Apple has issued a statement to a number of press outlets including TechCrunch, indicating that all models of the iPhone 7 Plus as well as the Jet Black iPhone 7 have completely sold out ahead of Friday's launch and will not be available at Apple's retail stores. The announcement will help those who had hoped to purchase one of those models on a walk-in basis on Friday plan appropriately.
We couldn’t be happier with the initial response to iPhone 7 and iPhone 7 Plus, and we are looking forward to beginning sales through our retail stores and partners around the world.
Beginning Friday, limited quantities of iPhone 7 in silver, gold, rose gold, and black will be available for walk-in customers at Apple retail stores. During the online pre-order period, initial quantities of iPhone 7 Plus in all finishes and iPhone 7 in jet black sold out and will not be available for walk-in customers. Availability at partner locations for all finishes may vary and we recommend checking directly with them.
Customers can continue to order all models in all colors on apple.com. We sincerely appreciate our customers’ patience as we work hard to get the new iPhone into the hands of everyone who wants one as quickly as possible.
As Apple notes, it is possible that other retailers may have some stock of these models, but given that Apple prioritizes its own sales channels over other retailers, customers should not count on being able to find them elsewhere.
Apple announced last Thursday that it will not release first-weekend sales numbers for the iPhone 7, and given quickly slipping shipping estimates in Apple's online stores and extreme shortages of in-store stock for launch day, it appears early sales will be heavily constrained by supply rather than any weakness in demand.
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
Thursday April 24, 2025 8:24 am PDT by Joe Rossignol
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
Wednesday April 23, 2025 8:31 am PDT by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Wednesday April 30, 2025 3:59 am PDT by Tim Hardwick
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
Apple seems to have listened to the Internet rumors about the demand for this gen not being there because everyone is waiting for the 10th anniversary phone and scaled down production.
Looks like they should have just kept on keeping on and done what they always do. It's funny in a way and proof that the headphone jack issue is purely a very vocal minority making a big stink.
Each year they make calculations to produce more to meet demand and each year demand is greater than expected.
Well considering this is the 11th iPhone Apple has made and that the company is run by a supply chain guru this lack of stock of all plus models and jet black models seems to me like poor planing.
Apple has issued a statement to a number of press outlets including TechCrunch, indicating that all models of the iPhone 7 Plus as well as the Jet Black iPhone 7 have completely sold out ahead of Friday's launch and will not be available at Apple's retail stores. The announcement will help those who had hoped to purchase one of those models on a walk-in basis on Friday plan appropriately.
