Chipotle Mexican Grill today launched a significantly redesigned mobile ordering app for iPhone and Android smartphones.
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The app has a streamlined user experience and several new features, including quick reordering of favorites or recent orders, a more user-friendly store locator, and the ability to receive, store, and redeem Chipotle offers.
The app's order-ahead functionality also supports mobile payment services Apple Pay and Android Pay. To accommodate online orders, most Chipotle restaurants are now equipped with a dedicated line for customers using the app.
Chipotle's new app was developed by Deloitte and is rolling out now on the App Store [Direct Link] for iOS devices.
Related Roundup: Apple Pay
Top Rated Comments
(View all)You can't beat a good Burrito. When we went to California in 2003 there was a drive thru owned by Mexicans in Oceanside, best God damm Mexican food we have had.
Chipotle is a bad joke. Here in California, all the good burritos come from hole in the wall taquerias and you look hard enough you’ll find organic or vegetarian joints as well.My brother nicknamed it "Burrito Heaven"!
That was so 2 years ago. But you can always get your Taco Bell fix instead.
2 years ago? More like 4 months ago. In July, more than 130 people were tested positive for norovirus after eating at Chipotle in Virgnia location.More so than norovirus, I am more concerned with decreased food quality. In northern California, the food quality has taken a nose dive, with more stale ingredients (rice that tastes like it was cooked more than 4 hours ago, overcooked meat, mushy salsa) and smaller portion size.
These days, if I were to patronize a Mexican chain, my default is Rubio's.
Chipotle is a bad joke. Here in California, all the good burritos come from hole in the wall taquerias and you look hard enough you’ll find organic or vegetarian joints as well.
Yes, and let's not forget the price. At just about any local taqueria in CA, you can get a "supreme" burrito with all the ingredients (including guacamole) and complementary chips and salsa for under $10 after tax.Chipotle charges $2.10 for chips and salsa and guacamole is whopping $2.10 for ultra tiny scoop, or about $13 total.
That was so 2 years ago.
They (Chipotle) have had several. The most recent that I know of was in July at a store in Sterling, Virginia.Nothing like a little financial crisis to light a fire under a business to accept Apple Pay. It amazes me why businesses are so slow to adopt a payment method that can only increase sales by making checkout easier and more secure for their customers.
I don't think I've ever, ever not bought anything because a retailer (brick-and-mortor or internet) didn't have Apple Pay.It'd be interesting to see when/if Amazon and Wal-mart ever accepts Apple Pay.
At the same time, I've never chosen one retailer (who accepts Apple Pay) over another retailer who doesn't accept it, merely because of that.
While Apple Pay may be convenient (to be honest, getting a credit card out of my wallet isn't exactly hard), I don't see it as a way to increase sales. Just as another way to pay for something you were going to buy already.