Following several months of construction, Apple tomorrow will host its first-ever event at Steve Jobs Theater at its new Apple Park headquarters. Apple invited members of the press to the event on August 31.
Records uncovered by VentureBeat, however, show Apple didn't receive approval to host the event until the next day.
Cupertino, California city officials granted Apple a Temporary Certificate of Occupancy for Steve Jobs Theater on September 1, indicating that the theater has passed various fire and safety checks. The final signature was September 4.
Despite needing additional work of some kind, per the records, Steve Jobs Theater is now deemed to be a safe venue for the hundreds of journalists and other invitees that will sit down for tomorrow's iPhone X reveal.
Apple filed for the certificate on August 8, so it's likely that Tim Cook or another senior executive told Cupertino to hold off on signing the paperwork, which would have hinted at the location of Apple's September event.
Apple is among few companies that would go to such lengths to obscure or delay such information, but unfortunately for it, a leak of the iOS 11 golden master version has revealed many details expected to be announced tomorrow.
In addition to the iPhone X, Apple is widely rumored to unveil the less expensive iPhone 8 and iPhone 8 Plus, a new Apple TV with 4K video playback, and Apple Watch Series 3 models, including some with LTE connectivity.
MacRumors.com will provide full coverage of the keynote, which begins tomorrow at 10:00 a.m. Pacific Time.
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
Tuesday February 3, 2026 12:45 pm PST by Joe Rossignol
Apple recently acquired Israeli startup Q.ai for close to $2 billion, according to Financial Times sources. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014.
This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019....
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Crikey, they sent out invites prior to having approval for using the theatre?
Ha, you really think the city of Cupertino is going to deny any permits to Apple? As the article says, it’s likely that Apple “asked” them to hold off on signing and/or putting the documents in the public domain in order for their business interests/secrets to be protected, which is more important than following civic procedures.
@itsthenewdc TOTALLY agree with you! I'm hoping when a majority of development moves into the new campus that we see secrecy come back ten-fold. As much as I enjoy reading MacRumors and other competitive journalistic sites... I'm also a bit disappointed in the fact that there will be little to no exciting news for me tomorrow other than the pre-order date / availability. Kind of a bummer really. Here's to knowing NOTHING about iPhone 9. >.<
Why do they bother going the extra lengths for obscurity when with every announcement more and more leaks occur? Hell, for being the inaugural event at a theatre called the Steve Jobs Theater, Steve Jobs would be severely pissed about the sheer amount of leaks.
I don't think Apple can control the employee that went rogue for whatever reason he wanted to leak iOS 11 GM.