JCPenney Testing Apple Pay Support for Store Cards, Nationwide Rollout Coming in Spring 2016

JCPenney has started testing its store credit cards with Apple's Apple Pay payments service, allowing customers at one location in Texas to add their JCPenney charge cards to Apple Pay. Customers in the Dallas–Fort Worth area visiting the JCPenney store at The Village at Fairview are able to participate in the Apple Pay pilot program, which is set to roll out to stores nationwide in the spring of 2016.

Customers with a JCPenney charge card receive a notice about the Texas pilot program when attempting to add a JCPenney card to Apple Pay using the Wallet app. The notification also includes details about the full launch of the JCPenney Apple Pay service.

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Apple Pay support for store credit cards is a new feature, introduced alongside iOS 9 but announced at this year's Worldwide Developers Conference in June. Thus far, Kohl's is the only major retailer that currently allows its store cards to be added to Apple Pay, but both Kohl's and JCPenney have been touted as the two major partners for the feature.

iOS 9 also brought Apple Pay support for in-store loyalty cards, allowing customers to add their rewards cards to the Wallet app to further cut down on the number of physical cards that must be carried. Walgreens is the first retailer to support the Apple Pay rewards program.

Related Roundup: Apple Pay

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Top Rated Comments

Jeff Meredith Avatar
126 months ago
Why would anyone have a JC Penny charge card? Seems like a really stupid idea. Just use a normal debit/credit card from Visa, AMEX, etc.
I use a similar feature with Kohl's. The reason is that you have integrated rewards, discounts and special promotions all tied together. The savings are significant if you can manage to do a good percentage of your shopping at that particular shop.

Additionally, if it's in Apple Pay it's one less card to carry and secure. There is a limit of 8 cards that might have to be revisited in the future.
Score: 6 Votes (Like | Disagree)
Rogifan Avatar
126 months ago
Ok when does this come to Target? Just hurry up and get it done already.
Score: 4 Votes (Like | Disagree)
ptb42 Avatar
126 months ago
Isn't it difficult to do enough shopping at Kohl's to take full advantage of the store card benefits?
Not for my wife. :)
Score: 4 Votes (Like | Disagree)
Waxhead138 Avatar
126 months ago
Will J.C. Penney still be around in Spring 2016? ;)
Score: 2 Votes (Like | Disagree)
aristobrat Avatar
126 months ago
Why would anyone have a JC Penny charge card? Seems like a really stupid idea. Just use a normal debit/credit card from Visa, AMEX, etc.
JC Penny Card FAQ ('https://www.onlinecreditcenter6.com/JCPenney/jcprewards101.html'). Looks like up to 10% off, which is more than most normal cards offer?
• $1 spent on qualifying purchases = 1 point. Earn 100 points** or more in a month and get one $10 JCPenney Reward— up to ten rewards each month when you use your JCPenney Credit Card
• Special savings events—only for JCPenney Credit Cardmembers
• Bonus points events during the year
• Special promotional financing‡—available for furniture, window treatments, in-home custom decorating, mattresses, fine jewelry or watch purchases when you use your JCPenney Credit Card
Score: 2 Votes (Like | Disagree)
ptb42 Avatar
126 months ago
Why would anyone have a JC Penny charge card? Seems like a really stupid idea. Just use a normal debit/credit card from Visa, AMEX, etc.
My wife has one. She gets better deals when she uses the card, better rewards, and special offers not available to most people. However, you may have to spend more than a certain amount per year.

She has a Kohl's card for the same reason. If you wait for the right opportunity, the savings can be substantial: 30% off at checkout, and a 20% rebate on what you actually pay, redeemable in the near future.
Score: 2 Votes (Like | Disagree)