Apple CEO Tim Cook to Talk AirPods, Other New Products on Good Morning America Tomorrow

Apple CEO Tim Cook will appear on Good Morning America tomorrow, for what the show is calling a "wide-ranging and exclusive interview" with Robin Roberts at a school in Harlem in New York City.

In a minute long teaser clip shared on the Good Morning America Twitter account, Cook was asked about Apple's upcoming AirPods, where he alleviated fears that they're going to be easy to lose or will fall out of the ear.

airpods-2
Cook says AirPods will be kept safe in the dedicated battery case and because there are no wires, there's nothing to pull them out of the ear. "I have never personally had one fall out since I've been using it," he said. "They're absolutely magical." He went on to explain that he's used them on the treadmill and when dancing, all without incident.

Good Morning America didn't share details on other topics Cook will speak on, but given the recent announcement of the iPhone 7 and the iPhone 7 Plus and the launch of iOS 10, watchOS 3, and tvOS 10, we can expect to hear his views on those products.

Good Morning America's interview with Tim Cook will air on Wednesday, September 14, from 7:00 a.m. to 9:00 a.m.

Popular Stories

m5 macbook pro deal

Why You Shouldn't Buy the Next MacBook Pro

Tuesday February 10, 2026 4:27 pm PST by
Apple is planning to launch new MacBook Pro models as soon as early March, but if you can, this is one generation you should skip because there's something much better in the works. We're waiting on 14-inch and 16-inch MacBook Pro models with M5 Pro and M5 Max chips, with few changes other than the processor upgrade. There won't be any tweaks to the design or the display, but later this...
iOS 26

Apple Releases iOS 26.3 and iPadOS 26.3

Wednesday February 11, 2026 10:07 am PST by
Apple today released iOS 26.3 and iPadOS 26.3, the latest updates to the iOS 26 and iPadOS 26 operating systems that came out in September. The new software comes almost two months after Apple released iOS 26.2 and iPadOS 26.2. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release notes, ...
Apple Logo Zoomed

Apple Expected to Launch These 10+ Products Over the Coming Months

Tuesday February 10, 2026 6:33 am PST by
It has been a slow start to 2026 for Apple product launches, with only a new AirTag and a special Apple Watch band released so far. We are still waiting for MacBook Pro models with M5 Pro and M5 Max chips, the iPhone 17e, a lower-cost MacBook with an iPhone chip, long-rumored updates to the Apple TV and HomePod mini, and much more. Apple is expected to release/update the following products...
iPhone 16e Bottom Crop

Apple Reportedly Unveiling a New iPhone Next Week

Tuesday February 10, 2026 1:51 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report said the iPhone 17e will be announced in a press release on the Apple Newsroom website, so do not expect an event for this device specifically. The iPhone 17e will be a spec-bumped successor to the iPhone 16e. Rumors claim the device will have four key...
Apple Logo Black

Apple Acquires New Database App

Wednesday February 11, 2026 6:44 am PST by
Apple acquired Canadian graph database company Kuzu last year, it has emerged. The acquisition, spotted by AppleInsider, was completed in October 2025 for an undisclosed sum. The company's website was subsequently taken down and its Github repository was archived, as is commonplace for Apple acquisitions. Kuzu was "an embedded graph database built for query speed, scalability, and easy of ...

Top Rated Comments

123 months ago
"They're absolutely magical."
My oh my how low the bar has been set by Tim Cook.
Score: 34 Votes (Like | Disagree)
dumastudetto Avatar
123 months ago
My oh my how low the bar has been set by Tim Cook.
Why? AirPods do appear somewhat magical in the way they connect, function, and deliver content to your ears. I am thrilled Apple created this product. I'm very excited to get my AirPods. They look truly incredible.
Score: 19 Votes (Like | Disagree)
dumastudetto Avatar
123 months ago
Can't wait for this.

I never bought into the nonsense that airpods would fall out. Apple always sweats these details. They wouldn't allow it to slip through.
Score: 13 Votes (Like | Disagree)
123 months ago
"I have never personally had one fall out since I've been using it," he said. "They're absolutely magical." He went on to explain that he's used them on the treadmill and when dancing...

:rolleyes: oh brother. Here we go with the magical mumbo jumbo. Give it a rest Timmy. And I'm sure you were dancing with these pods in your ears. Maybe dancing all the way to the bank is more like it.
Score: 12 Votes (Like | Disagree)
DHagan4755 Avatar
123 months ago
If you haven't yet played the "Tim Cook interview drinking game", you quickly need to change that.
I hope there's talk of "magical" new MacBook Pros.
Score: 11 Votes (Like | Disagree)
Seoras Avatar
123 months ago
The noise level about the removal of the headphone jack and these new airpods reminds me of Apple's refusal to include Adobe Flash support in iOS.
It was bold, brave and the right thing to do.

Who now thinks that flash support should gone into iOS?

I bought a nice pair of bluetooth headphones over a year ago and I hate them over BT, plugged in they deliver great sound. To me it's not a failing of the headphone manufacturer but a failing of the bluetooth technology.
If Apple's W1 can deliver the same quality of sound over wireless that I get from their wired ear phones then this will be proof that they can continue to lead in their field without Jobs.

I think the only thing missing is Jobs himself and one of his "open letters", about why the audio jack had to go.
Score: 10 Votes (Like | Disagree)