Apple Rolling Out Revamped iTunes Store to iTunes 12 Users Ahead of OS X Yosemite Launch

Apple has started rolling out a new iTunes Store design for OS X Yosemite testers that have iTunes 12 installed. The revamped storefront takes several design elements from the iTunes Store and App Store on iOS, adopting a cleaner, flatter look that does away with a lot of shadowing and texture that was previously seen in the design. The revamped look fits in with the design of iTunes 12, which takes on the flatter, more iOS-like look seen across OS X Yosemite.

For example, the top bar of the iTunes Store that currently displays cards in a rotating carousel for featured music, movies, apps, and TV shows in their respective categories has been flattened out into a scrollable banner with the new iTunes Store design, doing away with the previous card-style layout.

itunesstoreoverview1
The slight bit of shadowing that used to highlight app icons, music icons, and categories, has been eliminated and as can be seen in the screenshot below, Apple is using a slightly lighter and larger font for menu options. The light gray background of the existing store has now been replaced with a white background.

appstoreoverview
Prominent rounded menu buttons have been eliminated in favor of flat, unobtrusive buttons as can be seen with the “Download” option in the individual App Store view shown below. Individual content pages have also lost all highlight shadowing, with screenshots and app icons flat against the background of the page. Movie, TV Show, and Music pages all have the same flattened design.

appindividualviewWhile main content pages now have a white background, some individual movie, app, TV show, and music pages continue to have a colored background, that also adopts all of the flat interface elements.

u2songsofinnocence
As noted by 9to5Mac, the new design has not yet been implemented on all pages, with some, like the gift card redemption page, continuing to use older interface elements.

iTunes 12 will launch alongside OS X Yosemite, which is expected to be released to the public in late October. The operating system may be shown off one last time at Apple’s October 16 iPad event ahead of its official launch.

Top Rated Comments

Tubamajuba Avatar
110 months ago
I can't wait to see what they mess up this time. They're very quickly gaining a reputation for that.

Almost as quickly as MacRumors is becoming a haven for incessant whiners.
Score: 100 Votes (Like | Disagree)
shotts56 Avatar
110 months ago
I can't wait to see what they mess up this time. They're very quickly gaining a reputation for that.
Score: 40 Votes (Like | Disagree)
Mabus51 Avatar
110 months ago
I really hate the flat borderless bright colors the entire Tech industry has moved to. It looks awful, it's confusing, all sense of depth is removed. It also removes any sense of important information. I can't wait for this fad to die out.
Score: 32 Votes (Like | Disagree)
Tubamajuba Avatar
110 months ago
If you do not like what others think about the direction Apple is going you can alway disconnect your internet and stop whining about whiners.
Your post is an example of what I'm talking about. Why suggest something so extreme as disconnecting my internet? For that matter, somebody already tried hacking into my MacRumors account today, so maybe you're not the only one suggesting that I simply shut up.

What I don't understand is why so many people exaggerate every single negative facet of Apple and their products. Yes, I experience issues with Apple products just like the people I call whiners. I am not suggesting that Apple is perfect. But when I experience an issue, I either figure out a solution on my own, or ask the users here for help, making sure I remember to thank the users who give me advice- I don't always do a great job at that, but I try. What I don't do is turn my thread into an emotionally charged rant over how my single issue shows that Apple is going downhill, or flame those who haven't experienced my issue.

At the end of the day, I know that my money is mine to spend on whatever I want- if Apple products no longer meet my needs, I know that I have other options. I won't need to try to exaggerate the issues I have or convince people to side with me against Apple. I'll just buy something from another manufacturer like HTC or Motorola.

I think the ones that are most tied at the hip to Apple are the ones that can't seem to let go when it's obviously time.
Score: 20 Votes (Like | Disagree)
icerabbit Avatar
110 months ago
Another step in the wrong direction when it comes to usability.

It is like how they keep making the finder harder to use by taking color away in the sidebar and icons, lowering the contrast on folder icons while making them way too saturated ...

I can't wait for the flat and minimal fad to be over, where we go back to something more than just outlined shape icons, grey text on white backgrounds, icons with a bit more size to them, ...

Doesn't have to be a rainbow, but I find Apple's OS and software from a couple years ago more comfortable on the eye and easier to use. Stripping the color out, hiding options and features, and shrinking everything is just less practical. Period.
Score: 19 Votes (Like | Disagree)
TsMkLg068426 Avatar
110 months ago
Almost as quickly as MacRumors is becoming a haven for incessant whiners.


If you do not like what others think about the direction Apple is going you can alway disconnect your internet and stop whining about whiners.
Score: 17 Votes (Like | Disagree)

Popular Stories

dynamic island

iPhone 15 Dynamic Island to Include New Integrated Proximity Sensor

Friday March 24, 2023 12:27 am PDT by
This year, all iPhone 15 models will include Apple's Dynamic Island that unifies the pill and hole cutouts at the top of the display, but there will also be a material change to the feature that wasn't included in the iPhone 14 Pro models. According to a new tweet by Apple industry analyst Ming-Chi Kuo, the proximity sensor on the iPhone 15 series will be integrated inside the Dynamic Island ...
apple park at night 1

Apple 'Tracking Employee Attendance' in Crackdown on Remote Working

Thursday March 23, 2023 3:41 am PDT by
Apple is tracking the attendance of its employees at offices using badge records in order to ensure they are coming in at least three times a week, according to Platformer's Zoë Schiffer. Since April 2022, Apple employees have been operating on a hybrid home/office work policy as part of a gradual return strategy following the pandemic, with staff required to work from the office at least...
iphone 14 pro max deep purple feature purple

iPhone 15 Pro Rumor Recap: 10 New Features and Changes to Expect

Thursday March 23, 2023 6:42 am PDT by
While the iPhone 15 series is still around six months away from launching, there have already been plenty of rumors about the devices. Many new features and changes have been rumored for the iPhone 15 Pro and iPhone 15 Pro Max in particular. Below, we have recapped 10 changes rumored for iPhone 15 Pro models that are not expected to be available on the standard iPhone 15 and iPhone 15 Plus:A1...
maxresdefault

Nothing Launches $149 Ear (2) Wireless Earbuds to Compete With AirPods Pro 2

Wednesday March 22, 2023 9:48 am PDT by
Nothing today announced the launch of its second-generation wireless earbuds, the Nothing Ear (2), which offer many of the same features as Apple's AirPods Pro 2 at a lower price point. We went hands-on with the Ear (2) earbuds to see whether they're a viable alternative to the AirPods Pro 2 for those who want to save some cash. The Ear (2) earbuds are the successor to the Nothing Ear (1),...
TMobile Sprint

Apple Stops Allowing Sprint iPhone Activations, Removes Sprint References From Online Store

Thursday March 23, 2023 12:06 pm PDT by
Apple is no longer allowing customers who purchase an iPhone, cellular iPad, or Apple Watch to activate a device with now-defunct mobile carrier Sprint. Apple has also removed remaining references to Sprint from its online store. When checking out with a new purchase, Sprint is no longer an option for connectivity, a change that Apple appears to have implemented today. Prior to now, Sprint...
iOS 16

iOS 16.4 for iPhone Nearing Launch With These 5 New Features

Monday March 20, 2023 11:50 am PDT by
Apple says iOS 16.4 is coming in the spring, which began this week. In his Sunday newsletter, Bloomberg's Mark Gurman said the update should be released "in the next three weeks or so," meaning a public release is likely in late March or early April. iOS 16.4 remains in beta testing and introduces a handful of new features and changes for the iPhone. Below, we have recapped five new features ...
Hero0009

Best Apple Deals of the Week: Samsung's Smart Monitor M8 Gets Massive $250 Discount, Along With Year's Best AirPods Prices

Friday March 24, 2023 10:23 am PDT by
We saw a lot of great deals on Apple products and related accessories this week, including Samsung's iMac-like Smart Monitor M8 for $250 off, a 30 percent off spring sale at Anker, and the year's best prices on numerous AirPods models. All of these deals are still available to purchase right now, so we're recapping them and more below. Note: MacRumors is an affiliate partner with some of these ...
top stories 25mar2023

Top Stories: iPhone 15 Pro Design Leak, iOS 16.4 Coming Soon, and More

Saturday March 25, 2023 6:00 am PDT by
We're still almost six months away from the official unveiling of the iPhone 15 lineup, but it seems like every day we're learning more about what to expect from the next-generation models. Notably, this week gave us our clearest look yet at what appear to be some changes for the volume and mute control hardware. iOS 16.4 and associated releases are also right around the corner with some new ...