Apple Responds to Report on iOS 13's Frequent Location Tracking Reminders, Emphasizes Privacy

As of iOS 13, apps are no longer able to present an "always allow" option when requesting access to a user's location. The only way to immediately grant an app continuous access to location is to navigate to Settings > Privacy > Location Services, tap on an app, and select the "always" option if available.

iOS 13 also periodically reminds users about apps that are continuously tracking their location, complete with a map of those locations. An on-screen alert provides users with options to continue to "always allow" ongoing access to their location or to limit access to while the app is being used.

ios 13 location tracking reminder
In light of those changes, The Wall Street Journal today reported that some developers are concerned that the location tracking reminders will hurt adoption of their apps, while some iPhone users are said to have expressed frustration that the reminders appear every few days despite repeatedly selecting "always allow."

Apple responded to the report with a statement insisting that the changes were made to further safeguard user privacy.

"Apple has not built a business model around knowing a customer's location or the location of their device," an Apple spokesperson told The Wall Street Journal, adding that Apple builds its hardware and software with privacy in mind.

The amount of location data collected by apps while in the background has dropped by 70 percent since iOS 13 was released, according to Jason Smith, chief business officer of data intelligence company Location Sciences. Given how easily the data can be used to identify and track individuals, that is a promising sign.

Top Rated Comments

m0sher Avatar
27 months ago
In this day and age I love my privacy. Thank you Apple.
Score: 63 Votes (Like | Disagree)
1144557 Avatar
27 months ago
Im sure the devs are frustrated. They cannot steal and sell your data anymore and are losing money. Tough for those shady devs.

Yes the popup is a bit annoying every few days but far better than the alternative of letting apps do whatever they want to re-enabling settings you didnt want
Score: 57 Votes (Like | Disagree)
Bandaman Avatar
27 months ago
Yep ... devs can go screw themselves. I'll take my privacy, thanks.
Score: 38 Votes (Like | Disagree)
Zwhaler Avatar
27 months ago

The amount of location data collected by apps while in the background has dropped by 70 percent since iOS 13 was released, according to Jason Smith, chief business officer of data intelligence company Location Sciences.
A round of applause for Apple for this laudable feat!
Score: 32 Votes (Like | Disagree)
1146331 Avatar
27 months ago
This almost reminds me of Windows Vista and their crappy implementation of the UAC dialog.

If I select always allow, I don't need nanny Apple to remind me every few days. I'm not an idiot [though they think all their users are].
Score: 23 Votes (Like | Disagree)
PickUrPoison Avatar
27 months ago

The amount of location data collected by apps while in the background has dropped by 70 percent since iOS 13 was released, according to Jason Smith, chief business officer of data intelligence company Location Sciences.
This is awesome. These devs complaints are the same type of bitching we heard when Apple prevented the abuse of cookies in cross-site tracking. I’m ok that they’re concerned. I’m also concerned—about my privacy. When they scream this loud, you know Apple has done something right.

Thanks Tim Apple!!
Score: 23 Votes (Like | Disagree)

Popular Stories

iPhone 14 Mock pill and hole thumb

ProMotion Now Expected to Remain Exclusive to iPhone 14 Pro Models, Not Expand to Entire Lineup

Sunday January 16, 2022 8:56 am PST by
Continuing the tradition set with the iPhone 13 Pro, only the highest-end iPhone 14 models will feature Apple's ProMotion display technology, according to a respected display analyst. Ross Young, who on multiple occasions has detailed accurate information about Apple's future products, said in a tweet that ProMotion will not be expanded to the entire iPhone 14 lineup and will remain...
AirPods Pro Gen 3 Mock Feature Red

AirPods Pro 2 Could Start a New Accessory Ecosystem

Friday January 14, 2022 2:34 am PST by
Apple's second-generation AirPods Pro could arrive alongside a new series of accessories, recent leaked images suggest. Alleged leaked photos of the next-generation AirPods Pro obtained by MacRumors showed a charging case with a metal loop on the side for attaching a strap. Apple has not used this design for any of its other AirPod models and it is unclear why it would be added in this...
Unlikely Products 2022 Feature

Six Rumored Apple Products You're Unlikely to See This Year

Saturday January 15, 2022 2:06 pm PST by
Much has been said about what consumers could see from Apple in 2022, but the company is also working on a handful of rumored products that aren't expected to be unveiled for at least another 12 months, and in some cases a lot longer. Of course, that's assuming they get released at all. Apple works on many potential products some of which ultimately never see the light of day. With that in...
safari icon blue banner

Safari Bug Allows Websites to Track Your Recent Browsing Activity in Real Time

Sunday January 16, 2022 3:37 pm PST by
A bug in WebKit's implementation of a JavaScript API called IndexedDB can reveal your recent browsing history and even your identity, according to a blog post shared on Friday by browser fingerprinting service FingerprintJS. In a nutshell, the bug allows any website that uses IndexedDB to access the names of IndexedDB databases generated by other websites during a user's browsing session....
ipad air 4 video

New iPad Air Rumored to Launch This Spring With A15 Chip, 5G, Center Stage Camera, and More

Saturday January 15, 2022 8:05 pm PST by
Apple is planning to release a fifth-generation iPad Air with similar features as the sixth-generation iPad mini, including an A15 Bionic chip, 12-megapixel Ultra Wide front camera with Center Stage support, 5G for cellular models, and Quad-LED True Tone flash, according to Japanese blog Mac Otakara. Citing reliables sources in China, the report claims that the new iPad Air could be...
netflix2

Netflix Again Raises Prices for All Plans, 4K Streaming Now $20 Per Month

Friday January 14, 2022 12:46 pm PST by
Netflix today updated the prices for its streaming plans, and all of its offerings are now more expensive. The Basic plan is now priced at $9.99 per month, the Standard plan is priced at $15.49 per month, and the Premium plan is priced at $19.99 per month. The Basic plan is $1 more expensive, up from $8.99 per month. This plan allows users to watch on just one screen at a time, and it limits ...
top stories 20220115

Top Stories: iPhone 14 Pro Rumors, iCloud Private Relay Controversy, iOS 15.2.1 Released, and More

Saturday January 15, 2022 6:00 am PST by
Hole-punch? Pill? Hole-punch and pill? Rumors about what the front camera system on the iPhone 14 Pro will look like are evolving rapidly, and it now appears we might be getting a novel but potentially controversial design later this year. Other major stories this week included some confusion and controversy about iCloud Private Relay being disabled for some T-Mobile customers, increasing...
iPhone 14 Mock pill and hole 16x9 120hz

Analyst: All iPhone 14 Models to Feature 120Hz Displays, 6GB of RAM, and More

Friday January 14, 2022 7:02 am PST by
Apple is rumored to announce four new iPhone 14 models in September, and ahead of time, analyst Jeff Pu has outlined his expectations for the devices. In a research note with Haitong International Securities, obtained by MacRumors, Pu claimed that all iPhone 14 models will feature ProMotion displays, compared to only Pro models currently. ProMotion enables a variable refresh rate up to 120Hz ...