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New iPhone X Video Shot on Apple's Campus Shows Off Face ID, Apple Pay, Animoji, and More [Removed]

Tuesday October 24, 2017 7:48 am PDT by Mitchel Broussard
A new video posted to YouTube recently by Brooke Amelia Peterson has provided a detailed glimpse at the iPhone X in Space Gray (removed, but still available on Reddit). Peterson is the daughter of an Apple engineer and in the video she visits the company's 1 Infinite Loop campus in Cupertino, California.

While touring the campus (which begins at around 2:10 in the video), Brooke and her dad stop for lunch at Caffè Macs, and he takes out an iPhone X to pay for their food using Apple Pay and Face ID. Brooke then takes a longer look at the iPhone X, swiping through the Home Screen's pages, and activating Control Center and the Cover Sheet through the right and left "ears," respectively.

A screenshot from the YouTube video, which has since been removed

It appears that Cover Sheet can also be toggled by swiping closer to the center of the "notch," although Apple placed the activation hot spot for this piece of UI on the left of the notch to avoid users smudging the front-facing cameras.

The video provides glimpses at the new and elongated Side Button, as well as the Space Gray coloring on the back of the iPhone X. Brooke opens the Camera, Calendar, and Notes apps, and her dad sends an Animoji of an alien to show off the new facial recognition features coming to the Messages app. Her dad also briefly mentions that his team will be moving to Apple Park in December.

Pre-orders for the iPhone X will begin this Friday, October 27 at 12:01 a.m. Pacific Time, and Apple today just announced that there will be some stock of the smartphone for walk-in customers arriving early to its retail locations on November 3, the iPhone X launch day. For more details about Apple's upcoming tenth-anniversary smartphone, check out our iPhone X Roundup.

Update (8:45 a.m. PT): The video has been removed from YouTube.
[ 343 comments ]


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dannyyankou
15 months ago
What the hell is this UI? So the flashlight and camera buttons are just going to obstruct notifications?

Rating: 50 Votes
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SwissGuy93
15 months ago
I sure hope her father doesn't get fired over this.
Rating: 44 Votes
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jacobh101
15 months ago
next episode she complains her dad was fired from Apple for showing a pre-released product.
Rating: 35 Votes
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AppleAlex!
15 months ago
Definitely a marketing move from Apple to appeal to her audience base, which I assume is Teens and younger.
Rating: 28 Votes
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tooloud10
15 months ago

Only in consumerism America is that a figure of speech. At the very edge of western civilisation.


That's rich that you guys are picking on the girl for the shopping comment in a thread filled with adults clamoring to get a glimpse of a $1k luxury phone for a few seconds in a YouTube video.

See, judging people is fun!
Rating: 22 Votes
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Jsameds
15 months ago
If you're only interested in iPhone and not clothes shopping and buying cookies, skip to 3:09
Rating: 19 Votes
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alent1234
15 months ago

I sure hope her father doesn't get fired over this.



Fired? This is marketing
Rating: 16 Votes
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MistrSynistr
15 months ago
My daily boring ass life set to the tune of cringe worthy stock music to make it look like my life is better than yours VLOG.
Rating: 13 Votes
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Kaibelf
15 months ago

Apple holds its brand as upmost importance and they curtail their message accordingly. This haphazard video diminishes their image and I highly doubt this followed traditional internal communication channels. This will most definitely be frowned on by internal Apple constituents.


Thank you for being outraged on behalf of Apple. By the way, can you list the internal Apple constituents you represent, as well as their actual opinions? I'm sure they can speak for themselves, but still...
Rating: 13 Votes
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tooloud10
15 months ago

$36 dollars for lunch at Cafe Macs.....jeez


Seems reasonable for three people to eat a decent lunch.
Rating: 11 Votes

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