Apple Shares New Ad Highlighting Group FaceTime

Apple today shared a new ad that focuses on the recently introduced Group FaceTime feature, designed to allow iOS and Mac users to chat with up to 32 people at one time.

The video, entitled "A Little Company," features a bunch of different Elvis impersonators on a Group FaceTime call singing the song "There's Always Me" by Elvis Presley.


The video shows off the tiled interface that's used with Group FaceTime, designed to highlight the person who is speaking at the current time.

Group FaceTime also has a feature that lets you use Animoji, Memoji, and filters during your video chats, but that option is not shown off in today's video.

Group FaceTime was introduced as a main feature in the iOS 12 beta, but it was not ready for iOS 12's September launch so Apple temporarily removed it. Group FaceTime was re-released in iOS 12.1, which Apple launched in late October.

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Top Rated Comments

kingjames1970 Avatar
72 months ago
Best Apple ad in years! Loved it. Beautifully shot, laughed all the way through and showed exactly what it is for.
Score: 11 Votes (Like | Disagree)
AngerDanger Avatar
72 months ago
Hands up (by FaceTime obviously) who remembers face to face contact!
*raises hand*



Attachment Image
Score: 10 Votes (Like | Disagree)
Tozovac Avatar
72 months ago
Liked the ad. Real talk: How did they all have their phones standing up on the tables without them sliding forward?
Things you’ll never see on an Apple commercial:
[LIST=1]
* Cases
* Caseless iPhones/iPads wobbling/teeter-tottering when placed on tabletops.
* Caseless slippery iPhones slipping out of grip.
* Tape/bandaid keeping a cracked screen corner together
* A frayed cable
* Dongles
* USB hubs
* Dongle and USB hub accessory purses/cases
* Users with their still-numerous and super convenient wired earbuds and headphones
* Someone using the AppleTV siri remote and not looking frazzled and frustrated
* Workarounds to prevent propped-up super slippery phones without any grip aid whatsoever from sliding.

Just like beer commercials showing happy co-workers celebrating beachside after work, or supermodel husbands/wives working their $$$$ Peloton exercise bike in an Architectire Digest-winning home with a gift-wrapped Lexus parked outside on Christmas, don’t count on Apple commercials to reflect anything close to real-life usage examples. Not even most current Apple products themselves are set up for real world usefulness, now that I think about it. But they look good on film.
Score: 8 Votes (Like | Disagree)
rfrankl Avatar
72 months ago
I would of reenacted the old Budweiser commercial where they are all screaming Wazzz Up lol.
Score: 7 Votes (Like | Disagree)
keysofanxiety Avatar
72 months ago
Well, this certainly beats my idea where 7 people simultaneously burp the lyrics to Cattle Decapitation's "Pacific Grim".
Score: 7 Votes (Like | Disagree)
NMBob Avatar
72 months ago
somewhat related, wouldn't the latency make actual collaboration on music terrible?
Not inside a reality distortion field.
Score: 5 Votes (Like | Disagree)