Apple Shares New 'On the Set' Hey Siri Commercial Starring Jon Favreau

Apple today shared another short iPhone 6s video, this time starring actor and director Jon Favreau. In the "On the Set" video, Favreau is directing a gymnastic sequence and uses the hands-free always-on "Hey Siri" feature to ask Siri to bring up pictures of flying squirrels.

The iPhone 6s is here, and the only thing that's changed with Siri is everything. Because now you just say "Hey Siri" and Siri's there, hands-free. Which can come in handy.

Today's ad starring Jon Favreau is the latest in a series of iPhone 6s ads that have featured celebrities and sports figures like Jamie Foxx, Stephen Curry, and Bill Hader using the various features of Apple's latest flagship device.

The video also comes one day after Apple shared two other iPhone 6s ads, focusing on the Hey Siri feature and the iPhone's powerful A9 processor. All of the ads are part of a campaign that uses the tagline "The only thing that's changed is everything."

Related Forum: iPhone

Top Rated Comments

thairish Avatar
108 months ago
Loving all the "where's Steve" and "Apple is doomed" comments. How many more years can you trot out those tired viewpoints while Apple continues to be fine...
Score: 16 Votes (Like | Disagree)
Michael Scrip Avatar
108 months ago
Brace Yourself!

The record breaking days _will be ending_

It's Impossible, (yes I said impossible) to keep a streak alive forever.

The day that Happens, the Life will be sucked out of Apple.

Reaching for their life saving bag of cash they'll make a recovery, yet suffer a concussion so severe they'll never be the same again.

Don't believe it? You have no choice but to wait and witness it.
One year Apple was selling 100 million iPhones a year. The next year they were selling 150 million iPhones a year. Then the following year they were selling 200 million iPhones a year.

You're right though... iPhone growth will surely stop.... but iPhone sales will continue.

If Apple can sell somewhere between 200-250 million iPhones a year (which I have no doubt they can do) and they have an ASP of over $600 (which is normal for Apple... they don't do cheap) then I don't see what the problem is.

There are some companies who barely sell 20 million smartphones... and LOSE money on each one!

Aren't they the ones you should be worried about?

But yes... there will be a time when Apple fails to break their own sales record. So they'll just have to settle for selling a huge amount of phones with large profit margins.

Oh the horror ;)
Score: 15 Votes (Like | Disagree)
citysnaps Avatar
108 months ago
Keep digging Apple, it's going to be a rugged road this selling season.
No, it will be record-breaking.
Score: 14 Votes (Like | Disagree)
daneoni Avatar
108 months ago
Brace Yourself!

The record breaking days _will be ending_

It's Impossible, (yes I said impossible) to keep a streak alive forever.

The day that Happens, the Life will be sucked out of Apple.

Reaching for their life saving bag of cash they'll make a recovery, yet suffer a concussion so severe they'll never be the same again.

Don't believe it?
You have no choice but to wait and witness it.
Post is about an ad...proceeds to 'predict' Apple's apparent demise

Score: 10 Votes (Like | Disagree)
Mykbibby Avatar
108 months ago
What a strange ad
Score: 7 Votes (Like | Disagree)
CFreymarc Avatar
108 months ago
Brace Yourself!

The record breaking days _will be ending_

It's Impossible, (yes I said impossible) to keep a streak alive forever.

The day that Happens, the Life will be sucked out of Apple.

Reaching for their life saving bag of cash they'll make a recovery, yet suffer a concussion so severe they'll never be the same again.

Don't believe it?
You have no choice but to wait and witness it.
Put your money where you mouth is by doing this.

* Open an on-line brokerage account, fill it up with cash and expose your portfolio publicly.
* Short Apple stock for the next 12 months.
* Live with your predictions.
Score: 4 Votes (Like | Disagree)

Popular Stories

Apple car wheel icon feature yellow

Apple Cancels Electric Car Project

Tuesday February 27, 2024 11:05 am PST by
Apple has canceled all plans to release an autonomous, electric vehicle, reports Bloomberg. Apple has been working on an Apple Car for more than a decade and invested millions of dollars into development before deciding it was not a viable project. Apple's Chief Operating Officer Jeff Williams today told approximately 2,000 employees working on the Apple Car that the project was canceled,...
iOS 18 Mock iPhone 16 Feature Gray

iOS 18 Rumored to Be Compatible With These iPhone Models

Tuesday February 27, 2024 6:31 am PST by
iOS 18 will be compatible with the iPhone XR, and thereby also the iPhone XS and iPhone XS Max models with the same A12 Bionic chip, according to a post on X today from a private account with a proven track record of sharing build numbers for upcoming iOS updates. The post was spotted by MacRumors contributor Aaron Perris, and it has since been deleted. However, this was likely because the...
Google maps feaure

Google Maps Finally Rolls Out Glanceable Directions

Wednesday February 28, 2024 2:07 am PST by
After more than a year since announcing the feature, Google Maps is finally rolling out glanceable directions on Android and iOS (via Android Police). The feature allows users to view turn-by-turn directions and a live ETA directly from their device's lock screen – information that was previously only visible when a phone was unlocked. Glanceable directions also work on the app's route...
iPad Air 5

iPadOS 18 Rumored to Drop Support for These iPad Models

Tuesday February 27, 2024 6:55 am PST by
iPadOS 18 will drop support for iPad models equipped with the A10X Fusion chip, according to a post on X today from a private account with a proven track record of sharing build numbers for upcoming iOS and iPadOS updates. This means that iPadOS 18 would not be compatible with the first-generation 10.5-inch iPad Pro or the second-generation 12.9-inch iPad Pro models released in 2017. It...
iOS 17

iOS 17.4 Coming Soon With These New Features for Your iPhone

Monday February 26, 2024 6:08 am PST by
In a press release last month, Apple confirmed that iOS 17.4 will be released in March, and the update includes several new features and changes for the iPhone. Key new features in iOS 17.4 include major App Store changes in the EU, Apple Podcasts transcripts, and an iMessage security upgrade. The update also adds new emoji and includes preparations for the launch of next-generation CarPlay...
M3 MacBook Air Feature

New MacBook Air Models Launching Next Month: 5 Features to Expect

Wednesday February 28, 2024 1:50 am PST by
The existing 15-inch MacBook Air arrived in June 2023, which is not that long ago in terms of Mac update cycles. However, Apple released the current 13-inch ‌MacBook Air back in June 2022. It is now the oldest Mac in Apple's current crop, having not been updated in 600 days. But rumors suggest that is unlikely to be the case for much longer. According to Bloomberg's Mark Gurman, Apple has...