Highlights of Apple's 2018 Shareholders Meeting

Apple's annual shareholders meeting took place at the Steve Jobs Theater at Apple Park this morning, with shareholders gathering to vote on proposals and ask questions of Apple executives.

Apple does not live stream its shareholders meetings, but several members of the press, such as CNET's Shara Tibken and Business Insider's Kif Leswing, were at the event and shared details on what was covered on Twitter.

appleparkcampus

Image via Shara Tibken

Much of the meeting was spent discussing shareholder proposals, several of which were routine proposals direct from Apple for re-electing the board of directors, compensating executives, appointing Ernst & Young LLP as Apple's public accounting firm, and approving the non-employee Director Stock Plan. All of these passed with more than 95% approval.

Two proposals from shareholders, one that asked Apple to implement more relaxed rules for letting shareholders nominate directors to the board and another asking Apple to form a human rights commission were defeated. 32 percent of shareholders voted in favor of the first, while just 5.6 percent voted in favor of the second.

During a Q&A session, and during the proposal discussion portion of the shareholders meeting, Apple CEO Tim Cook made a few interesting comments worth highlighting, though much of what was said was a repeat of comments made during Apple's Q1 2018 earnings call earlier this month.

- iPhone X customer satisfaction is at 99%.

- Apple's wearables business, which includes AirPods, Beats, and Apple Watch, is "approaching" the size of a Fortune 300 company. Earlier this month, Cook said it was the size of a Fortune 400 company.

- Apple acquired 19 companies in 2017 (10 of those are known, nine unknown).

- Across all products, Apple holds almost a quarter of a billion subscriptions.

- On the topic of Telegram being briefly removed from the App Store earlier this month for illicit content, Cook said Apple has "always curated [Apple's] properties." Apple keeps pornography, terrorism, and other questionable content out of the App Store. "I think people are coming around to that actually being a good thing," said Cook.

- Apple has internal candidates ready to succeed Tim Cook, which is a topic that comes up at every shareholders meeting.

- Cook said mobile payments have "taken off slower than I personally would have thought." Adoption is speeding up though in key countries like China and Russia. Cook also said he hopes he'll still be alive "to see the elimination of money."

- On a question about special dividends, Cook said he's "not a fan," but Apple is committed to increasing dividends each year. Apple will provide more info on its capital return program in April.

- On the topic of retail stores, Cook said Apple doesn't believe physical stores will go away. "We believe that interaction with people still beats anything," he said.

- Apple won't open its main ring-shaped building at Apple Park for tours because "we have so much confidential stuff around." "Keeping stuff confidential is the bane of my existence now," said Cook.

Shareholders also asked a few frivolous questions, which ate into the Q&A time and limited what we heard from Apple executives. One asked about Apple's work in oral health, a topic Cook said Apple isn't focusing on, while another asked when Apple will introduce a waterproof iPhone (iPhones have been water resistant since the iPhone 7).

There was a question on Blockchain, which Cook avoided, and one investor, still using iOS 9, abstained from voting on board re-election because of Apple's "bad" software updates that have removed features. "I'm not gonna sell my stock or buy the competitor's stuff because it's even worse," he said.

Apple holds its shareholders meetings on an annual basis, with the next one scheduled to take place in early 2019. This year's meeting had limited attendance due to the size limitations of the Apple Park theater, but shareholders not able to attend were able to vote on proposals by proxy ahead of the meeting.

Popular Stories

iPhone 17 Slim Feature Single Camera 1 Redux

'iPhone 17 Air' Launching Later This Year With These 10 New Features

Wednesday January 15, 2025 7:16 am PST by
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the "ultra-thin" device. Overall, the "iPhone 17 Air" is shaping up to be a mixed bag. Due to its thinness, the device is expected to have some limited specifications compared to the iPhone 17 Pro models, including only a single rear camera, only a single speaker, no SIM...
2024 iPhone Boxes Feature

Apple Changes Trade-In Values for iPhones, iPads, Macs, and More

Thursday January 16, 2025 6:45 am PST by
Apple today adjusted estimated trade-in values for select iPhone, iPad, Mac, and Apple Watch models in the U.S., according to its website. Some values increased, while others decreased. The changes were not too significant, with most values rising or dropping by $5 to $50. We have outlined some examples below: Device New Value Old Value iPhone 15 Pro Max Up to $630 U ...
Generic iOS 18

Everything New in iOS 18.3 Beta 3

Thursday January 16, 2025 12:39 pm PST by
Apple provided the third beta of iOS 18.3 to developers today, and while the betas have so far been light on new features, the third beta makes some major changes to Notification Summaries and also tweaks a few other features. Notification Summary Changes Apple made multiple changes to Notification Summaries in response to complaints about inaccurate summaries of news headlines. For...
new magsafe charger

Apple Releases Updated MagSafe Charger Firmware

Tuesday January 14, 2025 11:30 am PST by
Apple today released new firmware designed for the 25W MagSafe Charger that is compatible with the iPhone 12 and later and the latest AirPods and Apple Watch models. The updated firmware is version 2A143, up from the 2A138 firmware that the accessory shipped with. In the Settings app, you'll see a different version number than the internal firmware number. The 2024 MagSafe charger was...
iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Launching Later This Year With These 8 New Features

Thursday January 9, 2025 5:45 am PST by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. iPhone 17 Pro concept based on rumors Below, we recap key changes rumored for the iPhone 17 Pro models as of January 2025: More aluminum: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models ...
MacBook Air 15 Inch Feature Blue

MacBook Air Likely Apple's First Product Update of 2025: What to Expect

Wednesday January 15, 2025 8:49 am PST by
There is a good chance that Apple's first product announcement of 2025 will be updated 13-inch and 15-inch MacBook Air models with the M4 chip. Last month, Apple released macOS Sequoia 15.2, and in doing so it accidentally confirmed new MacBook Air models are coming this year (unsurprisingly). Bloomberg's Mark Gurman said the new MacBook Air models will be announced "earlier" than some...
Generic iOS 18

iOS 18.3 Coming Soon: Here's What's New

Monday January 13, 2025 5:33 am PST by
iOS 18.3 is currently in beta for developers and public beta testers. So far, the upcoming iPhone software update is very minor in scope. Below, we outline what is new in iOS 18.3 so far. The only potential new feature coming to iPhones with iOS 18.3 so far is robot vacuum support in the Home app, but this functionality is not yet live. Apple is laying the groundwork for the feature,...
Apple Card iPhone 16 Pro Feature

Three Companies Are Now in the Running to Take Over the Apple Card

Thursday January 16, 2025 8:18 am PST by
Apple is in talks with Barclays and Synchrony about becoming its new financial partner for the Apple Card, according to Reuters sources. The report today added that Apple has also been holding discussions with Chase Bank owner JPMorgan since last year, so there are at least three potential companies in the running to take over the Apple Card from current partner Goldman Sachs. Goldman...
apple power beats pro 2

Powerbeats Pro 2 Filed in Regulatory Databases Ahead of 2025 Launch

Wednesday January 15, 2025 6:02 am PST by
In September, Apple said that it would be launching Powerbeats Pro 2 in 2025, and now further evidence of the wireless earbuds has surfaced. Powerbeats Pro 2 images found in iOS 18 code Apple submitted Powerbeats Pro 2 regulatory documents to the U.S. Federal Communications Commission (FCC) in mid-December. The documents were made available to the public this week, and they were spotted by 91M...

Top Rated Comments

lunarworks Avatar
90 months ago
and one investor, still using iOS 9, abstained from voting on board re-election because of Apple's "bad" software updates ('https://twitter.com/sharatibken/status/963460849024184320') that have removed features.
Which one of you guys was that?
Score: 52 Votes (Like | Disagree)
No. 44 Avatar
90 months ago
Hope some of those 9 unknown company acquisitions include artificial intelligence.
I hope some of those 9 unknown company acquisitions include real intelligence...
Score: 43 Votes (Like | Disagree)
rizzo41999 Avatar
90 months ago
Respect to the guy still on iOS 9.
Score: 26 Votes (Like | Disagree)
44267547 Avatar
90 months ago
Could be a good choice. I'd like to see Craig take the helm.
I like Federighi, and he has very open personality and the most humor on stage (Not to mention he is highly intelligent). But I don’t see him being the future CEO of Apple, Not that he isn’t capable, it just does seem to be fitting for him in my opinion. But he does have stellar hair.
Score: 19 Votes (Like | Disagree)
TComm Avatar
90 months ago
With Tim, Apple is doomed. More bugs and bad decisons coming.
Apple needs a CEO, not a political activist.
Score: 13 Votes (Like | Disagree)
busyscott Avatar
90 months ago
Cook admitting "payments taking off slower than we thought" reminds me a lot of how they responded to the trash can Mac Pro not being what pro's wanted. A day late and a dollar short. I just don't believe they've added enough value to using my credit card via a phone vs using my actual credit card. Either everything in my wallet has to go digital (I'm looking at you drivers license!) or the digital cards have to add more value than physical ones (rewards programs?)...it's pretty much that simple to me.
Score: 12 Votes (Like | Disagree)