Apple today quietly released new iPhone XS and iPhone XS Max silicone cases, as well as Apple Watch Sport Bands, in three new colors: Hibiscus, Mellow Yellow, and Pacific Green. In addition, Apple has begun selling the new Nike Sport Loop and Sport Band options that debuted on nike.com earlier this month in Celestial Teal, Olive Flak, and Smokey Mauve.
Thursday April 23, 2026 11:18 am PDT by Tim Hardwick
Apple has published a new ad to appeal to customers in the market for an iPhone and Apple Watch pairing, highlighting the insights it can offer for your health.
Titled simply "Health with iPhone + Apple Watch," the half-minute ad focuses on a woman waiting in line at a cafe who begins receiving unsolicited health and fitness advice from other people in the queue, as well as local residents,...
iOS 26.5 and watchOS 26.5 will have a new Pride Luminance wallpaper and Apple Watch face when the updates are released in the coming weeks, according to Bloomberg's Mark Gurman.
In a brief tweet, Gurman revealed that Pride Luminance will "Celebrate the vibrancy and individuality of the LGBTQ+ community and customize your watch face with colors from Pride
flags."
iOS 26.5 has been in...
For watchOS 27, Apple is testing new Apple Watch faces, and one of them is a simpler version of an existing Apple Watch Ultra watch face that could be coming to standard Series models.
Writing in his latest Power On newsletter, Bloomberg's Mark Gurman reports that Apple is testing multiple new faces for watchOS 27, code-named "Orchid." One of them is said to be a "simplified take" on the...
I just dont get apple here. The XR is the higher selling model and they dont sell cases for it. Apples cases are almost entirely profit for them. They sell $5 worth of case for $50. Why on earth arent they making cases for the XR?
I wonder why the lack of XR cases. Seems like an easy quick buck for Apple, without much effort, especially since the XR is the best selling model this year.
