Apple Announces Apple Watch, Available in Early 2015 From $349

Apple today announced its long-rumored wearable device, the Apple Watch, which actually uses the Apple Symbol () followed by "Watch" in its name. Apple's Watch is designed to be both fashionable and functional, available in an array of different color and materials with six different types of watch straps that are easily interchangeable. Prices for the device, which will be available in early 2015, start at $349.

There are six different Watch face colors and materials: Stainless Steel, Silver Aluminum, 18-Karat Yellow Gold, Space Black Stainless Steel, Space Gray Aluminum, and 18-Karat Rose Gold.

There's the Apple Watch collection, which has stainless steel or space black stainless steel cases combined with a range of metal and leather bands, the Watch Sport collection, which includes anodized aluminum cases in silver or space gray with colorful, durable bands, and the Apple Watch Edition, which includes 18-karat gold cases in yellow or rose with "exquisitely crafted" bands and closures.

applewatch1
All of Apple's Watches can be customized with an array of different digital watch faces to suit different tastes. Each of the watches is available in two separate screen sizes for different sized wrists: 38mm and 42mm, and the watches have a flexible, durable sapphire display.

Apple's Watch uses unique input methods, taking advantage of the traditional watch dial or crown, which Apple refers to as a "digital crown" on the device. This scroll-type wheel allows users to zoom and scroll through various user interface elements.

The device also takes advantage of new pressure-sensing technology and is able to determine the difference between a tap and a press, allowing for a new range of contextually specific controls. A second physical button next to the digital crown lets users tap to bring up a list of contacts and then communicate with friends by sending quick drawings, messages, and animated emoji. It's also possible to send a heart beat, drawn from the watch's sensors.

Inside the device, there's a new Taptic Engine that allows users to hear and feel the design of the user interface. According to Apple, users will be able to feel and respond to notifications "easily and intuitively" through the Taptic Engine.

applewatch4
A new custom designed chip, the S1 processor, integrates many subsystems into one singular module. The back of the watch is constructed from zirconia with four sapphire lenses that can detect pulse rate. There is also a gyroscope and accelerometer, which helps the Apple Watch provide a comprehensive picture of daily activity.

The back of the device is also the home of Apple's charging solution, which uses a MagSafe with inductive charging. The user will not have to worry about exposed contacts or aligning the charger properly. Apple has declined to comment on battery life at this point.

Because it is a watch, the device is designed to keep accurate time, continually checking its internal clock against the definitive global time standard with the "precision found in GPS satellites." Apple's Watch is designed to improve the health and fitness of its users, and thus it is able to keep track of a variety of health metrics, accurately tracking movement and a wide range of activities. An included Activity App gives users an overview of their daily fitness levels, with three "rings" representing calories burned, exercise done, and how often a break has been taken from sitting.

There's also a Workout App, which shows real-time stats like time, distance, calories, and pace when working out. It's designed to encourage users to meet and beat goals, and over time, the Watch is said to be able to act as a personal trainer, suggesting new fitness goals.

watchactivityapp
Apple's Watch will support third-party apps, with support for both extended notifications from the iPhone and apps that run directly on the device. The Watch does rely heavily on the iPhone and does not function as a standalone device as it is designed to work with Apple's new Continuity features, letting users shift tasks from one device to another with ease.

The Apple Watch does include support for NFC, and it will function with Apple's new payment initiative, Apple Pay, which lets users make secure payments from the iPhone 6, iPhone 6 plus, and Apple Watch.

The Apple Watch will be available starting at $349, with users able to purchase the device in early 2015.

Related Roundup: Apple Watch Series 6
Buyer's Guide: Apple Watch (Buy Now)

Top Stories

Leaker: 'iPhone 12 mini' and iPhone 12 Storage Capacities Start at 64GB, Pro Models at 128GB

Tuesday September 29, 2020 2:31 am PDT by
Rumors suggest Apple's iPhone 12 launch event will be held on October 13, with the more affordable 5.4 and 6.1-inch devices set to ship out ahead of the more expensive 6.1-inch and 6.7-inch Pro devices, and this morning hit-and-miss leaker Jon Prosser has further committed to that date by providing alleged details on Apple's first shipment of finalized iPhone 12 units. Prosser claims the...

Hands-On With iOS 14.2's New Shazam Music Recognition Toggle in Control Center

Monday September 28, 2020 2:35 pm PDT by
Shortly after launching iOS 14, Apple introduced an upcoming iOS 14.2 update, which is now available to developers and public beta testers ahead of a public release that could come at some point in October. Subscribe to the MacRumors YouTube channel for more videos. The iOS 14.2 update mainly focuses on the Control Center, introducing a new Music Recognition toggle that deepens the Shazam...

Top Stories: iOS 14 Feature Tour, 'iPhone 12 mini' Rumors, Apple Watch Band Controversy

Saturday September 26, 2020 6:00 am PDT by
Things started to calm down a bit this week following last week's rush of media event, Apple Watch and iPad launches, and the release of iOS 14 and other operating updates. But that doesn't mean there wasn't still a lot of news, from digging deeper into iOS 14 to more iPhone 12 rumors to the uproar over trying to exchange band sizes on the new Apple Watch. On top of all of that, we heard...

DigiTimes: 12.9-inch Mini-LED iPad Pro Arriving Early 2021, Mini-LED MacBook Coming Later

Tuesday September 29, 2020 4:18 am PDT by
Apple will launch a 12.9-inch mini LED-backlit iPad Pro in early 2021 and a mini LED-backlit MacBook in the second-half of next year, according to DigiTimes. The Taiwan-based industry publication claims Epistar will supply the over-10,000 mini LEDs used in each iPad Pro tablet. Meanwhile, Apple is expected to recruit Osram Opto as another supplier of mini LEDs for use in a new "high-end"...

iPhone 12 May Launch Earlier Than Usual in South Korea

Monday September 28, 2020 5:24 am PDT by
The upcoming iPhone 12 lineup may launch earlier than usual in South Korea, reports The Korea Herald. South Korean telecoms firms speaking to The Korea Herald have said that the iPhone 12 lineup will launch ahead of its usual schedule. Normally, the release of new iPhones in South Korea comes about one month after launch in the United States. Last year, the iPhone 11 arrived in South Korea ...

iOS 14: 'Phoenix 2' Space Shooter Delivers Playable Demo via App Clips

Saturday September 26, 2020 2:08 pm PDT by
One of the new features that arrived in iOS 14 is called App Clips. App Clips is described by Apple to be a "small part of your app" that can be available to users at just the right moment.App Clips focus on finishing one task quickly. An ideal App Clip experience allows users to open and complete a task in seconds. Instead of requiring an App Store download, they can be loaded and run via...

Epic Games Unlikely to Win Injunction in Ongoing Fortnite Battle With Apple, Jury Trial Possible

Monday September 28, 2020 1:14 pm PDT by
The ongoing legal dispute between Apple and Epic Games continued on today, with a preliminary injunction hearing taking place this morning. We're still waiting to hear the judge's official ruling, but it looks like Epic is not going to be granted an injunction to allow Fortnite back into the App Store as the case unfolds. Many of the arguments that lawyers for Apple and Epic Games made were...

iPhone 12 Production Lines at Foxconn's Zhengzhou Factory in China Running '24 Hours a Day'

Tuesday September 29, 2020 3:38 am PDT by
Apple contract manufacturer Foxconn is running its massive Zhengzhou factory in China 24 hours a day to produce the new iPhone 12, according to Chinese media reports. Apple's main iPhone manufacturer in China is said to be cancelling workers' holidays and introducing mandatory overtime with additional bonuses for longer-serving staff, according to information garnered from employees,...

'iPhone 12 mini' Name Reappears in Leaked Apple iPhone 12 Case Stickers

Friday September 25, 2020 1:58 am PDT by
Earlier this week a proven leaker claimed that the iPhone 12 lineup would be named "iPhone 12 mini," "iPhone 12," "iPhone 12 Pro," and "iPhone 12 Pro Max," and today the same nomenclature has appeared again in a photo depicting alleged stickers from unreleased Silicone iPhone cases originating from Apple's international distribution center in Ireland. The photo shows three stickers with the...

Apple Releases iOS 14.0.1 With Fix for Bug That Resets Default Apps After Rebooting

Thursday September 24, 2020 10:12 am PDT by
Apple today released iOS 14.0.1, the first update to the iOS 14 operating system that was released on September 16. Today's update is a bug fix update addressing issues that weren't able to be fixed in the initial iOS 14 launch. The iOS 14.0.1 update is available on all eligible devices over-the-air in the Settings app. To access the new software, go to Settings > General > Software Update. ...