Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Driverless Autonomous Cars Can Now Be Tested in California
New regulations that allow driverless autonomous cars to be tested on California roads were officially approved by the California Office of Administrative Law on Monday, reports the San Francisco Examiner.
Starting on April 2, companies in the Bay Area that are working on self-driving vehicle technology will be able to deploy cars that do not have a driver behind the wheel. The new autonomous vehicle regulations have been under review since January 11, but were green lit this morning.
The news is of interest as Apple is one of more than 50 companies testing self-driving vehicle technology in the Bay Area. For almost a year now, Apple has been testing autonomous driving software in a series of 2015 Lexus RX450h SUVs, which can often be seen on the streets surrounding its Cupertino headquarters.
While little has been said about Apple's testing efforts in recent months, the company was spotted using new LIDAR equipment in August of 2017, and as of January 2018, Apple has 27 vehicles running autonomous driving software, up from the three it started with last year.
With the new regulations in place, Apple can potentially apply for a new deployment permit with the California DMV that would allow it to test its software sans drivers. It's not known, however, if Apple is ready for that kind of advanced testing.
While California is allowing companies to deploy and test fully autonomous driverless cars, a "communication link" must be maintained between the testing vehicle and remote operators. All remote vehicle operators must monitor the status of driverless vehicles at all times and be ready to step in should the vehicle experience "failures that would endanger the safety of the vehicle's passengers or other road users." Cars must be protected from cyberattacks and must also be able to transmit information in the event of a crash.
Companies must also certify that a vehicle is capable of operating without the presence of a driver and develop a "law enforcement interaction plan" to be provided to the California Highway Patrol.
Should Apple choose to take advantage of the new policies, the company will need to obtain a permit from the California DMV, and granted permits are made available to the public. So should Apple opt for this route, it won't be able to keep its work secret. These kinds of regulations have already spurred Apple CEO Tim Cook to confirm the company's work on autonomous systems.
"We're focusing on autonomous systems. It's a core technology that we view as very important. We sort of see it as the mother of all AI projects. It's probably one of the most difficult AI projects actually to work on," Cook said back in June of 2017.
Some other states have already adopted more relaxed rules that allow companies to deploy autonomous vehicles without drivers. In Arizona, for example, Google-owned company Waymo is already operating autonomous minivans sans safety driver.
Starting on April 2, companies in the Bay Area that are working on self-driving vehicle technology will be able to deploy cars that do not have a driver behind the wheel. The new autonomous vehicle regulations have been under review since January 11, but were green lit this morning.
The news is of interest as Apple is one of more than 50 companies testing self-driving vehicle technology in the Bay Area. For almost a year now, Apple has been testing autonomous driving software in a series of 2015 Lexus RX450h SUVs, which can often be seen on the streets surrounding its Cupertino headquarters.
While little has been said about Apple's testing efforts in recent months, the company was spotted using new LIDAR equipment in August of 2017, and as of January 2018, Apple has 27 vehicles running autonomous driving software, up from the three it started with last year.
With the new regulations in place, Apple can potentially apply for a new deployment permit with the California DMV that would allow it to test its software sans drivers. It's not known, however, if Apple is ready for that kind of advanced testing.
While California is allowing companies to deploy and test fully autonomous driverless cars, a "communication link" must be maintained between the testing vehicle and remote operators. All remote vehicle operators must monitor the status of driverless vehicles at all times and be ready to step in should the vehicle experience "failures that would endanger the safety of the vehicle's passengers or other road users." Cars must be protected from cyberattacks and must also be able to transmit information in the event of a crash.
Companies must also certify that a vehicle is capable of operating without the presence of a driver and develop a "law enforcement interaction plan" to be provided to the California Highway Patrol.
Should Apple choose to take advantage of the new policies, the company will need to obtain a permit from the California DMV, and granted permits are made available to the public. So should Apple opt for this route, it won't be able to keep its work secret. These kinds of regulations have already spurred Apple CEO Tim Cook to confirm the company's work on autonomous systems.
"We're focusing on autonomous systems. It's a core technology that we view as very important. We sort of see it as the mother of all AI projects. It's probably one of the most difficult AI projects actually to work on," Cook said back in June of 2017.
Some other states have already adopted more relaxed rules that allow companies to deploy autonomous vehicles without drivers. In Arizona, for example, Google-owned company Waymo is already operating autonomous minivans sans safety driver.
Related Roundup: Apple Car
[ 67 comments ]
Top Rated Comments
(View all)
18 months ago
I hope apple doesn’t design autonomous driving cars like it designs its hardware and software today — with complete obliviousness and disregard towards consumer preference.
Customer: Siri, please take me to the basketball court.
Apple car: I’m sorry, you really don’t know what you want, we believe the future is racquetball. You must buy a basketball dongle if you want to use your basketball.
Customer: Siri, please take me to the basketball court.
Apple car: I’m sorry, you really don’t know what you want, we believe the future is racquetball. You must buy a basketball dongle if you want to use your basketball.
18 months ago
I hope apple doesn’t design autonomous driving cars like it designs its hardware and software today — with complete obliviousness and disregard towards consumer preference.
you dont get it, and probably won't get it even if someone explains it in laymans terms.
this is an important step further for autonomous driving and AI/ tight integration between hardware and software is the best fit for this purpose. consumer doesn't need to modify the hardware or software for self driving cars. your basketball court analogy is absurd.
18 months ago
Hopefully when the cars battery degrades it doesn't forceably slow the car down....or just shut down while your on the highway :) /s
18 months ago
you dont get it, and probably won't get it even if someone explains it in laymans terms.
this is an important step further for autonomous driving and AI/ tight integration between hardware and software is the best fit for this purpose. consumer doesn't need to modify the hardware or software for self driving cars. your basketball court analogy is absurd.
No it’s not absurd.
Lighten up Francis, it’s a joke. Just like Apple disregards customer preferences with highly controversial decisions for things such as headphone jacks, USB 3 ports, expandability, MagSafe, etc., I was just making a joke. There is an interesting YouTube video about why Apple does the things it does, centering on their belief that only they know what’s next and best for the customer, not the customer. If I can find it, I’ll share for your insight to understand my metaphor. Is that layman enough to understand?
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Future is coming. I am so excited and can't wait for the energy, time, and lives saved by autonomous vehicles. On the road I see countless drivers behind the wheels playing with their cell phones. It will be revolutionary when we free up so much time for people.
The funny thing is we currently have self-driving vehicles that could free people up to text or work or relax instead of drive. They are called buses and taxis, just unfortunately with infrastructures that currently aren’t as flexible as they’d need to be, especially for those in the suburbs. Considering how much more fuel-efficient a bus could be vs. 24 self-driving cars, it's too bad public transportation isn't more well-developed...
18 months ago
Future is coming. I am so excited and can't wait for the energy, time, and lives saved by autonomous vehicles. On the road I see countless drivers behind the wheels playing with their cell phones. It will be revolutionary when we free up so much time for people.
18 months ago
How awesome. First step of a long journey ahead. Crazy to think my future kids may never drive a car.
18 months ago
Future is coming. I am so excited and can't wait for the energy, time, and lives saved by autonomous vehicles. On the road I see countless drivers behind the wheels playing with their cell phones. It will be revolutionary when we free up so much time for people.
Time to do what? Use FB? Post product reviews on Instagram? I’m sorry - but I hate the future of driving. Really, I do. I understand the net benefits, I’m just not sure they outweigh the risks. Brains need to be attentive, learn to reflect and react. This will just further dumb us down - increase dementia and cancer rates, etc. it’s basically going to be like sitting in front of a television.
And before anyone says, yes I practice what I preach. I haven’t owned a television, or had cable since 2009, and I’m grateful I was able to get away from the grasp of consumerism in that regard. TV is awful. Don’t do it.
18 months ago
Silent electric driverless cars coming at you as you cross the street - doesn’t sound safe.
I trust software to stop and not hit me way more than I trust people doing their nails while texting.[ Read All Comments ]
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