Sonos Announces New Colors for Sonos One Speaker Coming This September

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Sonos today announced the upcoming debut of new color options for the Sonos One speaker, launching in addition to the device's current colors of white and black. Created in collaboration with Danish design brand HAY, the Sonos One will be available in red, yellow, and green in September 2018.

Although not mentioned specifically, the announcement of the new speaker colors also includes an image with a light pink speaker, so there could be additional colors coming as well. The update is focused on new colors and does not appear to include any changes or overhauls to other features of the Sonos One, but the price will be increased to $229/£229/€259, from $199/£199/€229 (via The Verge).

sonos one new colors
Inspired by the Danish company's 2018 color palette, the HAY Sonos One Limited Edition Collection will provide customers with a bit more personalization options for Sonos's latest speaker, according to representatives from both companies.

“Our speakers aren’t designed to claim attention but to blend naturally into their surroundings,” says Sonos VP of Design Tad Toulis. Even with the addition of colors to the typically black-and-white Sonos product line, the new HAY Sonos One still manages to maintain that aesthetic subtlety.

“These speakers deserve to be treated like furniture: strong, independent objects that fit different needs and spaces,” says Hay. By leveraging HAY’s singular approach to color, this limited edition collection fully realizes the Sonos philosophy of sonic architecture and harmonizes both brands’ ability to create products that can transform a home.

Sonos announced and launched the Sonos One in October 2017, placing the speaker as an entrant in the ever-growing smart speaker market. In January, on the same day that pre-orders for Apple's HomePod went live, Sonos launched a bundle that included two Sonos One speakers together for $349/£349, saving customers $50 and directly matching HomePod's $350 price tag.

sonos one yellow
Sonos says that today's announcement is just the start of its collaboration with HAY, so users can likely expect more colorful Sonos devices down the line. The HAY Sonos One will debut this September on Sonos.com and in Sonos flagship stores in New York City, London, and Berlin, and at the HAY House in Copenhagen.

Tag: Sonos

Top Rated Comments

boshii Avatar
36 months ago

Five month lead time for new colors of speaker housings? And most of the colors are bland as heck? I look forward to seeing them excoriated as a dying brand.

Sonos has been here long before the HomePod and will be here long after it. Also, Macrumors is the last place anybody should be talking about another company’s lead time.
Score: 35 Votes (Like | Disagree)
sunapple Avatar
36 months ago
Sonos: we have four new colors!
Criticism (comments above): not innovative, not interesting

Apple: red iPhone!
Everyone: OMG

Also, I want a red HomePod.
Score: 15 Votes (Like | Disagree)
Sandstorm Avatar
36 months ago

Who wants a piss colored speaker? Lol

Your orange leader maybe? :)
Score: 8 Votes (Like | Disagree)
OriginalAppleGuy Avatar
36 months ago
The app isn't that bad. My wife can use it just fine. Which is a testament given her issues with using technology (one of the reasons she married me I fear). In fact, one of the cool features I've found with Sonos is if you stop playing one day and want to start up on the same thing you were listening to, just hit the play button on the speaker and BAM, starts back up immediately where you left off. Very cool!
Score: 7 Votes (Like | Disagree)
ShadowJade Avatar
36 months ago

The app isn't that bad. My wife can use it just fine. Which is a testament given her issues with using technology (one of the reasons she married me I fear). In fact, one of the cool features I've found with Sonos is if you stop playing one day and want to start up on the same thing you were listening to, just hit the play button on the speaker and BAM, starts back up immediately where you left off. Very cool!

Exactly! My wife, (keeps me around for the same reason), turns off our TV every night, starts her podcasts in the Sonos app and puts on a 20 minute sleep timer. If she can do that on her own...it is not too complicated. My 8 year old and 17 year old navigate the app every day. They play music from Apple Music, Pandora, Spotify, and XM. We have 10 Play:1s in the house and 2 playbars...it is ridiculously simple to group rooms or split them. In my eyes, anyone saying that the app is too difficult has spent 0 time trying to learn it. Hell, the podcast app on the iPhone is more difficult that this one.

To the guy saying it hasn't got a long history...9 years is an eternity in tech, and the market share grab will forever be in the hands of the first. Happily, Sonos does not feel like the first to market..the product is anything but 1/2 baked.
Score: 6 Votes (Like | Disagree)
Corrode Avatar
36 months ago

Sonos was founded in 2002. The first version of what would become the Play speaker series came out in 2009. They don't really have that long of a history.

They’ve been in the multi-room audio space for about 15 years longer than Apple (and counting).

*un-synced AirPlay from Mac doesn’t count
Score: 5 Votes (Like | Disagree)

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