Following several months of construction, Apple tomorrow will host its first-ever event at Steve Jobs Theater at its new Apple Park headquarters. Apple invited members of the press to the event on August 31.
Records uncovered by VentureBeat, however, show Apple didn't receive approval to host the event until the next day.
Cupertino, California city officials granted Apple a Temporary Certificate of Occupancy for Steve Jobs Theater on September 1, indicating that the theater has passed various fire and safety checks. The final signature was September 4.
Despite needing additional work of some kind, per the records, Steve Jobs Theater is now deemed to be a safe venue for the hundreds of journalists and other invitees that will sit down for tomorrow's iPhone X reveal.
Apple filed for the certificate on August 8, so it's likely that Tim Cook or another senior executive told Cupertino to hold off on signing the paperwork, which would have hinted at the location of Apple's September event.
Apple is among few companies that would go to such lengths to obscure or delay such information, but unfortunately for it, a leak of the iOS 11 golden master version has revealed many details expected to be announced tomorrow.
In addition to the iPhone X, Apple is widely rumored to unveil the less expensive iPhone 8 and iPhone 8 Plus, a new Apple TV with 4K video playback, and Apple Watch Series 3 models, including some with LTE connectivity.
MacRumors.com will provide full coverage of the keynote, which begins tomorrow at 10:00 a.m. Pacific Time.
Friday October 24, 2025 2:30 pm PDT by Juli Clover
In the fourth iOS 26.1 beta, Apple added a "Tinted" option that reduces the translucency of Liquid Glass for those who prefer a more opaque look. I saw some comments wondering whether the setting might preserve battery life, so I thought I'd do some testing.
Test Settings
I did four separate tests using the iPhone 17 Pro Max, and I kept the parameters as similar as possible. Here are the...
Monday October 27, 2025 7:55 am PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
Below, we outline key details about iOS 26.1.
Release Date
Given that Apple has yet to seed an iOS 26.1 Release Candidate, which is typically the final beta version, the...
Apple Maps could feature integrated ads as soon as next year, Bloomberg's Mark Gurman reports.
In his latest "Power On" newsletter, Gurman said that Apple's plan to bring more ads to iOS is moving "gaining traction," with the Maps app being next in line. The project will apparently give restaurants and other businesses the option to pay to have their details featured more prominently in...
Wednesday October 22, 2025 6:15 am PDT by Joe Rossignol
The upcoming iOS 26.1 update includes a handful of new features and changes for iPhones, including a toggle for changing the appearance of the Liquid Glass design, "slide to stop" for alarms in the Clock app, and more.
iOS 26.1 is currently in beta testing. The update will likely be released in the first half of November, and it is compatible with the iPhone 11 series and newer, but some...
Monday October 27, 2025 4:51 pm PDT by Juli Clover
Apple is designing an updated version of the Apple TV 4K, and rumors suggest that it could come out sometime in the next couple of months. We're not expecting a major overhaul with design changes, but even a simple chip upgrade will bring major improvements to Apple's set-top box.
Subscribe to the MacRumors YouTube channel for more videos.
We've rounded up all the latest Apple TV rumors.
...
Monday October 27, 2025 9:15 am PDT by Tim Hardwick
Apple this month refreshed the 14-inch MacBook Pro base model with its new M5 chip, and higher-end 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips are expected to follow in early 2026. However, these machines will represent the final update to the current design, with Apple reportedly developing a completely new version of the MacBook Pro packed with next-generation hardware...
Apple's upcoming iPhone 18 could feature 50% more memory than its predecessor, according to Korea's The Bell.
With its latest iPhone lineup, the iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max feature 12GB of memory. This is a significant increase of 4GB more their predecessors, largely driven by the demands of on-device artificial intelligence processing.
The iPhone 17 is the only new...
The first preview release of the Swift SDK for Android was published this week, allowing developers to build Android apps in Swift with official tooling and making it easier to share code across iOS and Android.
The SDK enables Android apps to be built in Swift using officially supported tooling rather than community workarounds. In June, it was announced that Apple's Swift programming...
Monday October 27, 2025 7:41 am PDT by Joe Rossignol
You will "soon" be able to add a digital version of your U.S. passport to your iPhone, according to Jennifer Bailey, vice president of Apple Pay and Apple Wallet.
Bailey reiterated that the feature is coming soon during her keynote at the Money20/20 USA conference in Las Vegas on Sunday.
On its iOS 26 page, Apple says the delayed feature will be "coming later this year."
Apple's...
Crikey, they sent out invites prior to having approval for using the theatre?
Ha, you really think the city of Cupertino is going to deny any permits to Apple? As the article says, it’s likely that Apple “asked” them to hold off on signing and/or putting the documents in the public domain in order for their business interests/secrets to be protected, which is more important than following civic procedures.
@itsthenewdc TOTALLY agree with you! I'm hoping when a majority of development moves into the new campus that we see secrecy come back ten-fold. As much as I enjoy reading MacRumors and other competitive journalistic sites... I'm also a bit disappointed in the fact that there will be little to no exciting news for me tomorrow other than the pre-order date / availability. Kind of a bummer really. Here's to knowing NOTHING about iPhone 9. >.<
Why do they bother going the extra lengths for obscurity when with every announcement more and more leaks occur? Hell, for being the inaugural event at a theatre called the Steve Jobs Theater, Steve Jobs would be severely pissed about the sheer amount of leaks.
I don't think Apple can control the employee that went rogue for whatever reason he wanted to leak iOS 11 GM.
