Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Upcoming Steve Jobs Book Promises 'Sensational' New Stories, Launches March 24
There's a new Steve Jobs book set to be published later this month, penned by Brent Schlender, a reporter who interviewed Jobs several times throughout his life and became close to him, and Rick Tetzeli, Executive Editor at Fast Company. Called Becoming Steve Jobs, the book aims to go beyond existing myths and stereotypes about Jobs, giving a look at a man who was only human, who "wrestled with his failings and learned to maximize his strength over time."
The book explores the story of how Steve Jobs made the transformation from an arrogant young man exiled from Apple to the visionary leader that skyrocketed Apple to fame. Schlender and Tetzeli interviewed many of Steve Jobs' friends, family, and inner circle, to get access to never-before-told stories. Tim Cook, Jony Ive, Eddy Cue, Ed Catmull, John Lasseter, and Robert Iger all contributed to the book. It also draws on the experiences Schlender had with Jobs in interviews across many years.
Schlender and Tetzeli make clear that Jobs's astounding success at Apple was far more complicated than simply picking the right products: he became more patient, he learned to trust his inner circle, and discovered the importance of growing the company incrementally rather than only shooting for dazzling game-changing products. .Daring Fireball's John Gruber received an advanced copy of Becoming Steve Jobs and called it "the book about Steve Jobs that the world deserves." According to Gruber, it's an accurate retelling of the life of Jobs, with a "significant amount of new reporting. Some stories, he writes, "are going to be sensational."
The book is smart, accurate, informative, insightful, and at times, utterly heartbreaking. Schlender and Tetzeli paint a vivid picture of Jobs the man, and also clearly understand the industry in which he worked. They also got an astonishing amount of cooperation from the people who knew Jobs best: colleagues past and present from Apple and Pixar -- particularly Tim Cook -- and his widow, Laurene Powell Jobs.A hardcover copy of Becoming Steve Jobs can be pre-ordered on Amazon.com for $21.78. There's also an iBooks version available for $14.99. [Direct Link]
Tag: Steve Jobs
[ 71 comments ]
Top Rated Comments
(View all)
57 months ago
I'm working on a book, too, called, Becoming Really Tired of Hearing About Steve Jobs.
Here is a sequel for you. The Apple things you Own Came from Steve Jobs
57 months ago
Let'$ milk thi$ as much a$ po$$ible. :(
Maybe so, but Im actually still interested considering the people who are contributing to this book. It almost seems as if these folks weren't happy with the Issacson bio and want the world to see another side of Steve
57 months ago
Sounds like this book will be much better than Walter Isaacson's. When Jony Ive was asked about the latter he said: "my regard couldn't be any lower". Ouch.
57 months ago
I'm working on a book, too, called, Becoming Really Tired of Hearing About Steve Jobs.
57 months ago
Should be worth a read, I guess.
Though what I'd really love to know is more info about the CEO handover. I know Tim Cook's story but he says "obviously we'd discussed it before" ... well when? :D
Though what I'd really love to know is more info about the CEO handover. I know Tim Cook's story but he says "obviously we'd discussed it before" ... well when? :D
57 months ago
The movie is already in the works and reportedly will star Tom Cruise or Will Smith as Steve Jobs
[ Read All Comments ]
Tennessee State University last week launched the HBCU C2 Presidential Academy, a new initiative that's designed to expose students of color to coding and app development, reports The...
Apple has asked the Trump administration to exclude components for the new Mac Pro and various accessories like the Magic Mouse and Magic Trackpad from being subject to a 25 percent tariff on Chinese...
Apple Maps vehicles will begin surveying Germany next week, through mid-September, according to the Frankfurter Allgemeine.
The data collected, such as road details, signage, and landmarks,...
Since its introduction with iOS 7, AirDrop has become the favored means for iPhone and iPad users to instantly share photos, videos, documents, and more to nearby Apple devices over Wi-Fi and...
Twelve South today launched a new product called the "StayGo," which is a portable hub that connects to USB-C MacBooks and MacBook Pros.
Note: MacRumors is an affiliate partner with...
The team behind Pixelmator Pro today released a major update for the photo editing app, introducing useful new capabilities that make it easier than ever to edit your photos.
There's now a...
Television maker LG says that updates will soon arrive that make HomeKit and AirPlay 2 available on supported TVs.
LG's Australian support account on Twitter responded to a customer query...
Alongside the launch of iOS 12.4, Apple today released new versions of iOS 9.3.6 and iOS 10.3.4 for older iPhones and iPads that aren't able to run iOS 12.4.
The iOS 9.3.6 update is...
