Apple Likely Building Apple Watch Demo Area at Yerba Buena Center

Apple is working on construction of an outdoor extension at the Yerba Buena Center for the Arts in San Francisco, as first reported by 9to5Mac. The tented space will likely serve as an Apple Watch demo area at the upcoming "Spring Forward" media event on March 9th, where Apple is widely expected to provide further details about the Apple Watch's features, pricing and release date.

Yerba Buena Construction
According to the tipster that submitted the original photo, there are security guards wearing "Apple Security" shirts monitoring the construction site, all but confirming that the external addition belongs to Apple. The company previously built a similar structure outside of the Flint Center as a demo area for the iPhone 6, iPhone 6 Plus and Apple Watch, so an exterior demo area would not be unprecedented.

Apple sent out invites for its "Spring Forward" media event earlier this week, and will also be providing a live stream of the event on its website for Mac, iPhone and iPad. The media event will take place at the Yerba Buena Center for the Arts in San Francisco on March 9th at 10:00 AM Pacific and should be focused on the Apple Watch ahead of the wrist-worn device's launch in April.

Related Roundup: Apple Watch Series 6
Buyer's Guide: Apple Watch (Neutral)

Top Rated Comments

Donoban Avatar
80 months ago
Since we're sort of on the topic. Why should people skip out on the first generation products, such as the Apple Watch? The vocal majority seem to say that getting the second iteration of an Apple product is better, like getting Apple Watch 2 or iPhone6S+ etc.

Wouldn't be better to get first iteration, skip the minor upgraded update to the product, and then if one feels to upgrade, get the first iteration of the new product, i.e. iPhone 7,7+ etc. ? That way, one gets to experience the newest tech without having to worry about waiting for the inevitable update to the product.

It doesn't make sense to skip the first generation. The argument holds if you already have a device but given this is the first iteration there is no reason why not to buy and enjoy it.

I can't wait!

D
Score: 11 Votes (Like | Disagree)
japanime Avatar
80 months ago
Can I ask, which site is best for breaking Apple news. MacRumors or 9to5mac?
Each site has its merits.

I like 9to5 Mac for its breaking news and superior journalism, and MacRumors for its vibrant community and forum comments.
Score: 8 Votes (Like | Disagree)
Klae17 Avatar
80 months ago
Since we're sort of on the topic. Why should people skip out on the first generation products, such as the Apple Watch? The vocal majority seem to say that getting the second iteration of an Apple product is better, like getting Apple Watch 2 or iPhone6S+ etc.

Wouldn't it be better to get first iteration, skip the minor upgraded update to the product, and then if one feels to upgrade, get the first iteration of the newest product, i.e. iPhone 7,7+ etc. ? That way, one gets to experience the newest tech without having to worry about waiting for the inevitable update to the product.

It is a vocal minority. You sell Your $350 watch for $250 next year and buy a new one. You essentially spent $100 to use the watch for an entire year and live your life instead of hiding in the corner fearing and complaining about change and risks. Plus with your new watch you get another year of warranty.
Score: 7 Votes (Like | Disagree)
jacobh101 Avatar
80 months ago
man im excited for additional details on apple watch!!!!!
Score: 5 Votes (Like | Disagree)
bluemonkeyguy Avatar
80 months ago
Since we're sort of on the topic. Why should people skip out on the first generation products, such as the Apple Watch? The vocal majority seem to say that getting the second iteration of an Apple product is better, like getting Apple Watch 2 or iPhone6S+ etc.

Wouldn't it be better to get first iteration, skip the minor upgraded update to the product, and then if one feels to upgrade, get the first iteration of the newest product, i.e. iPhone 7,7+ etc. ? That way, one gets to experience the newest tech without having to worry about waiting for the inevitable update to the product.
Score: 5 Votes (Like | Disagree)
Night Spring Avatar
80 months ago
Now riddle me this. Who actually leaves home without their phone these days?

Not leave home. Go on a run. Or a walk in the park. You just go out, get your daily excersie for 30 minutes, then come back.
Score: 4 Votes (Like | Disagree)

Top Stories

samsung experience 1

Samsung's 'iTest' Lets You Try a Galaxy Device on Your iPhone

Thursday April 8, 2021 12:42 pm PDT by
Samsung has launched "iTest," an interactive website experience that's designed to allow iPhone users to test out Android on a Galaxy device, or "sample the other side," as Samsung puts it. Subscribe to the MacRumors YouTube channel for more videos. The iTest website is being advertised in New Zealand, according to a MacRumors reader who came across the feature. Visiting the iTest website on...
sonny 2021 ipad mini pro dummies

Leaked Dummy Units Show iPad Mini 6 With Thick Bezels and Home Button, New iPad Pro Models

Thursday April 8, 2021 2:11 am PDT by
Rumors suggest Apple will release refreshed versions of the iPad mini and iPad Pro models in the first half of this year, potentially as soon as this month, and a new leak today has provided us with a possible preview of what to expect in terms of the devices' overall design and camera prospects. Tech leaker and Apple blogger Sonny Dickson this morning shared images on Twitter showing dummy ...
fake airpods 3

Counterfeit 'AirPods 3' Hit the Market Prior to Official Announcement

Friday April 9, 2021 2:45 am PDT by
Apple is expected to launch the third iteration of AirPods in the third quarter of this year. Rumors and reports suggest the new AirPods will feature an updated design more in line with the AirPods Pro, but lacking in "Pro" features such as active noise cancellation. Despite AirPods 3 not yet being officially announced by Apple, counterfeit products of the unreleased earbuds have already hit ...
iMessage Android featured

Apple's Rationale for Not Bringing iMessage to Android Revealed in Legal Documents

Friday April 9, 2021 2:22 am PDT by
It's no secret that Apple sees iMessage as a big enough selling point to keep the service exclusive to Apple devices, however new court filings submitted by Epic Games in its ongoing lawsuit with the company reveal just how Apple executives have rationalized their decision not to develop a version of iMessage for Android. Apple clearly recognizes the power that iMessage has to keep users...
nba tracking prompt orange

Two-Thirds of iPhone Users Expected to Block Ad Tracking

Friday April 9, 2021 7:19 am PDT by
As many as 68 percent of iPhone users are expected to deny advertisers permission to track them thanks to Apple's App Tracking Transparency feature, in what is beginning to look like a significant blow to the advertising industry (via AdWeek). With the launch of iOS 14.5, apps will have to receive explicit user permission before accessing an iPhone's advertising identifier or IDFA, which is...
iPhone 13 Battery Life Feature

DigiTimes: iPhone 13 Pro Models to Feature 120Hz ProMotion Refresh Rate and 15-20% Less Power Consumption

Friday April 9, 2021 12:52 am PDT by
The two premium "Pro" models of the upcoming iPhone 13 lineup will be equipped with a low-power LTPO display, enabling the iPhones to have a 120Hz refresh rate, according to industry sources cited by Taiwanese publication DigiTimes. According to today's paywalled report, Apple suppliers Samsung and LG Display are in the process of converting parts of their production capacity to produce LTPO ...
ehric

iPhone 12 Mini Missing From Top 5 Best Selling Smartphone List of January 2021

Friday April 9, 2021 4:58 am PDT by
According to market data compiled by Counterpoint Research, Apple's smallest iPhone since the 2016 iPhone SE, the iPhone 12 mini, struggled to obtain a spot in the top five list of best-selling smartphones in January of this year. According to the market data, the iPhone 12 mini came in eighth place for the best-selling smartphone worldwide in the first month of the year. However, the iPhone ...
Top Stories 56 Feature

Top Stories: 'Find My' Expansion, iPhone 13 Pro Mockup, Largest-Ever iMac?

Saturday April 10, 2021 6:00 am PDT by
Apple's AirTags may still be nowhere to be seen nearly two years after signs of them were first discovered, but Apple this week launched its Find My network accessory program that will let third-party devices integrate with the Find My app on Apple's platforms to make it easy to keep track of your items. This week also saw fresh rumors about the upcoming "iPhone 13" and new iMacs, while...
fortnite apple featured

Epic's Case Against Apple in Australia Might Be Over

Friday April 9, 2021 12:21 pm PDT by
Epic Games and Apple are involved in a highly public lawsuit in the United States, but Epic has also sued Apple in other countries, including Australia, in an attempt to boost its chances of getting a favorable ruling. Things aren't quite going Epic's way, however, as the justice overseeing the case today decided that he's going to let the two companies battle it out in the United States. ...
Apple TV Ray Light Teal Film

Apple Wants to Draw Subscribers to Apple TV+ With More Feature Films

Friday April 9, 2021 10:27 am PDT by
Apple is ramping up its efforts to produce feature films, according to a new report from The Information. Apple has a limited number of high profile films already, including "Palmer," "Cherry," and "Greyhound," and sees it as a way to draw more people into Apple TV+. Apple has been telling studio executives that it is aiming to do more than 10 to 12 original movies per year for Apple TV+,...