Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Apple Decorating Bill Graham Civic Auditorium Ahead of Next Week's Event
Ahead of next week's big iPhone-centric event, Apple has begun decorating the Bill Graham Civic Auditorium in San Francisco where the event will take place. As shared by several Twitter and Instagram users, signs with the Apple logo are beginning to go up, and several Apple-branded flags are flying.
A white Apple logo with rainbow-colored accents against a blue background is shown on one wall of the auditorium, shared by CBS/CNET photographer James Martin. The same design was seen on the invitations for the event and was created to mimic Siri's look on the Apple Watch and iOS 9.
Security is heavy around the auditorium, with security guards and police officers guarding signage that's being put up, according to someone on site who spoke to MacRumors and provided pictures. Some of the security guards are now wearing outfits with Apple logos on them.
The colorful Apple logos are accompanied several flags surrounding the auditorium, featuring a white Apple logo on a dark blue background. Swarms of workers are all over the perimeter of the auditorium, running cables up walls into the interior and building out the infrastructure needed for the event.
Along with the flags, Apple has decorated light posts in the area with matching Siri-style banners in a dark blue shade. The decorations for the Bill Graham Civic Auditorium are already beginning to outshine decorations and signage used at past events, and Apple is likely to continue adding more over the course of the weekend.
Apple's upcoming Wednesday, September 9 event is expected to be huge. The auditorium where it's being held seats 7,000, and the company may be using some of the available space to demo products that will be released. The event will see the debut of an unprecedented number of devices, including the iPhone 6s and 6s Plus, the new Apple TV, the iPad mini 4, and the iPad Pro.
Apple is also expected to introduce additional Apple Watch Sport materials, perhaps in gold, and new Sport bands. An iPad keyboard may also make an appearance at the event, and we'll also get release details for iOS 9 and watchOS 2.
MacRumors will provide live coverage of Apple's event, through a live blog on MacRumors.com and on our MacRumorsLive Twitter account.
(Thanks, John!)
A white Apple logo with rainbow-colored accents against a blue background is shown on one wall of the auditorium, shared by CBS/CNET photographer James Martin. The same design was seen on the invitations for the event and was created to mimic Siri's look on the Apple Watch and iOS 9.
Security is heavy around the auditorium, with security guards and police officers guarding signage that's being put up, according to someone on site who spoke to MacRumors and provided pictures. Some of the security guards are now wearing outfits with Apple logos on them.
The colorful Apple logos are accompanied several flags surrounding the auditorium, featuring a white Apple logo on a dark blue background. Swarms of workers are all over the perimeter of the auditorium, running cables up walls into the interior and building out the infrastructure needed for the event.
Along with the flags, Apple has decorated light posts in the area with matching Siri-style banners in a dark blue shade. The decorations for the Bill Graham Civic Auditorium are already beginning to outshine decorations and signage used at past events, and Apple is likely to continue adding more over the course of the weekend.
Apple's upcoming Wednesday, September 9 event is expected to be huge. The auditorium where it's being held seats 7,000, and the company may be using some of the available space to demo products that will be released. The event will see the debut of an unprecedented number of devices, including the iPhone 6s and 6s Plus, the new Apple TV, the iPad mini 4, and the iPad Pro.
Apple is also expected to introduce additional Apple Watch Sport materials, perhaps in gold, and new Sport bands. An iPad keyboard may also make an appearance at the event, and we'll also get release details for iOS 9 and watchOS 2.
MacRumors will provide live coverage of Apple's event, through a live blog on MacRumors.com and on our MacRumorsLive Twitter account.
(Thanks, John!)
[ 258 comments ]
Top Rated Comments
(View all)
47 months ago
I was walking past there today and I saw the Apple hired goons roughing up a homeless person.
PS: Yes it did happen, if I had my phone I would have taken a video to counter the inevitable deniers.
I was walking past there today and I saw a unicorn eating a bowl of cereal.
PS: Yes it did happen, if I had my phone I would have taken a video to counter the inevitable deniers.
47 months ago
I think this is too big for just a normal announcement. Even if they are announcing new iPhone, TV, laptops and iPad, I have a feeling something else that nobody is expecting will come up.
With all the decorations, and a myriad of rumors flying around, seemingly more than normal, I think Apple is covering up something big. Classic misdirection. We shall see.
With all the decorations, and a myriad of rumors flying around, seemingly more than normal, I think Apple is covering up something big. Classic misdirection. We shall see.
47 months ago
I hope for the sake of those emotionally connected to Apple that there's something of significance to see. They buy into the hype hook line and sinker. The tension filled, anticipatory posts that reveal how much a single Apple event means to them is unlike anything seen anywhere else. These are highly invested worshippers.
...says maxsix, "macrumors regular"
47 months ago
I hope for the sake of those emotionally connected to Apple that there's something of significance to see. They buy into the hype hook line and sinker. The tension filled, anticipatory posts that reveal how much a single Apple event means to them is unlike anything seen anywhere else. These are highly invested worshippers.
And you're here because... you're not so emo?
47 months ago
I was walking past there today and I saw the Apple hired goons roughing up a homeless person. The funniest thing was when a cop arrived and he basically ignored the homeless guy (who was most likely mentally ill) and just seemed to be telling off the hired goons (going by the finger jabbing).
Stay classy Apple!
PS: Yes it did happen, if I had my phone I would have taken a video to counter the inevitable deniers.
IF (that_happened)
THEN those_goons = 'horrible people'
ELSE /*(it didn't happen)*/
you = 'a horrible person'
END IF;
PRINT that_happened;
**** Error: the value of "that_happened" is unknown ****
47 months ago
PS: Yes it did happen, if I had my phone I would have taken a video to counter the inevitable deniers.
Yes. A MacRumors member since 2010 doesn't have his iPhone on him. Yup.
[ Read All Comments ]
Cozy, a company that has a variety of clever solutions for managing Apple accessories, recently released its latest product, a whimsical "Drink Different" ice cube tray that makes ice shaped...
Apple has expanded mobile phone billing to additional countries and carriers, according to an updated support document on its website.
As of this week, the feature is now supported by...
Facebook harvested the email contacts of 1.5 million users without their knowledge or consent and used the data to build a web of their social connections, it emerged today. Business Insider reports...
Ahead of the annual New York International Auto Show, several automakers have announced new vehicles with first-time support for CarPlay, including the 2020 Toyota Highlander, 2020 Nissan Versa, and...
Amazon Echo devices have been able to use Alexa-based voice commands to control Apple Music since December, but the feature has been limited to Amazon's own devices until today.
Sonos One...
Apple today released a new update for Safari Technology Preview, the experimental browser Apple first introduced three years ago in March 2016. Apple designed the Safari Technology Preview to test...
Apple Pay is now available as a payment option in the Uber Eats food delivery app for the first time, allowing users who make food orders to pay with a credit or debit card stored in the Wallet app.
...
Sleep tracking has become a popular activity for many people, since the practice can result in major benefits to your daily wellbeing, restfulness, stress levels, and mental health. There are many...
