is Off or Out of Battery

Wednesday March 29, 2023 1:54 am PDT by
The iPhone 15 Pro and Pro Max will use a new ultra-low energy microprocessor allowing certain features like the new capacitive solid-state buttons to remain functional even when the handset is powered off or the battery has run out, according to a source that shared details on the MacRumors forums. CAD-based render of new solid-state buttons on iPhone 15 Pro models The source of this rumor is ...