AT&T Introduces New Mobile Share Value Plans With More Data - MacRumors
Skip to Content

AT&T Introduces New Mobile Share Value Plans With More Data

by

AT&T today announced that the carrier plans to introduce a couple of new Mobile Share Value Plans beginning tomorrow, further expanding data bucket options for its customers while simultaneously cutting the prices of a few existing data storage options. Customers will have new options like 2GB ($30) and 5GB ($50), but those who opt-in for a plan with 15GB or higher will get unlimited talk and text to Mexico and Canada.

at&t plans

“There’s never been a better time to be an AT&T customer," said David Christopher, chief marketing officer, AT&T Mobility. “Tomorrow, we roll out new plans for everyone, including a plan that gives 50% more data than on our most popular plan. And we’re not done yet.”

The announcement today sees the price of the 15GB plan cut from $130 to $100, alongside the 20GB plan getting reduced down from $150 to $140. The company notes that larger-size plans like 25GB, 30GB, 40GB and 50GB are also available, and business customers can get plans that go up to as much as 200GB.

All of the plans being announced tomorrow cover the same benefits and options under AT&T Next, which allows users to pay for their phone in monthly installment plans of 12, 18, or 24 months. AT&T mentions briefly that "select locations" still provide two year contracts for $40 per line, but the company is in obvious motions to begin supporting subsidized contracts less and less as they pivot to a focus on Next's installment plans.

Tag: AT&T

Top Rated Comments

sputnikv Avatar
142 months ago
300MB/month? Why even offer this?
Score: 12 Votes (Like | Disagree)
142 months ago
For someone like my mom.
Score: 8 Votes (Like | Disagree)
ghostface147 Avatar
142 months ago
300MB/month? Why even offer this?
For someone like my mom.
Score: 8 Votes (Like | Disagree)
keysofanxiety Avatar
142 months ago
Goddamn reading this article and seeing the prices really highlights how American mobile carriers screw the customers. I get unlimited calls, unlimited texts and unlimited data -- albeit 3G -- for £20 ($31) a month. The rest of Europe's prices are fairly synonymous with this too.
Score: 7 Votes (Like | Disagree)
142 months ago
What does this mean for me? I have the old 15GB plan but upgraded to the double data when ATT was offering it a short time. Now I have 30GB. No price change?
Score: 6 Votes (Like | Disagree)
142 months ago
The BS continues.

$100 should easily get you 25GB.

The connect fees are BS. It's why I still buy iPads wi-fi only. What do you need $15 A MONTH to connect my iPad. I paid for it and you didn't subsidize it PLUS I've already paid for the gigs of data so whether I have the iPad or not, I still have my gigs of data.

US cell companies are running a racket.
Score: 4 Votes (Like | Disagree)

Popular Stories

apple wallet drivers license feature iPhone 15 pro

Apple Says iPhone Driver's Licenses Will Expand to These 6 U.S. States

Thursday July 9, 2026 7:29 am PDT by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. To set up the feature, open the Wallet app on the iPhone and tap on the plus sign in the top-right corner. Next, tap on Driver's License and ID Cards,...
apple silicon 1 feature

Apple Silicon is Taking an Unexpected Turn

Friday July 10, 2026 7:24 am PDT by
Ever since the Mac switched from Intel processors to Apple silicon starting in 2020, each generation of M-series chips has included higher-end Pro and Max variants. If a recent report proves to be accurate, though, that streak will be coming to an end. According to Bloomberg's Mark Gurman, Apple will be releasing a regular M6 chip, but it has no plans to offer higher-end M6 Pro and M6 Max...
iphone 16 teal

'Siri AI' Lawsuit Update: Apple to Pay Owners of These iPhone Models

Thursday July 9, 2026 7:08 am PDT by
In May, Apple agreed to pay $250 million to settle a U.S. class action lawsuit over Siri AI's delayed launch, and eligible iPhone users could receive up to a $95 payout. This week, the California court overseeing the case held a hearing regarding preliminary approval of the settlement, but the judge has not yet issued a ruling. It will likely be at least a few more months before eligible...