Apple plans to start selling Powerbeats Pro in Ivory, Moss, and Navy starting starting on August 22 at 12:01 a.m. Pacific Time from the online Apple Store.
After orders for the new colors open on August 22, Apple plans to ship the headphones out on August 30, the same day the Powerbeats Pro will be available in retail stores.
Apple started selling Powerbeats Pro in May after introducing them in April, but only the black color was available at launch. Apple said that it would make the other colors available at a later date.
Powerbeats Pro are a wire-free version of Apple's popular fitness-oriented Powerbeats earbuds. Like the AirPods, Powerbeats Pro feature a dedicated charging case that offers 24 hours of battery life and an H1 chip for fast connectivity to your devices, device switching, and Hey Siri support.
Apple's Powerbeats Pro are priced at $249.95 in the United States. For more on the Powerbeats Pro features, make sure to check out our guide.
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They make this very bold statement on the web site :- "We listened to real athletes and we heard that nothing was more important than sound". What a load of BS