Taiwan's Second Apple Retail Store Opening Soon in Xinyi District of Taipei

Apple has begun promoting the opening of its second retail store in Taiwan. Located right outside Taipei's Xinyi A13 shopping mall on a tree-lined plaza, the standalone construction had promotional graphics installed on its temporary hoarding overnight.

apple store xinyi A13 taipei taiwan
The logo on display is a play on the word "Taipei" in Mandarin, with the Apple logo inserted into the first character. The slogan on the facade says "Creativity starts here, Apple Xinyi A13."

From the outside, the building appears to be a single-story design, but likely conceals interior staircases leading down to an underground floor, with a thin carbon fiber roof held up by two stone pillars and a curved floor-to-ceiling glass facade, which would give it an affinity with Apple's existing store in Chicago, Illinois.

The adjacent Xinyi A13 shopping mall is still being constructed by the Far Eastern Group but is expected to open in September, so there's a chance the new Apple store will open to the public around the same time.

The new store is within 15 minutes' walking distance of Apple's first Taiwan store at Taipei 101 shopping mall in the Xinyi district, which opened in July 2017. Apple has reportedly confirmed that the opening of the new store won't affect the operation of Apple Taipei 101.

(Thanks, Andrew!)

Top Rated Comments

joueboy Avatar
59 months ago
I speak Mandarin the slogan actually says "Come in spend all your money to us". :D
Score: 12 Votes (Like | Disagree)
Jasonnfls Avatar
59 months ago
The logo on display is a play on the word "Taipei" in Taiwanese
There is no such language as Taiwanese. It is a play on the Chinese charactors of "台北" (Taipei in Chinese).
Score: 8 Votes (Like | Disagree)
justinhomeaddress Avatar
59 months ago
Taiwan is not part of China, and the official languages are, I believe, Formosan as well as English. Why would they mess around with Chinese characters? This doesn't add up. Did Apple cave in to Beijing?
Sorry, you are making inaccurate statements. Please read through this thread or do some research before making statements like this. To help you out:

* It's a political topic: is Taiwan part of China? The full name for Taiwan (democratic country) is "Republic of China" and the full name for Mainland China (communist country) is People's Republic of China. You figure what that means to you. Some people in Taiwan prefer to be independent from China. Some people in Taiwan consider themselves as the legit China. Again, it's a political topic that can cause some arguments. A good Thanksgiving conversation. :-)
* Formosa is the name of the island called by the Portuguese back in 1532.

Again, please check your fact before sharing your perceptions (which can be inaccurate). Hope that this helps. Thanks.
[doublepost=1558727772][/doublepost]
As a Taiwanese American guy, I definitely know that my biological mother speaks Taiwanese and Mandarin separately. Mandarin is used mostly by the Taiwanese folks who are derived from the Chinese invaders whereas Taiwanese is used by the native Taiwanese people who were not part of the descendants from the Nationalist Army.

It's fascinating to see how outsiders attempt to interpret a situation which requires a firm understanding of a 20th century Taiwanese history/political situation, then fabricate or surmise some type of scenario without the prerequisite research.
To add on what you said: Mandarin is considered as the national speaking language in China (both Mainland China and Taiwan). Taiwanese is spoken as one of a more popular local dialects in Taiwan. There are native Taiwanese (i.e. aboriginal folks) and they have their own dialects. Just like native American in US. The dialects in Taiwan became richer after the Nationalist Army moved to Taiwan. And echoing what you are saying: yeah, speaking with facts is important today. :-) Still, a good conversation to bridge the disconnect is a good thing. Hope that this help!
Score: 4 Votes (Like | Disagree)
ksec Avatar
59 months ago
Thanks. Corrected.
Well just to nit pick, ( I know it is confusing )

The logo on display is a play on the word "Taipei" in Mandarin
Mandarin is the Spoken Languages in Mainland and Taiwan ( Mostly, there are other dialect ) . The Characters shown is Chinese. There is no such thing as Mandarin in Written. Only Chinese in Writing. So it should be ( play on the word "Taipei" in Chinese. )

Now.

Hopefully Taiwan and Japan have a few more Apple Stores planned, both region have a high iPhone usage with low Store count. ( Especially in Japan )
Score: 4 Votes (Like | Disagree)
Foogoofish Avatar
59 months ago
There is no such language as Taiwanese. It is a play on the Chinese charactors of "台北" (Taipei in Chinese).
Is Chinese a language? ;)
Score: 3 Votes (Like | Disagree)
JimmyMac Avatar
59 months ago
I think you boys mean Chicago, Illinois. Might want to fix that.
Chicago, Illinois - Michigan Avenue!
Score: 2 Votes (Like | Disagree)

Popular Stories

iOS 17

iOS 17.2 Will Add These 12 New Features to Your iPhone

Friday December 1, 2023 12:19 pm PST by
iOS 17.2 has been in beta testing for over a month, and it should be released to all users in a few more weeks. The software update includes many new features and changes for iPhones, including the dozen that we have highlighted below. iOS 17.2 is expected to be released to the public in mid-December. To learn about even more features coming in the update, check out our full list. Journal ...
iOS 16 4 Web Push

Apple Confirms Governments Using Push Notifications to Surveil Users

Wednesday December 6, 2023 5:06 am PST by
Unidentified governments are surveilling smartphone users by tracking push notifications that move through Google's and Apple's servers, a US senator warned on Wednesday (via Reuters). In a letter to the Department of Justice, Senator Ron Wyden said foreign officials were demanding the data from the tech giants to track smartphones. The traffic flowing from apps that send push notifications...
airpods pro 2 pink

Apple Releases New AirPods Pro 2 Firmware

Tuesday December 5, 2023 11:28 am PST by
Apple today released new firmware update for both the Lightning and USB-C versions of the AirPods Pro 2. The new firmware is version 6B34, up from the 6B32 firmware introduced in November. Apple does not provide details on what features might be included in the refreshed firmware beyond "bug fixes and other improvements," so it is unclear what's new in the update, but prior software releases ...
Beyond iPhone 13 Better Blue

'All-Screen' iPhone Under-Display Camera Enters Development

Wednesday December 6, 2023 2:03 am PST by
Apple's Korean suppliers have begun developing smartphone under-display cameras (UDC), paving the way for the first iPhone with a true "all-screen" appearance. According to The Elec, LG Innotek has entered the preliminary development of the UDC, which sits under the display and does not result in a visible hole in the panel when the camera is not in use. A UDC differs from a typical front ...
iphone se 4 modified flag edges

iPhone SE 4 May Reuse Existing iPhone 14 Battery

Wednesday December 6, 2023 1:17 pm PST by
Recently, MacRumors has received details on the battery currently being tested on the upcoming fourth-generation iPhone SE, and the information corroborates previous findings in relation to the device. The iPhone SE 4, known by its device identifier D59, is expected to use the exact same battery found in the base model iPhone 14. Partially assembled prototypes of the next iPhone SE have been ...
magsafe blue 2

iOS 17.2 Brings Qi2 Support to iPhone 13 and iPhone 14 Models

Tuesday December 5, 2023 11:04 am PST by
The iOS 17.2 update that Apple is set to release to the public in the near future will bring support for the next-generation Qi2 wireless charging standard to the iPhone 13 and iPhone 14 models. Qi2 was mentioned in the release notes for the RC version of the update that came out today. With the addition of support for the new standard, iPhone 13 and iPhone 14 models will work with Qi2...
airpods pro bulbs

Black Friday Prices Return for AirPods Pro 2 With USB-C, iPad, and More

Tuesday December 5, 2023 7:30 am PST by
Today we're tracking a collection of deals that are matching - or nearly matching - the same all-time low discounts we saw during Black Friday. This includes the AirPods Pro 2 with USB-C, 9th generation iPad, and M1 MacBook Air. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the ...
12

Apple to Launch Two iPad Air and Two OLED iPad Pro Models Early Next Year

Wednesday December 6, 2023 9:53 am PST by
To boost falling iPad sales, Apple has a major refresh planned for the iPad lineup in early 2024, according to Bloomberg's Mark Gurman. Apple plans to debut new iPad Air and iPad Pro models, both of which will feature notable changes. The iPad Air will come in two sizes like the iPad Pro for the first time. The smaller model will continue to measure in at 10.9 inches, but the larger version...