cook heroApple CEO Tim Cook is set to speak at Fortune's CEO Initiative in San Francisco, California tonight, with Fortune planning to share a live stream of the event.

The CEO Initiative, an invite-only event, will kick off at 6:00 p.m. Pacific Time, with Cook set to appear at 6:05 p.m. It's not clear what Tim Cook will talk about, but the topic of the Initiative is "companies doing well by doing good."

Fortune's CEO Initiative, an invite-only event that takes place on June 25 and 26 in San Francisco, is devoted to the topic of companies doing well by doing good. The theory is that infusing businesses with a broader purpose can help with recruiting, attracting new customers, and improving corporate images.

Cook is a prime example of a leader who has worked to use Apple's influence to champion important social causes, such as diversity and equality.

The live stream of Fortune's event can be watched at 6:05 p.m. Pacific Time/9:05 p.m. Eastern Time on the Fortune website.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Top Rated Comments

-BigMac- Avatar
-BigMac-
38 months ago
I personally dont care about Apples social stances, just give me next level software and hardware year in year out and thats it.
Score: 7 Votes (Like | Disagree)
kildraik Avatar
kildraik
38 months ago
Turn the soft philanthropy down a notch...

I get what it means to do good, but I want them to be what they used to... Great, in the departments that matter to professionals and creatives that have been sucked into the best ecosystem available. Pick up the pace, Apple.
Score: 6 Votes (Like | Disagree)
pat500000 Avatar
pat500000
38 months ago
Tim cook: “i just came here tonight to express my emoji feelings.”
Score: 4 Votes (Like | Disagree)
RickInHouston Avatar
RickInHouston
38 months ago
Is this Tim Cook guy head of public relations?

Did that big building in Cupertino need to be built just because the company makes phones and dabbles in Politics?
Score: 3 Votes (Like | Disagree)
makingdots Avatar
makingdots
38 months ago
Sorry when Tim Cook is the CEO of a company who makes on average 40% profit on all their items and is sitting on hundred's of millions in cash reserves that it refuses to pay taxes on he has no right to make social comments. He should maybe get his house in order first! Human rights..All of Apple's items are built in China which has a wonderful Human Rights record! The Chinese factories used are virtual slave cities and the whole supply chain is based on sourcing the cheapest to maximise profits for the shareholders.
Maybe he should revisit how Apple's products are produced and reduce profits for the benefit of his employee's direct or in-direct. Also maybe move away from China! This won't happen as the Board and shareholders would never allow it! I just get frustrated at these companies who constantly have a social commentary and "know better" yet do the exact opposite in the way their companies are run!
Nah. Stop blaming everything on Apple. Low salary is mainly because of overpopulation. Even with low salary, people are fighting over there to have that kind of job. That's the country's problem that's why they have one-child policy. And don't ever think that only Apple prefers to manufacture in China. Android phones, Playstations, XBoxes, PC parts, almost every tech are made in China.

That's how the phones and tech gadgets are "priced as of now". Imagine the price of tech gadgets (not only apple) if it were manufactured in a country that demands high salary because of their high cost of living?

How about if I say that you're also benefiting from the price of tech gadgets right now?
will you also turn a blind eye and and just be secretly grateful? :p
Score: 1 Votes (Like | Disagree)
69650 Avatar
69650
38 months ago
Does Cook actually do any work in between traveling the world and making pointless speeches.
Score: 1 Votes (Like | Disagree)
Read All Comments

Top Stories

tracking disabled ios 14 5

Analytics Suggest 96% of Users Leave App Tracking Disabled in iOS 14.5

Friday May 7, 2021 1:51 am PDT by
An early look at an ongoing analysis of Apple's App Tracking Transparency suggests that the vast majority of iPhone users are leaving app tracking disabled since the feature went live on April 26 with the release of iOS 14.5. According to the latest data from analytics firm Flurry, just 4% of iPhone users in the U.S. have actively chosen to opt into app tracking after updating their device...
Read Full Article • 225 comments
macbook colors 3d black bezels

Prosser: Next MacBook Air Could Come in Colors Similar to iMac

Friday May 7, 2021 6:55 am PDT by
According to Apple leaker Jon Prosser, Apple's upcoming release of the MacBook Air will feature various colors, similar to the colors in the newly released 24-inch iMac. In the latest video of his YouTube channel Front Page Tech, Prosser says the same source who accurately provided him information on the first Apple silicon iMac coming in colors has told him that he recently saw a prototype...
Read Full Article • 351 comments
tile amazon sidewalk integration

Tile to Leverage Amazon Echo and Ring Devices to Better Compete With AirTags

Friday May 7, 2021 2:07 pm PDT by
Amazon today announced that it is teaming up with Tile to add Amazon Sidewalk integration to Tile's Bluetooth trackers. Amazon Sidewalk, for those unfamiliar, is a network of Amazon Bluetooth devices that's designed to improve the connectivity of devices like the Ring and Amazon Echo. Tile will now be joining Amazon Sidewalk, and through this integration, Amazon Echo and Ring devices will be ...
Read Full Article • 168 comments
Top Stories 59 Feature

Top Stories: Epic Games vs. Apple, Hidden AirTag Mode, Apple Music Hi-Fi, Colorful MacBook Air?

Saturday May 8, 2021 6:00 am PDT by
While we wait for the newly introduced iMac, iPad Pro, and Apple TV models to launch later this month, this week saw the kickoff of the big Epic Games v. Apple trial, with lots of juicy tidbits coming out as the two sides make their arguments. This week also saw some rumors about a Hi-Fi tier for Apple Music, more biometric sensing capabilities for Apple Watch, and timing for the...
Read Full Article • 20 comments
zoom app icon

Apple Gave Zoom Access to Special API to Use iPad Camera During Split View Multitasking

Sunday May 9, 2021 2:00 am PDT by
Zoom, a hallmark platform used by millions during the global health crisis, has been given access to a special iPadOS API that allows the app to use the iPad camera while the app is in use in Split View multitasking mode. This case of special treatment was first brought to attention by app developer Jeremy Provost, who, in a blog post, explains that Zoom uses a special API that allows the...
Read Full Article • 310 comments
snapchat dark mode

Snapchat Rolls Out Dark Mode on iOS

Wednesday May 5, 2021 1:17 am PDT by
Nearly two years following the release of iOS and iPadOS 13, which included native, built-in, and systemwide dark mode, Snapchat, one of the world's most prominent social media networks, has finally rolled out a dark mode theme for iOS users. Snapchat began testing a dark mode theme of its app design late last year with a small group of iOS users. Now, Snapchat says that as of this week, it...
Read Full Article • 19 comments
tile sticker e1570533758981

Tile CEO: 'We Welcome Competition From Apple, But We Think It Needs to Be Fair'

Tuesday May 4, 2021 9:51 am PDT by
Just after Apple announced its AirTags, Tile CEO CJ Prober relayed his concerns about competing with Apple in the tracking space, and said that Tile would ask Congress to investigate Apple's business practices specific to Find My and item trackers. Prober this week did an interview with Bloomberg, where he further expanded on Tile's complaints about Apple and why he feels that Tile is...
Read Full Article • 453 comments
fortnite apple logo 2

Epic CEO Tim Sweeney Admits App Store's 30% Cut Is Similar to Consoles, Would Have Accepted Special Deal With Apple

Tuesday May 4, 2021 1:54 pm PDT by
Apple's legal battle with Epic Games is continuing on, and during the second day of the trial, Epic Games' CEO Tim Sweeney continued his testimony against Apple. Sweeney was grilled by Apple's lawyers, and made several points seemingly favorable to Apple. In addition to mentioning how he prefers Apple's iPhone and values Apple's privacy policies that he's aiming to dismantle, Sweeney...
Read Full Article • 210 comments
signal instagram ads3

Signal Shares the Instagram Ads Facebook Doesn't Want You to See

Wednesday May 5, 2021 1:29 am PDT by
Encrypted messaging app Signal has had a series of Instagram ads blocked from the social media platform, after it attempted to show users how much data the Facebook-owned company collects about them and how it's used to push targeted ads. In a blog post, Signal described how it generated the ads to show users why they were seeing them, simply by declaring upfront the information that the...
Read Full Article • 102 comments
iphone 12 preorder purple

Apple Begins Transition to Randomized Serial Numbers With Purple iPhone 12

Wednesday May 5, 2021 9:17 am PDT by
MacRumors previously reported about Apple's plan to switch to randomized serial numbers for future products starting in early 2021, and this transition has now started with the new purple iPhone 12 model in multiple countries. With assistance from Aaron Zollo, host of the YouTube channel ZolloTech, we can confirm that the purple iPhone 12 released last month has a new 10-character serial...
Read Full Article • 82 comments