Apple Shares 'Behind the Scenes' Look at iPhone 11 Pro Photography - MacRumors
Skip to Content

Apple Shares 'Behind the Scenes' Look at iPhone 11 Pro Photography

Apple today shared a new "Behind the Scenes" video highlighting how some of its iPhone 11 Pro footage used for promoting its newest devices was filmed.


The video demonstrates the photography rig used to capture Apple's professional footage, and the process that photographer Justin Bettman used to get some of the shots.

Photographer Justin Bettman creates elaborate and detailed scenes in unexpected locations. Check out the process behind the production as Justin creates a bigger picture using the triple-camera system of iPhone 11 Pro.

Photographs created by Bettman have been shared on Apple's Instagram account to highlight the iPhone 11 Pro's new triple-lens camera system with wide, ultra wide, and telephoto lenses.

Popular Stories

iphone duo screen crack

Apple Responds to iPhone Duo Display Cracking Reports

Monday October 26, 2026 10:20 am PDT by
Shortly after the iPhone Duo launched, a few users reported hinge issues that were causing cracks in the inner display. Apple has now responded to the reports in a statement to MacRumors, saying a small number of units are affected. The response to iPhone Duo from early users has been incredibly positive, and we are seeing exciting things from developers who are rapidly updating their apps...
iphone duo screen crack in store

Crackgate? iPhone Duo Owners Report Screens Breaking Along the Hinge

Friday October 23, 2026 11:05 am PDT by
Some iPhone Duos are already experiencing hinge issues that cause display cracks, based on photos shared on Reddit and the MacRumors forums. Almost all of the display faults are right along the hinge, and most result in a line of bright pixels across one side of the screen. An iPhone Duo owner in Australia said his device cracked after being opened fewer than 20 times, and there was no...
jerryrigeverything iphone duo dust

iPhone Duo Fails JerryRigEverything's Dusty Durability Test

Saturday October 24, 2026 11:27 am PDT by
Apple's iPhone Duo has failed JerryRigEverything's latest durability test. Despite its IP68 dust-resistance rating, dust entered the hinge through several ingress points, overwhelming the magnets that hold the phone shut. The bend test then left a permanent green line across the inner display, before the screen became unresponsive. The outer screen with Ceramic Shield 2 scratched at level 7...

Top Rated Comments

scottct1 Avatar
93 months ago
Nice $75,000 worth of lighting rigs to take video with a $1,000 phone. :D
Score: 6 Votes (Like | Disagree)
Mr. Dee Avatar
93 months ago
Apple basically keeps selling the same phone three years in a row and so many fall for it. Yes, what you see on stage is amazing, but most of us won’t be doing that. Sure, we are gonna take our selfies and group photos, but any phone can do this, even the Android phone the guy used at the Apple New York store re-opening seemed sufficient enough. What extreme measure are really trying to capture? We are sharing it on IG and Facebook where it still gets downgraded. What’s the point of having a library of 200,000 photos when you won’t have the time to even look through 25?

Yes, a decent smartphone is good and capturing some memories are good too. But sometimes, we need to save the money and live in the moment. Apple shareholders have enough. I say this out of pure concern because of the extreme level of consumerism I sometimes see and the revolving debt some of us put ourselves in just to keep up with the Joneses.

Sure, I’m gonna upgrade, maybe about 2022 or 2023, but thats a savings of nearly $7,000 in yearly upgrades. It can be done, because see people everyday on the streets, buses, at karaoke with that old iPhone 6 or sometimes an iPhone 5 series devices. Their world did not come crashing down.
Score: 5 Votes (Like | Disagree)
Outrigger Avatar
93 months ago

My best friend is a commercial shooter for McD, Coke etc. and for fun he sometimes shoots with a Helga film camera. He can make most shots look great not matter the camera.

YMMV
giving joe blow a $100,000 cinema camera is not going to magically make him a cinematographer, just like giving a regular guy a sports car is not going to make him a great driver all of a sudden. the skills lie in the person, the equipment is not going to magically add skills.
Score: 3 Votes (Like | Disagree)
93 months ago

Got my 11 pro this morning and took my first wide angle shot of the queen’s borough bridge when I got back home. I will not lie, I am a bit disappointed in the wide angle camera quality even out in broad day light. It could be just a tad bit more defined/ sharp and I would’ve been the happiest man alive.
I don't mean to be rude with the comment, but this is not a good photo composition to try and judge a wide angle camera/lens. You need something interesting in the foreground near you or its just going to look like a boring flat photo. I suspect 90% of people complaining about the wide angle lens don't know how to compose an interesting photo with one.
Score: 3 Votes (Like | Disagree)
Audigy Avatar
93 months ago

Anyone else notice how horrible the wide-angle camera is on the iPhone 11 Pro Max? Mine looks like it's taking a picture from a 2010 Android phone.
It's really disappointing. The lack of detail and the unavailability of night mode...

timestamp 7:25 youtu.be/kgbz5KbIatI?t=446 ('https://youtu.be/kgbz5KbIatI?t=446')


timestamp 14:31 youtu.be/kgbz5KbIatI?t=872 ('https://youtu.be/kgbz5KbIatI?t=872')
Score: 3 Votes (Like | Disagree)
93 months ago

I'm still not sure about this "Pro" name. The camera is almost the same as the iPhone 11 camera...

There should have been something more: completely redefined Camera app (with all the settings in app), possibility to disable OIS (for Osmo Mobile and other gimbals) and other "automatic" features, shooting RAW video?! (I know the files are huge, but you know... PRO), 1st party lens accessories...

I don't think it deserves the Pro name.
We all know by now that "Pro" is just a marketing term and nothing else.
And it looks like it worked out again perfectly fine for Apple ;)

Apple is King in cool marketing terms with their devices and it's capabilities.

But again, nothing really Pro with these iPhone 11 Pro (Max).
Score: 3 Votes (Like | Disagree)
Latest Stories
New iMac and 14-Inch MacBook Pro With M6 Chip Expected Tomorrow
New iMac and 14-Inch MacBook Pro With M6 Chip Expected Tomorrow
3 hours ago
JAŸ-Z to Headline 2027 Apple Music Super Bowl LXI Halftime Show
JAŸ-Z to Headline 2027 Apple Music Super Bowl LXI Halftime Show
4 hours ago
Older Siri Remotes Now Show Up in Find My With iOS 27.2
Older Siri Remotes Now Show Up in Find My With iOS 27.2
6 hours ago
iOS 27.2 Features: Everything New in iOS 27.2
iOS 27.2 Features: Everything New in iOS 27.2
7 hours ago
Why Can't iPhone Duo Users Make Eye Contact on FaceTime?
Why Can't iPhone Duo Users Make Eye Contact on FaceTime?
7 hours ago
iOS 27.2 Fixes Over 160 Security Vulnerabilities
iOS 27.2 Fixes Over 160 Security Vulnerabilities
8 hours ago
iPhone AI Images and Edits Now Have a Hidden Watermark
iPhone AI Images and Edits Now Have a Hidden Watermark
9 hours ago
iOS 27.2 Lets You Watch Four Live Sports Streams on iPhone
iOS 27.2 Lets You Watch Four Live Sports Streams on iPhone
10 hours ago
iOS 27.2 Expands Dual Capture to Group FaceTime
iOS 27.2 Expands Dual Capture to Group FaceTime
10 hours ago
Here's Why Apple's Next Pre-Orders Begin on Wednesday at 10:10 AM
Here's Why Apple's Next Pre-Orders Begin on Wednesday at 10:10 AM
10 hours ago
Apple Says Siri AI Will Support Even More Languages Later This Year
Apple Says Siri AI Will Support Even More Languages Later This Year
10 hours ago
Apple Releases iOS 27.2 With New Siri AI Languages
Apple Releases iOS 27.2 With New Siri AI Languages
11 hours ago
Apple Releases macOS Golden Gate 27.2
Apple Releases macOS Golden Gate 27.2
12 hours ago
Apple Releases watchOS 27.2 With Siri AI Enhancements
Apple Releases watchOS 27.2 With Siri AI Enhancements
12 hours ago
Apple Releases HomePod 27.2 Software With Sound Glow for Existing HomePods
Apple Releases HomePod 27.2 Software With Sound Glow for Existing HomePods
12 hours ago
Apple Releases tvOS 27.2 With HomePod Surround Sound Support
Apple Releases tvOS 27.2 With HomePod Surround Sound Support
12 hours ago
Apple Releases visionOS 27.2
Apple Releases visionOS 27.2
12 hours ago
iPad Mini 2024 vs. 2026 Buyer's Guide: Should You Upgrade?
iPad Mini 2024 vs. 2026 Buyer's Guide: Should You Upgrade?
12 hours ago
Apple Responds to iPhone Duo Display Cracking Reports
Apple Responds to iPhone Duo Display Cracking Reports
12 hours ago
iPhone Duo: Watch Video Above an App in Portrait Mode
iPhone Duo: Watch Video Above an App in Portrait Mode
13 hours ago
AirPods Pro Hearing Aid Feature Launching in These Canadian Provinces
AirPods Pro Hearing Aid Feature Launching in These Canadian Provinces
13 hours ago
New iPad Mini Announced Today Has More Than 12 New Features
New iPad Mini Announced Today Has More Than 12 New Features
14 hours ago
Apple Raises iPad and Mac Trade-In Values
Apple Raises iPad and Mac Trade-In Values
15 hours ago
New iPad Mini Gains Adaptive True Tone Flash
New iPad Mini Gains Adaptive True Tone Flash
15 hours ago
Quickly Silence iPhone Duo Without a Ring/Mute Switch
Quickly Silence iPhone Duo Without a Ring/Mute Switch
15 hours ago
Anker Launches Halloween Sale With Sitewide Discounts and Labubu Bundles
Anker Launches Halloween Sale With Sitewide Discounts and Labubu Bundles
15 hours ago
OLED iPad Mini Fast Charge Needs a 35W Adapter, Sold Separately
OLED iPad Mini Fast Charge Needs a 35W Adapter, Sold Separately
16 hours ago
Apple Brings TechWoven to iPad With All-New $79 iPad Mini Smart Folio
Apple Brings TechWoven to iPad With All-New $79 iPad Mini Smart Folio
16 hours ago
All Current iPads Now Feature a Landscape Front Camera
All Current iPads Now Feature a Landscape Front Camera
16 hours ago
OLED iPad Mini Starts at $699 After Second Price Hike This Year
OLED iPad Mini Starts at $699 After Second Price Hike This Year
16 hours ago