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Amazon Working on Alexa-Enabled Wireless Earbuds to Rival AirPods

Amazon is developing a set of Alexa-enabled wireless earbuds that will compete with Apple's AirPods, reports Bloomberg.

The earbuds will "look and act" similar to Apple's AirPods, but will offer built-in Alexa voice support. Alexa is Amazon's Siri rival, built into the Amazon Echo line of products and many other third-party devices.


Amazon is aiming to offer better audio quality than the AirPods, and its earbuds have been designed to sit inside the ears without clips to hold them in place. The Alexa wake word will allow Amazon earbuds users to access music, order goods, make search queries, and more, though physical gesture controls will also be available.

Built-in cellular connectivity will not be included, and the earbuds will need to connect to a user's smartphone. A storage case that also serves as a charging device will be included, and it will charge using a standard USB cable. Amazon is testing earbuds in black and gray.

There's no word on pricing for the earbuds, but Amazon often prices its products lower than Apple's, so Amazon earbuds could be available for $159 or less, the base price of the AirPods.

Bloomberg says that the new earbuds are considered one of the most important projects at Amazon's Lab126 hardware division, and while there have been delays, Amazon is now seeking suppliers and manufacturing partners.

Multiple companies have already come out with wire-free earbuds in an effort to compete with the AirPods. Google, for example, has the Pixel Buds while Samsung has the Galaxy Buds. There are also many other less impressive third-party wireless earbud options on the market, but so far, none have been able to match the popularity of Apple's AirPods.

Apple recently debuted second-generation AirPods with an H1 chip for faster connectivity to devices, Hey Siri support, and wireless charging.


The company's Beats brand also just yesterday announced Powerbeats Pro, a fitness-oriented AirPods alternative with more standard ear tips, an ear hook for keeping them in place, physical buttons and a longer battery life. The Powerbeats Pro also have many AirPods features including a charging case, H1 chip, and all of the same sensors and capabilities.

Tag: Amazon


Top Rated Comments

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15 weeks ago
Here, I managed to throw together a quick mockup of one potential design.



Rating: 27 Votes
15 weeks ago
AirPods are the new iPod. Give them internal storage and the ability to work with Siri for playback controls offline, and they're a full on iPod replacement.

Beyond the functionality, AirPods are the 2019 status symbol as iPod's white earbuds were in the early 2000's.

I'm not surprised to see other big names coming in to compete with arguably Apple's most popular product right now.
Rating: 23 Votes
15 weeks ago
access to what you were saying in your homes at all times wasn’t good enough.
Rating: 18 Votes
15 weeks ago
Jeff Bezos couldn’t even protect his phone from Saudi hackers yet millions of fools would trust him with the data collected by Alexa devices.
Rating: 17 Votes
15 weeks ago

"Amazon is aiming to offer better audio quality than the AirPods"

This wont be very hard to do I guess


You know though, the AirPods actually sound really good for what they offer. They have decent bass and the sound is crisp, and they are just loud enough. I doubt for the majority they complain about the audio with the AirPods, when there could be improvements in other areas. (I.e Water resistance, noise isolation, etc.)
Rating: 10 Votes
15 weeks ago
"Amazon is aiming to offer better audio quality than the AirPods"

This wont be very hard to do I guess
Rating: 10 Votes
15 weeks ago
Whilst I do love competition and to have a choice, based on Amazon's previous 1st gen designs, I won't be holding my breath for these. Happy to be proved wrong.

Exhibit A
https://pisces.bbystatic.com/image2/BestBuy_US/images/products/5875/5875662_sd.jpg

Now, let the tin foil hat comments commence...
Rating: 10 Votes
15 weeks ago
I welcome this personally, I use Alexa for everything. IMO Siri was never able to compete with it.
Rating: 10 Votes
15 weeks ago

All of this time, effort and expense wasted on these stupid earbuds when you could have just left the headphone jack in your phones.


Why stop there? Why don’t we just stop innovating altogether?
Rating: 8 Votes
15 weeks ago

These sound very promising and I'm hoping they don't screw it up.


They will come with "audio offers" for a $50 discount
Rating: 5 Votes

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