Ahead of the iPhone X unveiling, and the launch of the Galaxy Note 8 on Friday, Samsung today made a few announcements at a press event in Seoul, South Korea. The company said that it aims for the next iteration of the Galaxy Note to be bendable in some capacity, with the goal of launching sometime next year (via The Associated Press).

Samsung Electronics mobile business president Koh Dong-jin confirmed the company's plans, saying it's looking at a 2018 release date for "a smartphone with a bendable display." The president also commented that there are "several hurdles" Samsung has to overcome to implement a smartphone with a bendable screen, so the company is leaving itself room to push back the 2018 release if it needs to.

samsung bendable phone

A bendable smartphone mockup by Samsung

Similar reports about bendable smartphones from Samsung have come out in the past, but the company has yet to officially launch such a device.

Koh Dong-jin, president of mobile business at Samsung Electronics, said the company is setting its eyes on 2018 to release a smartphone with a bendable display. But he said there are several hurdles it has to overcome, leaving room to push back the release if those problems are not solved.

“As the head of the business, I can say our current goal is next year,” he told reporters. “When we can overcome some problems for sure, we will launch the product.”

What those issues might be were not detailed, but analysts watching the company pointed out that mass production on a premium smartphone with a bendable display and a thin body "will take time." Rumors surrounding Samsung's entry into the bendable smartphone market have been swirling for the past few years. In late 2016, reports even began citing Apple's interest in the technology for future iPhones, which could be sourced from LG.

Koh further commented about Samsung's plans to launch a smart home speaker in partnership with Harman, which will allow users to talk to an artificial intelligence assistant -- likely Bixby -- to control the device and perform various tasks. A release date or design details for the Samsung speaker were not given. Later today, Apple may reveal more information about its own smart speaker, the HomePod, which it announced in June for a December release.

Despite the Galaxy Note 8's expensive price tag (about $930 in the United States), Samsung has said that pre-orders were the highest ever for the Note smartphone line, "beating its predecessor Note 7 over five days by about 2.5 times." Samsung's announcements come a few hours ahead of Apple's big media event, where the Cupertino company will debut the significantly redesigned OLED iPhone X.

Top Rated Comments

AngerDanger Avatar
105 months ago
A couple years ago at Samsung HQ…

"Which popular iPhone feature should we ripoff next?"

"Well, I'm hearing a lot about this… bendgate… thing."

"I don't think that means wh—"

"Make it happen!"
Score: 23 Votes (Like | Disagree)
x0vash0x Avatar
105 months ago
I don't understand the point of this announcement:

"Sometime in the future, if we're able to, we'll release a product using technology we're currently developing"

Okay...?
Score: 21 Votes (Like | Disagree)
farewelwilliams Avatar
105 months ago
"BUT GUYS, PAY ATTENTION TO US!"
Score: 16 Votes (Like | Disagree)
goobot Avatar
105 months ago
What a coincidence they announce this today and also go on to say they could just end up delaying.
Score: 10 Votes (Like | Disagree)
arkitect Avatar
105 months ago
I am not usually a Samsung (or any Apple competitor) basher… but this is rather silly of Samsung to do.
Why not just spring the surprise on us when it is all done and ready?

Clearly there is no love lost between Apple and Samsung.
Score: 8 Votes (Like | Disagree)
DrJohnnyN Avatar
105 months ago
Serious question: What are the main reasons one would want a foldable phone?
Score: 6 Votes (Like | Disagree)

Popular Stories

Home Hub Command Center with Dome Base Feature

Apple Working on All-New Operating System

Thursday September 25, 2025 1:11 pm PDT by
Apple is developing an all-new operating system codenamed "Charismatic," according to Bloomberg's Mark Gurman. Apple smart home hub concept based on rumors This is likely Apple's long-rumored "homeOS" operating system. In a report last month, Gurman said both Apple's rumored smart home hub in 2026 and tabletop robot in 2027 will run the new operating system. He said the software platform ...
Tim Cook Rainbow

Apple Event in October? Here's What to Expect

Monday September 29, 2025 9:31 am PDT by
Apple's annual iPhone event is in the rearview mirror, but rumors suggest the company plans to release a handful of additional products before the year ends. Will there be another Apple event this October? We discuss the possibility below. Apple in October Apple's most recent October events were in 2021 and 2023. In 2022 and 2024, Apple did not host an October event. Instead, it...
iOS 26

Apple Continues to Prepare iOS 26.0.1 With Multiple Bug Fixes Expected

Sunday September 28, 2025 1:30 pm PDT by
Apple is preparing to release iOS 26.0.1, according to a private account on X with a proven track record of sharing information about future iOS versions. The account initially said iOS 26.0.1 would have a build number of 23A350, but they now expect the update to have a build number of 23A355. This suggests that the software update will include more bug fixes or changes than initially...
Apple MacBook Pro M4 hero

New MacBook Pro Nears Mass Production, But Four Bigger Upgrades Expected Next Year

Sunday September 28, 2025 2:08 pm PDT by
Apple's next MacBook Pro models will enter mass production soon, according to the latest information shared by Bloomberg's Mark Gurman. In his Power On newsletter today, Gurman said he continues to believe the new MacBook Pro models will be released at some point between late 2025 and the first quarter of 2026, meaning they should be available to order by March at the latest. Apple often...
iOS 26

Apple Releases iOS 26.0.1 With Fixes for Wi-Fi, Cellular, and Camera Issues on iPhone 17 Models

Monday September 29, 2025 10:12 am PDT by
Apple today released iOS 26.0.1 and iPadOS 26.0.1, the first updates to the iOS 26 and iPadOS 26 operating systems that came out earlier this week. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release notes for the update, iOS 26.0.1 addresses a bug that could cause aberrations in...
iOS 26 Battery Glass Feature

iPhone 16 Pro Max 80% Charge Limit: One Year Later, Was It Worth It?

Wednesday September 24, 2025 3:58 pm PDT by
With the iPhone 15 series, I did an experiment and kept my iPhone's Charge Limit set at 80 percent for an entire year. It provided an interesting look at the impact of charge limits on battery longevity, so I decided to repeat it for the iPhone 16 line. Since September 2024, my iPhone 16 Pro Max has been limited to an 80 percent charge, with no cheating. As of today, my battery's maximum...
iphone 17 ceramic shield

Regular iPhone 17's USB-C Charging Speeds Tested With Apple Chargers

Friday September 26, 2025 9:01 am PDT by
The website ChargerLAB has tested the standard iPhone 17 model's USB-C charging speeds with a variety of Apple's chargers, from 18W to 140W. The device reached a peak charging speed of around 27W to 28W with these Apple chargers:29W USB-C Power Adapter 30W USB-C Power Adapter 35W Dual USB-C Port Power Adapter 35W Dual USB-C Port Compact Power Adapter 40W Dynamic Power Adapter with 60W Max...
LG UltraFine 6K Display TB5

LG UltraFine 6K (32U990A) TB5 Display: Pre-Orders Open September 30

Monday September 29, 2025 6:21 am PDT by
Pre-orders for LG's new UltraFine evo 6K display (model 32U990A) with Thunderbolt 5 support will begin on September 30, according to a major U.S. retailer listing. LG first revealed the 32-inch display at CES 2025 in January, teasing its status as the first monitor to support Thunderbolt 5. At the time, LG only provided high-level specs, but left pricing, availability, and full technical...
Foldable iPhone 2023 Feature Iridescent 1

Samsung Confirms Plan to Make Foldable Displays for Major American Company

Monday September 29, 2025 6:54 am PDT by
Samsung Display president Lee Cheong has confirmed plans to make foldable smartphone displays for a major American company, which is widely believed to be Apple. As reported in Chosun Biz, Cheong last week told journalists in Seoul that the company is accelerating preparations for mass production of OLED displays designed for foldable smartphones to be supplied to a "North American client."...
maxresdefault

Review: A Week With the iPhone 17 Pro

Friday September 26, 2025 12:51 pm PDT by
Apple's iPhone 17 models have been out for a week now, so we thought we'd do a longer-term review of the flagship iPhone 17 Pro and Pro Max now that we've been able to spend more time with them. Subscribe to the MacRumors YouTube channel for more videos. MacRumors videographer Dan Barbera has a Silver iPhone 17 Pro and a Cosmic Orange iPhone 17 Pro Max, and despite a lot of concern over...