Phil Schiller: Apple Working With Consumer Reports to Understand MacBook Pro Battery Test

Yesterday Consumer Reports revealed that Apple's 2016 MacBook Pro became the first MacBook to fail to achieve a recommendation due to inconsistent battery life. Apple SVP Phil Schiller today tweeted that the Cupertino company is working with Consumer Reports to understand the battery tests.

macbookpromodelssideview
"Working with [Consumer Reports] to understand their battery tests, " Schiller tweeted. "Results do not match our extensive lab tests or field data." Apple claims its internal testing has seen the new MacBook Pro providing up to 10 hours of battery life when watching iTunes movies or browsing the web.


Consumer Reports' test has come under scrutiny since publication of the non-recommendation. The tests were conducted by opening a series of 10 web pages sequentially on Safari. This tests' inconsistency had the 13-inch MacBook Pro with Touch Bar registering 16 hours, 12.75 hours and 3.75 hours of battery life. A 15-inch MacBook Pro ranged from 18.5 hours to 8 hours of battery life.

When Consumer Reports tried the test with Chrome rather than Safari, it found consistently high battery life. "For this exercise, we ran two trials on each of the laptops, and found battery life to be consistently high on all six runs," the report said. Consumer Reports did not think it was enough data to draw a conclusion, though they also point out their test results only take default browsers into consideration.

Critics, like iMore's Rene Ritchie, argue that inconsistent test results require more testing to ferret out whether the issue is easily fixable, like a Safari glitch. Consumer Reports noted in its report that if Apple issues a software update that it claims will fix battery life inconsistency, they will conduct fresh tests.

Related Forum: MacBook Pro

Top Rated Comments

ScottishCaptain Avatar
75 months ago
You mean, Apple is working with Consumer Reports to help them understand how they're using the machine wrong.

The problem isn't that Apple's power saving features don't work. They work exceptionally well, that's where 16 hours is coming from. The problem is that they work too well and the battery is undersized. The moment you load the machine down, the battery % begins to drop through the floor because the machine quite literally was not designed for that kind of use. The "time remaining" indicator only served to highlight just how fast the % was falling (since it's far more difficult for a user to gauge the remaining time left based solely on a plummeting number), which is why they got rid of it. Apple wanted snazzy specs in a thin package, and this is the end result.

If they'd built the laptop properly with sufficient battery capacity, we'd be seeing a laptop that lasts 20-30 hours (!) under light use, and 7-8 hours under heavy use. Then I don't think anyone would be complaining. ~4 hours, however, isn't much, and is pretty inexcusable for what is being sold as a premium device.

No matter how much damage control they engage in, and no matter what they say about these devices or the users, it doesn't change the fact that the design is fundamentally flawed and Apple cannot change the laws of physics.

-SC
Score: 153 Votes (Like | Disagree)
dannyyankou Avatar
75 months ago
I would trust users feedback of poor battery performance in real world tests and consumer reports over Apple's biased tests.
Score: 87 Votes (Like | Disagree)
gugy Avatar
75 months ago
Phil and Tim, get your act together. Give the Mac some love.
Score: 75 Votes (Like | Disagree)
dmx Avatar
75 months ago
I hope there is a software issue Apple can fix.

However, the Bloomberg piece from a few days ago says that Apple was planning on using a sculpted battery with a higher capacity as seen in the 12" MacBook, but had to revert to a traditional design due to some fault. I stand by my belief that this was a misatake, and Apple should have delayed the product rather than implementing a smaller than designed-for battery.

Even though the Mac is only 10 percent of Apples business, it is clear it is no longer getting the same amount of attention from Apple it has historically. Which is disappointing. Apple can hire the talent to dedicate to Mac if they want to.
Score: 71 Votes (Like | Disagree)
Menopause Avatar
75 months ago
Really sick of the growing substandard quality control and crap support from Apple. (God forbid you ever need to call AppleCare in Europe (Germany precisely). Bunches of non-native speakers who have zero idea about anything take your call and monkey around for an hour). I distinctly remember it started from the iOS 7 days. I have been a fanboy for 8 years but it's just ridiculous nowadays to try and defend the company under Tim Cook's pathetic leadership. This madness of thinner and lighter at the cost of performance charging exorbitant prices really needs to stop. I don't demand ground breaking innovation every 3 years. Just make quality products and fix the damn bugs FFS it's not that hard!
Score: 68 Votes (Like | Disagree)
Born Again Avatar
75 months ago
apple to CR - please remove the timer for the battery testing.
Score: 64 Votes (Like | Disagree)

Popular Stories

apple watch ultra hammer test

YouTuber Tests Apple Watch Ultra Durability With a Hammer: Table Breaks Before the Watch

Sunday September 25, 2022 2:27 pm PDT by
A YouTuber has put Apple's claims for the durability of the Apple Watch Ultra to the test by putting it up against a drop test, a jar of nails, and repeated hits with a hammer to test the sapphire crystal protecting the display. TechRax, a channel popular for testing the durability of products, first tested the Apple Watch Ultra by dropping it from around four feet high. The Apple Watch...
tim cook spring loaded event

Six Major Products to Expect From Apple in 2023

Sunday September 25, 2022 10:57 am PDT by
As we approach the end of a busy product release season for Apple with only new iPads and Macs left to be announced over the next month or so, we're also setting our sights on 2023. Apple is rumored to have several major products in the pipeline for next year, including new Macs, a new HomePod, a VR/AR headset, and so much more. Other than new iPhones and Apple Watches, which are expected...
Tim Cook Apple Event

Gurman: New iPads and Macs May Be Announced Through Press Releases, No October Event

Sunday September 25, 2022 6:50 am PDT by
Apple may decide to release its remaining products for 2022, which include updated iPad Pro, Mac mini, and 14-inch and 16-inch MacBook Pro models, through press releases on its website rather than a digital event, according to Bloomberg's Mark Gurman. In his latest Power On newsletter, Gurman said that Apple is currently "likely to release its remaining 2022 products via press releases,...
AirPods Max 2022 Colors

Ten Things AirPods Pro 2 Tell Us About AirPods Max 2

Saturday September 24, 2022 1:00 am PDT by
Upon the release of the second-generation AirPods Pro, the AirPods Max became the oldest current-generation AirPods product still in Apple's lineup. Introducing several new features like Adaptive Transparency and the H2 chip, the second-generation AirPods Pro may provide some of the best indications yet of what to expect from the second-generation AirPods Max. Almost two years later, rumors...
iPhone 14 Pro Sports Scores Dynamic Island

iPhone 14 Pro Features Live Sports Scores in Dynamic Island on iOS 16.1

Monday September 26, 2022 7:52 am PDT by
Earlier this month, Apple announced that iOS 16.1 will enable a new Live Activities feature that allows iPhone users to stay on top of things that are happening in real time, such as a sports game or a food delivery order, right from the Lock Screen. On the iPhone 14 Pro and Pro Max, Live Activities also integrate with the Dynamic Island. Premier League match in Dynamic Island via Paul Bradford ...
General iOS 16 Feature Yellow

Some iOS 16 Users Continue to Face Unaddressed Bugs and Battery Drain Two Weeks After Launch

Monday September 26, 2022 7:34 am PDT by
Today marks exactly two weeks since Apple released iOS 16 to the public. Besides the personalized Lock Screen, major changes in Messages, and new features in Maps, the update has also seen its fair share of bugs, performance problems, battery drain, and more. After major iOS updates, it's normal for some users to report having issues with the new update, but such reports usually subside in...
iPhone 14 Pros in Hand Black Background Feature

Verizon iPhone 14 Pro Customers Reporting Cellular Connection Issues

Monday September 26, 2022 6:23 am PDT by
iPhone 14 Pro customers on the Verizon network in the U.S. are reporting issues with slow and unreliable 5G cellular connections and calls randomly dropping. Several threads on Reddit (1,2,3) and the MacRumors forums chronicle issues faced by Verizon customers and Apple's latest iPhone. According to user reports, signal strength on the iPhone 14 Pro is unreliable and weak, while other...
iphone 14 pro max deep purple

iPhone 15 'Ultra' Could Replace Pro Max Model Next Year

Sunday September 25, 2022 7:02 am PDT by
Apple is gearing up to possibly replace its "Pro Max" iPhone with an all-new "Ultra" iPhone 15 model next year, reliable Bloomberg journalist Mark Gurman said today. Writing in his latest Power On newsletter, Gurman said that for the iPhone 15, Apple is planning a revamped design alongside USB-C and a potential name change. Apple could replace its "Pro Max" branding, which it started to use...
apple watch ultra deuglify 1

Apple Watch Ultra User Mods Titanium Casing to 'Deuglify' Design

Tuesday September 27, 2022 8:05 am PDT by
An Apple Watch Ultra user has modified their new device's casing to add a brushed finish and remove the orange color of the Action Button in an effort to make it more visually appealing. The Apple Watch Ultra offers the first complete redesign of the Apple Watch since the product line's announcement in 2014, and while the design has been met with praise from many users, some have criticized...