Apple Shares New 'On the Set' Hey Siri Commercial Starring Jon Favreau

Apple today shared another short iPhone 6s video, this time starring actor and director Jon Favreau. In the "On the Set" video, Favreau is directing a gymnastic sequence and uses the hands-free always-on "Hey Siri" feature to ask Siri to bring up pictures of flying squirrels.

The iPhone 6s is here, and the only thing that's changed with Siri is everything. Because now you just say "Hey Siri" and Siri's there, hands-free. Which can come in handy.

Today's ad starring Jon Favreau is the latest in a series of iPhone 6s ads that have featured celebrities and sports figures like Jamie Foxx, Stephen Curry, and Bill Hader using the various features of Apple's latest flagship device.

The video also comes one day after Apple shared two other iPhone 6s ads, focusing on the Hey Siri feature and the iPhone's powerful A9 processor. All of the ads are part of a campaign that uses the tagline "The only thing that's changed is everything."

Top Rated Comments

(View all)
Avatar
57 months ago
Loving all the "where's Steve" and "Apple is doomed" comments. How many more years can you trot out those tired viewpoints while Apple continues to be fine...
Score: 16 Votes (Like | Disagree)
Avatar
57 months ago

Brace Yourself!

The record breaking days _will be ending_

It's Impossible, (yes I said impossible) to keep a streak alive forever.

The day that Happens, the Life will be sucked out of Apple.

Reaching for their life saving bag of cash they'll make a recovery, yet suffer a concussion so severe they'll never be the same again.

Don't believe it? You have no choice but to wait and witness it.

One year Apple was selling 100 million iPhones a year. The next year they were selling 150 million iPhones a year. Then the following year they were selling 200 million iPhones a year.

You're right though... iPhone growth will surely stop.... but iPhone sales will continue.

If Apple can sell somewhere between 200-250 million iPhones a year (which I have no doubt they can do) and they have an ASP of over $600 (which is normal for Apple... they don't do cheap) then I don't see what the problem is.

There are some companies who barely sell 20 million smartphones... and LOSE money on each one!

Aren't they the ones you should be worried about?

But yes... there will be a time when Apple fails to break their own sales record. So they'll just have to settle for selling a huge amount of phones with large profit margins.

Oh the horror ;)
Score: 15 Votes (Like | Disagree)
Avatar
57 months ago

Keep digging Apple, it's going to be a rugged road this selling season.

No, it will be record-breaking.
Score: 14 Votes (Like | Disagree)
Avatar
57 months ago

Brace Yourself!

The record breaking days _will be ending_

It's Impossible, (yes I said impossible) to keep a streak alive forever.

The day that Happens, the Life will be sucked out of Apple.

Reaching for their life saving bag of cash they'll make a recovery, yet suffer a concussion so severe they'll never be the same again.

Don't believe it?
You have no choice but to wait and witness it.

Post is about an ad...proceeds to 'predict' Apple's apparent demise

Score: 10 Votes (Like | Disagree)
Avatar
57 months ago
What a strange ad
Score: 7 Votes (Like | Disagree)
Avatar
57 months ago

Brace Yourself!

The record breaking days _will be ending_

It's Impossible, (yes I said impossible) to keep a streak alive forever.

The day that Happens, the Life will be sucked out of Apple.

Reaching for their life saving bag of cash they'll make a recovery, yet suffer a concussion so severe they'll never be the same again.

Don't believe it?
You have no choice but to wait and witness it.

Put your money where you mouth is by doing this.

* Open an on-line brokerage account, fill it up with cash and expose your portfolio publicly.
* Short Apple stock for the next 12 months.
* Live with your predictions.
Score: 4 Votes (Like | Disagree)

Top Stories

Leaker Claims New 13-inch MacBook Pro Coming as Soon as Next Month

Monday April 6, 2020 2:56 am PDT by Tim Hardwick
Apple will announce a new 13-inch MacBook Pro in May with the codename J223, according to a rumor shared by YouTuber and leaker Jon Prosser. Note: it’s a refresh to the current 13” So the bigger 14” display upgrade is a big possibility— Jon Prosser (@jon_prosser) April 4, 2020 Analyst Ming-Chi Kuo has said Apple plans to release new MacBook Pro and MacBook Air models with scissor keyboards ...

'Leaked' Images Allegedly Show iPhone 12 With Smaller Notch, Rear Camera Redesign, and Home Screen Widgets

Tuesday April 7, 2020 4:28 am PDT by Tim Hardwick
Two images shared on social media this morning are currently stoking speculation about possible hardware redesigns coming to the iPhone 12 and the potential introduction of Home screen widgets in iOS 14. Shared by Twitter user Fudge (choco_bit), the images depict a front and rear graphical representation of a smartphone with interface elements on the screen, suggesting it came out of a...

Apple Releases iOS and iPadOS 13.4.1 With Fix for FaceTime Bug

Tuesday April 7, 2020 10:06 am PDT by Juli Clover
Apple today released iOS and iPadOS 13.4.1, minor updates that come two weeks after the release of iOS and iPadOS 13.4, major updates that introduced iCloud Folder Sharing, a new Mail toolbar, trackpad support for the iPad, and more. The iOS and ‌iPadOS‌ 13.4.1 updates are available on all eligible devices over-the-air in the Settings app. To access the updates, go to Settings > General...

More References to Apple's Upcoming Low-Cost iPhone Appear Online

Monday April 6, 2020 4:38 am PDT by Tim Hardwick
Further references to Apple's upcoming low-cost iPhone have appeared online, one on a Chinese e-commerce website and another on Verizon's smartphone trade-in page. Spotted by tech blog MySmartPrice, Chinese retailer JD.com has published a placeholder for Apple's so-called "iPhone 9" that includes a teaser image of a veiled smartphone, but other than that it lacks any particularly revealing...

Apple Reportedly Targeting WWDC for Over-Ear Headphones Launch, New 'AirPods X' Later in the Year

Tuesday April 7, 2020 7:00 am PDT by Eric Slivka
Rumors of Apple-branded over-ear headphones have been circulating for quite some time, while more recent rumors have mentioned an "AirPods Pro Lite" that could also be in the works, and Twitter leaker Jon Prosser's recent foray into Apple rumors provides a bit more detail on what we might able to expect for these products. Current Beats Studio3 Wireless and BeatsX On the over-ear side,...

Facebook Launches 'Tuned' Messaging App for Couples

Wednesday April 8, 2020 4:50 am PDT by Tim Hardwick
Facebook has quietly released Tuned, a new messaging app designed to provide a "private space" for couples to connect, reports The Information. Designed by NPE, an experimental group within the company that was established last year, the app encourages couples to share messages, notes, cards, voice memos, photos and Spotify songs with each other, thereby creating a "digital scrapbook" of...

Apple Shares Assembly and Use Instructions for New Face Shields, Shipping 1 Million Per Week to Medical Workers

Tuesday April 7, 2020 8:54 am PDT by Eric Slivka
Following this weekend's news from Tim Cook that Apple is working with its supply chain to produce a million face shields per week for medical workers, the company has shared a support document outlining how to assemble and adjust the shields. The document includes a series of images and animations showing how the simple three-piece product can be assembled for either a regular fit or with...

Some Users Experiencing System Crashes on macOS 10.15.4, Especially During Large File Transfers

Monday April 6, 2020 8:17 am PDT by Joe Rossignol
A sizeable number of Mac users are experiencing occasional system crashes after updating to macOS Catalina version 10.15.4, released a few weeks ago. The crashing issue appears to be most prominent when users attempt to make large file transfers. In a forum post, SoftRAID described the issue as a bug and said that it is working with Apple engineers on a fix for macOS 10.15.5, or a...

2020 iPad Pro Confirmed to Lack a U1 Ultra Wideband Chip

Tuesday April 7, 2020 7:52 am PDT by Eric Slivka
Last week, we laid out evidence suggesting that the just-released iPad Pro models do not contain a U1 Ultra Wideband chip, including the lack of any mention of the chip in tech specs or Apple's press materials, the absence of software support for U1 features, and more. Most tellingly, iFixit was unable to find the chip or related antennas in the device. Daring Fireball's John Gruber has follo...

The New York Times, IFTTT, Medium, and Other Apps Adopt Sign in With Apple Ahead of June 30 Deadline

Sunday April 5, 2020 7:08 pm PDT by Frank McShan
Apps with sign-in functionality, including The New York Times, IFTTT, Medium, and more, have continued to adopt Apple's secure Sign in with Apple feature ahead of a deadline of June 30. The deadline for these apps to support the feature was recently extended from April 30. Sign in with Apple, first introduced in iOS 13, allows users to create accounts for apps and websites using an Apple ID. ...