Apple continues to move toward retiring its One to One training program aimed at Mac customers, with the company's online store checkout process no longer offering the program as an add-on option for Mac purchases as of today.
Current online store checkout process for Macs with no mention of One to One
Today's change comes a few weeks after MacRumorsinitially reported rumors of One to One's impending demise and later confirmed meetings with retail staff to announce the change. The program will officially be discontinued on September 28, although with today's change it's clear the company is looking to halt new signups as much as possible ahead of that date.
Previous checkout options with both AppleCare and One to One offered
Priced at $99 per year and valid for up to three years following the purchase of a new Mac, Apple's One to One program offered to teach customers unfamiliar with the company's products everything from basic setup to more specialized sessions on apps like GarageBand and Final Cut Pro.
Apple will continue to offer free workshops and training in its stores, but with the more advanced paid One to One option being discontinued, it could offer an opportunity for resellers to promote their own similar programs.
Wednesday April 23, 2025 8:31 am PDT by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Thursday April 24, 2025 2:14 am PDT by Tim Hardwick
If you missed the video showing dummy models of Apple's all-new super thin iPhone 17 Air that's expected later this year, Sonny Dickson this morning shared some further images of the device in close alignment with the other dummy models in the iPhone 17 lineup, indicating just how thin it is likely to be in comparison.
The iPhone 17 Air is expected to be around 5.5mm thick – with a thicker ...
Thursday April 24, 2025 8:24 am PDT by Joe Rossignol
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
Tuesday April 22, 2025 10:22 am PDT by Juli Clover
Apple plans to release an all-new super thin iPhone this year, debuting it alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We've seen pictures of dummy models, cases, and renders with the design, but Lewis Hilsenteger of Unbox Therapy today showed off newer dummy models that give us a better idea of just how thin the "iPhone 17 Air" will be.
The iPhone 17 Air is expected to be ...
Thursday April 24, 2025 10:15 am PDT by Joe Rossignol
Starting today, April 24, Apple Stores around the world are giving away a special pin for free to customers who request one, while supplies last.
Photo Credit: Filip Chudzinski
The enamel pin's design is inspired by the Global Close Your Rings Day award in the Activity app, which Apple Watch users can receive by closing all three Activity rings today. The limited-edition pin is the physical...
Apple's $570 million fine from the EU has triggered a sharp rebuke from the White House, which called the fine a form of economic extortion, Reuters reports.
The fine was announced on Wednesday by the European Commission, following a formal investigation into Apple's compliance with the bloc's Digital Markets Act (DMA), a landmark piece of legislation aimed at curbing the market dominance of ...
Thursday April 24, 2025 12:09 pm PDT by Joe Rossignol
When an iPad running iPadOS 19 is connected to a Magic Keyboard, a macOS-like menu bar will appear on the screen, according to the leaker Majin Bu.
This change would further blur the lines between the iPad and the Mac. Bloomberg's Mark Gurman previously claimed that iPadOS 19 will be "more like macOS," with unspecified improvements to productivity, multitasking, and app window management,...
So in other words Apple is taking an option for new Mac users away. If someone that's never used a Mac before wants to convert to a Mac, or use Apple's exclusive software, they should have this one to one program/option available to them. This is just another example of Tim Cook not caring about the customer.
What's the matter, Tim, did this program cost Apple .50 cents a day to run the program, so you had to dump it?
Not sure it is really needed. Macs aren't that hard to use without some calss
I purchased the one on one service for my 76 year old mother. Sadly I don't have the patience to teach her how to use her computer and this was a great way to get her up to speed. However, yesterday she tried to go set up her first appointment at the Sherman Oaks apple store and was told by the store manager that they would rather refund her the amount than actually honor the service. I was pretty shocked when she told me this and called apple support who were very nice and said the store manager was in the wrong and set her up at another location. Frankly, I'm surprised how they treated my mom, but I guess they're eager to get rid of it.
Never bought One-to-One only because I enjoy setting my devices up on my own. Feels like opening another gift, the first gift being whatever you bought, then loading all your things on there from a Time Machine or iCloud backup is the second. Actually for me though, discovering all the smaller updates Apple didn't cover in the Keynote or on their website is fun and almost like the third.
Rather than some greasy Genius bar employee cutting open your new pride and joy!
What a terrible completely rude, insulting, and unnecessary thing to say. I've had many excellent interchanges with Apple Store employees. They have been very helpful in dealing with some hardware issues I've had. Every one of them has been knowledgable and helpful. And I'm quite sure many of them have had to deal with insulting people like yourself and have done so gracefully. Just remember what you said when some support person treats you as you treat them.
Personally, I think this is a bad idea. I literally just got done doing a presentation about iOS and am always amazed at the amount of things people have no clue about. A few of the attendees had 5s and newer iPhones and didn't know what Touch ID was. Over half did not have Find My iPhone or iCloud Backup turned on. These are basic elements of iOS that far too many people are going without that easily improve the user experience dramatically.