Apple Pay Said to Launch in Switzerland on June 13

Apple-Pay-250x434 (1) copyApple Pay will expand to Switzerland on Monday, June 13, marking the seventh country where the mobile payments service is available, according to German-language financial website Finews (via iPhone-Ticker).

Swiss private bank Cornèr Bank will purportedly be one of the first participating issuers in Switzerland, but the report did not specify if the country's two "big banks" UBS and Credit Suisse will also support Apple Pay upon launch.

Apple Pay's arrival in Switzerland has been expected since Apple filed a trademark for the service with the Swiss Federal Institute of Intellectual Property in February. The U.K. is currently the only other European country with Apple Pay.

Apple is "working rapidly" to expand the service to additional regions, including Hong Kong and Spain, and possibly France, Brazil, and Japan, in partnership with American Express, MasterCard, Visa, and other payment processors. Apple Pay has also expanded to ANZ in Australia, five large banks in Singapore, and Canada's big five banks BMO, CIBC, RBC, Scotiabank, and TD Canada Trust.

(Thanks, Nicolas!)

Related Roundup: Apple Pay

Popular Stories

hikawa phone grip stand apple%402x

Apple Launches Second Limited-Edition iPhone Accessory in a Month

Friday November 21, 2025 3:53 am PST by
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind. Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe. Apple says it can be removed with ease, and doubles as a stand with two different viewing...
iOS 26

iOS 26.2 Adds These New Features to Your iPhone

Thursday November 20, 2025 10:50 am PST by
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more. In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date. Keep reading...
Apple Shopping Event 2025

Apple Announces 2025 Black Friday Event, Here's What You Can Get

Thursday November 20, 2025 6:28 am PST by
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others. During the shopping event, customers can get an Apple gift card with...
iOS 26 on Three iPhones

iOS 27 Will Reportedly Have Two Key Upgrades

Sunday November 23, 2025 8:48 am PST by
iOS 27 will reportedly have two major elements: quality improvements and new AI features. In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features. Gurman said there is one exception to this rule, though, as he expects...
maxresdefault

The MacRumors Show: iPhone 18 Pro Looks Like a Huge Upgrade

Friday November 21, 2025 9:10 am PST by
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models. Subscribe to The MacRumors Show YouTube channel for more videos Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
Apple Foldable Thumb

Foldable iPhone to Debut These Two Breakthrough Features

Wednesday November 19, 2025 7:26 am PST by
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition. The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
ipad black friday 2025

The Best Early Black Friday iPad Deals

Thursday November 20, 2025 10:20 am PST by
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
General Black Friday Deals 25 Red

Apple Black Friday Deals Available Now on AirPods, iPads, Accessories, and More

Friday November 21, 2025 8:48 am PST by
We're officially less than one week away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these...
Low Cost MacBook Feature A18 Pro

Report: Low-Cost iPhone, iPad, MacBook Coming Early 2026

Friday November 21, 2025 2:26 am PST by
Apple is planning to release new entry-level models across its iPhone, iPad, and Mac categories early next year, with an all-new affordable MacBook the most notable addition to the lineup. According to a new research report by Jeff Pu of GF Securities seen by MacRumors, Apple will launch the iPhone 17e – its second iteration of the "e" line – in the spring, likely along with a...

Top Rated Comments

Mac 128 Avatar
124 months ago
Finally I can use Pay with my secret Swiss bank account.
Score: 9 Votes (Like | Disagree)
arubinst Avatar
124 months ago
How prevalent is contactless there, out of curiosity?
Basically everywhere!

Even the guy who delivers my pizza brings a mobile credit card terminal which supports contactless...
Score: 7 Votes (Like | Disagree)
Robert.Walter Avatar
124 months ago
How prevalent is contactless there, out of curiosity?
Where it works:
- The two biggest supermarket chains, Coop & Migros and their multitude of goods and restaurant subsidiaries;
- Chevron (branded as Coop Pronto) gas stations (not at the pump though);
- Aldi (discount grocery);
- SPAR (big grocery chain in Austria);
- Jumbo (a big hardware and garden store);
- IKEA and IKEA restaurant;
- McDonalds;
- Kiosk (convenience store oft found at train stations);
- local specialty liquor and gourmet shop;
- local bike and Vespa shop;
- various local larger restaurants;
- my local barber, now semi-retired from a 10-chair hi-volume mall based shop to a little 2-chair shop in his home;
- some car dealers;
- seems almost anybody on the Sixt payment network;

Far as I know, still no-go;
- almost no gas stations (although some have NFC terminals, they don't appear to be active - BP, this is you!)
- Manor / Manora (big dept store and restaurant chain);
- Lidl (discount grocery);
- Otto's (odd lot grocery/dept store);
- busses or rail;
- medium and small individual restaurants;
- Subway (restaurants);
- Post Office
- government entities (DMV);
- phone, cable, electric companies;
- ski lifts (not sure about this due to not skiing last 2 years due to bad knee);

There are some home-grown solutions being pushed by the Post Office Bank and other entities that consist of CurrentC-like scanning of QR codes or contactless scanning of something (Twint), that I see but never looked into because these I see as solutions without a great future (obsolete tech like QR approach, or too little scale like Twint) given the rise of NFC based solutions like Apple Pay.

TL;DR? Summary:
- (My credit cards are US-based chip+sign version. If you have cards from a not-yet rolled-out Apple Pay nation, they won't work);
- (my iTunes account is US-based, but my region setting is for Switzerland. To enable my cards, on both IPhone and Watch, I switched region to USA, enabled cards, then switched back to Swiss region w/o disrupting Apple Pay functionality);
- Since Dec 2014, I've been using Apple Pay almost everywhere I shop;
- since last June, these transactions have been exclusively via my Apple Watch;
- both work faster than a chip+pin or a chip+sign card;
- I see more and more shops upgrading to NFC POS terminals;
- there are competing systems from Post Bank (IIRC Twint), UBS Bank (don't know name), Swisscom (has/had? something) and MC Pay-Pass (IIRC RF-chip stickers). (In order to survive, I expect some of these entities will exhibit their own "protectionist" approach as ApplePay et Alia forces consolidation among these national/regional offerings);
- 2-weeks ago I met one of the leading software integrators for POS software and had a long discussion about this tech. I was surprised when he said he thought Apple's reserving TouchID for Apple Pay was "protectionist" and had the impression he didn't fully understand the Apple Pay approach (I'm curious as to how he will view this announcement);
- Coop did a cool thing for their Supercard members: go to the online site and in your profile state that you don't want printed receipt and you will get a pdf receipt by mail.

Final comments:
- I'm essentially to the point where I don't really have to carry credit/Maestro cards anymore;
- I don't think merchants have yet embraced such payment as equivalent to chip+pin as above ca. 50 CHF I still have to sign the receipt.
- I'm gonna miss the look of surprise and amazement from some cashiers caused by my being the only person in my end of the country paying for stuff with my Apple Watch.
[doublepost=1465317537][/doublepost]
I'm looking forward to the day when Apple Pay and Touch ID gets integrated into Safari and websites, instead of running through the maze of clunky PayPal login every time. PayPal knows Apple has them in their crosshairs and their days are numbered (except on eBay). That's why PP is scrambling with their new always logged in (security nightmare) "feature".
Also looking forward to PP being slain by Apple Pay. That and Apple Pay adding a P2P payment function.
Score: 6 Votes (Like | Disagree)
sbailey4 Avatar
124 months ago
They should have called it iPay :) That has a nice ring to it. And describes what it actually does lol.
Score: 6 Votes (Like | Disagree)
IGI2 Avatar
124 months ago
Next stop: POLAND.

One can dream, right?
Score: 5 Votes (Like | Disagree)
jmh600cbr Avatar
124 months ago
I've used it every single day for every transaction since it came to Canada. Couldn't be happier with it
Score: 4 Votes (Like | Disagree)