Apple Shares Humorous New iPhone 6s Ad Starring Bill Hader

Apple today shared yet another new ad for the iPhone 6s, this time focusing on the Siri personal assistant and the wireless "Hey Siri" feature built into the new device. The humorous ad stars Bill Hader, who also played a part in the funny "Backstage" video that Apple debuted during the Worldwide Developers Conference in June.


In the video, Hader asks Siri to read his email, which turns out to be a spam email message from "Prince Oseph" who has a "once in a lifetime opportunity for the making millions of currency." Siri asks if Hader would like to reply and he does so enthusiastically while eating a sandwich.

The iPhone 6s is here, and the only thing that's changed with Siri is everything. Because now you just say "Hey Siri" and Siri's there, hands-free. Which can come in handy.

The "Prince Oseph" ad is the fifth iPhone 6s advertisement that Apple has released this week, with each ad focusing on different aspects of the iPhone 6s, like 3D Touch, Live Photos, and the improved photo taking capabilities of the devices. Other ads have starred well-known personalities like Jamie Foxx and Golden State Warriors guard Stephen Curry.

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Top Rated Comments

JCrz Avatar
113 months ago
Apple has so many Haders.
Score: 18 Votes (Like | Disagree)
nepalisherpa Avatar
113 months ago
Me - "Hey Siri, read me my unread emails."

Siri - "You need to unlock your iPhone first!"
Score: 15 Votes (Like | Disagree)
Alphazoid Avatar
113 months ago
Unless I'm doing something wrong (latest iOS9 version) or maybe it's b/c I only have the 6 and not 6s, this iPhone is NOT charging/plugged into power.

I can not get Hey Siri to work unless it is plugged in.

So it looks like a screwup by Apple's marketing folks on this one.

Misleading it is?
Ding dong
Score: 14 Votes (Like | Disagree)
Internaut Avatar
113 months ago
Good luck watching this on an iOS device.
Fine on my iPad Air 2....
Score: 13 Votes (Like | Disagree)
AtheistP3ace Avatar
113 months ago
Pretty funny. I love Bill hader
Score: 12 Votes (Like | Disagree)
jimthing Avatar
113 months ago
"Hey Siri, read my unread emails."
"Okay, you have 3 unread emails. First email...blah blah blah."
"Hey Siri, delete that email."
"I don't know what you mean."
"Hey Siri, read next one."
"I don't know what you mean."
"Hey Siri, next email."
"Okay, here is the first email."
"Hey Siri, NO read me the next email."
"I'm sorry, I don't know what you mean."
"Arggghhhhhh!!!!!!"

...Context avoidance mode detected...
Score: 10 Votes (Like | Disagree)