Galaxy S8 Retail Price to Significantly Undercut Premium 'iPhone 8'

Fresh leaks of the upcoming Samsung Galaxy S8 have revealed that the de facto "iPhone 8" rival will come in three colors and cost upwards of 799 euros ($859) when it goes on sale next month in Europe.

Serial mobile leaker Evan Blass revealed the news in a Sunday tweet, which included an official press image of Samsung's new flagship phone in colors described as Black Sky, Orchid Grey, and Arctic Silver.


A second tweet offered the pricing details, with the 5.8-inch S8 starting at 799 euros and the 6.2-inch S8 Plus going for 899 euros ($967). Blass also revealed the prices of a handful of accessories set to launch with the phone, including a DeX docking station (150 euros/$161), a new GearVR headset (129 euros/$138), and a Gear 360 camera (229 euros/$246).

While direct currency conversions are no guarantee of actual prices outside of Europe, the phones still look likely to undercut Apple's upcoming 5.8-inch OLED iPhone by some margin.

Tentatively dubbed "iPhone 8" by media outlets, the tenth anniversary edition model could cost upwards of $1,000, according to one report claiming knowledge of Apple's plans. The premium tier device is expected to feature a radical redesign with a flat edge-to-edge OLED screen supplied by Samsung, a virtual home button and some form of wireless charging, launching alongside more typical "S" cycle iPhone models to succeed the iPhone 7 and 7 Plus.

Samsung's S8 will feature iris scanning and facial recognition technology in addition to fingerprint recognition, with a new virtual assistant called "Bixby" also to debut. The Korean company will launch its new phones at an event on March 29, with the devices said to ship to consumers on April 21. Apple's 2017 iPhones are expected to launch in the fall.

Top Rated Comments

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37 months ago
Phone prices r getting out of hand
Rating: 59 Votes
37 months ago
Strictly speaking of the design, it looks like the phone of the future we've all envisioned for years. And I like it, a lot.
Rating: 38 Votes
37 months ago
Looks really nice but I couldn't have an Android OS phone.
Rating: 23 Votes
37 months ago
Looks good, in my opinion.

Time for Apple to up the ante. Let the games begin.
Rating: 19 Votes
37 months ago
That is a very nice looking phone. No Samsung for me, though.
Rating: 15 Votes
37 months ago
Can't wait to not buy this phone.
Rating: 13 Votes
37 months ago
Let me get it straight:
Apple will make an iPhone "anniversary edition" with a retail price of $1000? Maybe it's an strategy to charge ~$700 for outdated previous models.

Marketing at it best. Fooling fools.
Rating: 9 Votes
37 months ago
Hello... my name is Clive Bixby...

Rating: 9 Votes
37 months ago
why would i buy a bomb?
Rating: 8 Votes
37 months ago
Smart move by Samsung, as they need to win back customers. Undercutting the price of the iPhone is a good move, given that we no longer have subsidies.
Rating: 8 Votes

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