Tim Cook: Steve Jobs' DNA Will Always Be the Foundation of Apple
Following today's media event that saw Apple revealing two new iPhones, a wearable device, and its payments initiative, Tim Cook did an exclusive one-on-one interview with ABC News' David Muir.
In a clip of the interview shared by ABC News, Muir asks Cook if he was thinking about Steve Jobs' during today's event, which took place at the Flint Center at De Anza College, the same location where Jobs unveiled the original Mac in 1984. Cook responded that he thinks of Jobs all the time, and that he believes Jobs would be "incredibly proud" to see the company today.

I think about Steve a lot. I love Steve dearly. There's not a day that goes by that I don't think of him. This morning, being here, I especially thought about him and I think he would be incredibly proud to see the company that he left us -- which I think was one of his greatest gifts to mankind, the company itself -- be doing what it's doing today. I think he's smiling right now.
Jobs apparently was not aware that an Apple Watch was coming, as Apple began work on the device after his passing. According to Cook, though, the "foundation" that Jobs left can be seen in all of the work that Apple is doing today.
His thinking and his taste and his incredible perfectionist kind of view, and his view that you should always innovate, all of those things are alive and well in the company. And I think they always will be. I think his DNA will always be the foundation of Apple.
More of Tim Cook's exclusive interview with David Muir will be available on World News Tonight later today.
Popular Stories
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement.
The 2025 Apple Design Award winners are listed below, with one app and one game selected per category:
Delight and Fun - CapWords (App) and Balatro (Game)
Innovation - Play (App) and PBJ -...
While the AirPods Max 2 received more attention, Apple also released a second pair of headphones last month: Nike Powerbeats Pro 2.
Nike Powerbeats Pro 2 are the same as the regular Powerbeats Pro 2, except they have a two-tone design consisting of black and Nike's signature Volt neon green-yellow color. The headphones were released on March 20 in the U.S., Canada, Australia, the U.K., and a ...
Popular Stories
As we previously reported, astronauts aboard NASA's Orion spacecraft used the iPhone 17 Pro Max to take selfies of themselves with the Earth in the background during the Artemis II mission around the far side of the Moon last week.
Now that the crew members have safely returned to Earth, Apple's CEO Tim Cook and marketing chief Greg Joswiak have both turned to social media to congratulate...
For its 50th anniversary celebration, Apple invited The Wall Street Journal's Ben Cohen to Apple Park to meet up with Apple CEO Tim Cook.
Cohen and Cook took a look at rare archival materials from the early days of Apple, some of which Cook wasn't even familiar with. Cook said that he had seen a lot of the devices for the first time while preparing for Apple's 50th anniversary.
Items on...
Apple's CEO Tim Cook has maintained a working relationship with U.S. President Donald Trump, and he touched on that in a recent interview.
Cook sat down with Esquire's Ryan D'Agostino to discuss Apple's 50th anniversary, but he was also asked about how he navigates the Trump administration.
Cook responded by saying that "the Trump administration is very accessible."
"So you can talk...