Apple Pay Expected to Launch in Belgium Tomorrow

All the better to buy chocolate with.

For what, If my card gets compromised it won't cost me anything (here) , the bank pays, not I/we, therefor our system is already secure enough.

All the better to buy chocolate with.

But the retailer still tracks your transactions, but not with AP.

Also, banks are becoming much tougher on misuse, so many won't instantly pay without tracking where/how the fraud happened.

Additionally, more security should be praised not left to "don't care, banks will pay me back anyway" simpleton philosophy.
Fraud costs us all money directly or indirectly, and cancelling cards/accounts, identity fraud, mentally take their toll, too. Have it happen to you, and you won't be taking it so casually, when various things you take for granted don't happen correctly.