Apple's app review process has become significantly faster during the first five months of 2016, according to AppReviewTimes.com, a website that tracks average App Store review times for both the iOS and Mac App Store using data crowdsourced from developers on both platforms.
App Store approval times have dropped to an average of two days, compared to between eight and ten days in May 2015, based on 328 reviews submitted in the last 14 days. The shorter process has been well received by the developer community, which had grown accustomed to weeklong waits.
I’m uncharacteristicly excited about faster review times. Going to be devastated when someone inevitably ruins it.https://t.co/td5QkeUaBb — Paul Haddad (@tapbot_paul) May 5, 2016
Oh, and yet another fast App Store review time of 2 days. Definitely feels like a (welcome) trend of faster review times #iosreviewtimes — John Pollard (@yeltzland) May 4, 2016
Wow, the @AppStore approved my update in 2 days. So much faster. I like the new you App Store. — Aaron Lake (@OrbitalNine) April 4, 2016
Last December, Apple marketing chief Phil Schiller took over App Store leadership responsibilities from iTunes and services chief Eddy Cue. Schiller now leads nearly all developer-related functions at Apple, and WWDC 2016 next month could serve as a good opportunity for him to announce shorter approval times on stage alongside new versions of iOS, OS X, and other developer updates.
Top Rated Comments
What the best use may be, well that's another story. It's not something I've written off for inclusion in an app, I just want to find a better use for it than, ooohhh, that took me 1.5 seconds less to achieve the same result. I'll keep experimenting with it but until that breakthrough moment happens it's a novelty.
But again, that's just me, I know there will be those who consider it the best thing since dynamic wallpaper.
There needs to be a better way to list, rank and organize the millions of apps in the store.
I've never really had an issue with the 30% though to be honest. To get access to over 1 billion potential customers, 30% seems fair.