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Apple Joins Instagram to Share 'Shot on iPhone' Photos From Users Around the World

Apple has officially joined Instagram.

The company opened the followable account @Apple today that will exclusively feature curated photos and videos from iPhone users around the world, according to Mashable. The report said Apple won't share any ads or marketing on the account, which has already quickly amassed thousands of followers.

apple instagram
Apple's presence on Instagram had been limited to ads, without a followable account, and an @AppleMusic account. Apple has traditionally shied away from social networks, with blank accounts on Facebook and Twitter that, for now, exist to serve ads. The company also runs @AppleSupport on Twitter.


Apple tells Instagram followers to use the hashtag #ShotoniPhone for a chance to have their photos and videos shared in one of the galleries.

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Top Rated Comments

112 months ago
Apple is trash. They're like the kid at school that just tries too hard to be cool.

You used be the crazy ones, the misfits... now you're just trying to fit in.
And you're getting old and cranky.
Score: 10 Votes (Like | Disagree)
112 months ago
Apple is trash. They're like the kid at school that just tries too hard to be cool.

You used be the crazy ones, the misfits... now you're just trying to fit in.
Score: 9 Votes (Like | Disagree)
maflynn Avatar
112 months ago
Nice move, but seems like something that they should have done, from the get go.
Score: 6 Votes (Like | Disagree)
Hustler1337 Avatar
112 months ago
Nice move, but seems like something that they should have done, from the get go.
I'm still surprised the @Apple Twitter account still hasn't tweeted anything yet since 2011. Let's hope they don't follow that trend on their Instagram page :p
Score: 5 Votes (Like | Disagree)
112 months ago
Apple is trash. They're like the kid at school that just tries too hard to be cool.

You used be the crazy ones, the misfits... now you're just trying to fit in.
A company worth 813 billion is trash? Really?
Score: 5 Votes (Like | Disagree)
ck2875 Avatar
112 months ago
I'm still surprised the @Apple ('http://twitter.com/apple')Twitter account still hasn't tweeted anything yet since 2011. Let's hope they don't follow that trend on their Instagram page :p
Well they tried last September. It didn't go as planned.
http://www.businessinsider.com/apple-twitter-account-spoils-iphone-7-event-2016-9
Score: 4 Votes (Like | Disagree)