Apple Retail Announces 2014 Summer Filmmaking, iBooks Author Camps for Kids
As it has done in prior years, Apple will once again be offering free summer camps for kids 8 to 12 at its retail stores, with this year's sessions focusing on filmmaking with iMovie and interactive storytelling with iBooks Author. The classes will run for three days with each class going for 90 minutes.

The iMovie workshops will provide lessons on filmmaking with iMovie on the Mac and creating an original soundtrack in GarageBand for iPad. Meanwhile, the iBooks classes will teach kids how to draw illustrations using an iPad and how to add sound effects as well as Multi-Touch features using iBooks Author for Mac. The third day of each camp will also end with an Apple Camp Showcase so campers can share their finished projects.
The first sessions begin in mid-July and go through early August. While some stores have already filled their slots for both workshops, others have many spots remaining.
Interested parents can register for sessions on Apple's U.S. and Canadian retail websites, while parents in China, France, Hong Kong, Italy, Japan, the Netherlands, Spain, Switzerland, and the United Kingdom can register to be notified when registration opens in their countries. Apple Camp sessions for Australia's Apple Retail Stores will return in 2015.
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Top Rated Comments
1) No one is forcing parents to enroll their kids. I doubt many parents in a PC home are going to sign kids up to learn a new skill on a Mac. Parents understand once a kid learns something and likes it they want to do it again, but w/o a Mac at home, not possible. Result: whiny kid. But that is the parent's responsibility. You act like Apple is kidnapping these kids and holding them hostage until the parents buy a Mac.
Here is what is really going on: The parents likely already own a Mac and want Apple to teach their kid how to use it b/c they can't.
2) Microsoft has retail stores too -- do they offer a program? I don't know myself, but its their option to compete.
3) Every city has dozens of options for computer camps, AV camps, etc. Most use EITHER Mac or PC to teach kids. If a parent wants a PC environment, it's available.
4) Every secondary school (system) that has computers mostly uses either Mac or PC, not both. That's not a crass company trying to hook kids on their OS, it's a education facility that understands its budget and time doesn't allow to teach school kids two OSes. When they get to HS they can "branch out" if they want.
5) What difference does it make if kids learn a new skill on a Mac OR a PC? It's a new skill and usually it's transferable in some way.
"Hey, don't try to drag that window with your finger on the touchscreen! What are you, stupid? Use a mouse instead, that's what it's optimised for."
"Don't worry about the bluescreening and the 'sad face' -- just be patient! Right, now, who knows how to diagnose the error 0x00000076?"
"Oops, don't download that Android app. It's malware."
"Okay, so this is your Internet browser, which is called 'Internet Explorer'. You use it to download Firefox or Chrome."
Not to mention the time, effort and money that goes into doing these things. Why on Earth should Apple pay to teach kids on other products? If it was a government scheme, I'd understand, but I think you're potentially overreacting.
Oh man you are just pulling our strings and pushing our buttons
After 4500 posts I expect more from you
indoctrination?! wtf!
I registered my son because he was interested in photography and now video editing I do with my GoPro ...
oh, thank you for your concern and please go back to the cave you came from!
awwww. :(
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Not sure if serious or joking.
Parents are free to round there kids out as much as they want. Do the Apple camp one day and Microsoft one the next. No problem here.
Would it be a problem if a parent signed their kids up for baseball and didn't also sign them up for football, swimming, tennis, golf, hockey . . . I'm not so sure your argument has any merit at all.