Apple Forging Deals with ISPs to Bolster Delivery of iTunes, Apps, and iCloud Content to Users

Apple is moving forward on plans to develop its own content delivery network (CDN), reports well-known CDN and Internet Services analyst Dan Rayburn (via Ars Technica). The Cupertino company is reportedly negotiating deals with Internet Service Providers in order to ensure the efficient delivery of content to its customers.

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Apple may control the media for iTunes and iCloud customers, but it currently outsources the delivery of this media to third-party companies like Akamai, ceding control over the quality of service to these other companies. Apple reportedly has been working for five years on its own CDN that would bring content delivery in house, ensuring its customers can access data reliably and quickly regardless of ISP or geographic location.

Apple has been deploying the necessary network hardware and recently started forging interconnection deals with Internet Service Providers as it prepares to shift content to its own CDN soon, claims Rayburn.

Apple has been very busy with their build out deploying a lot of boxes running Apache Traffic Server and buying a ton of transit, co-location, wavelengths and other infrastructure services. Their CDN is quickly growing, and it won’t be long before we start seeing a portion of their content getting delivered from their new CDN.

As part of their build out, Apple is currently negotiating paid interconnection deals with some of the largest ISPs in the U.S. I’m not going to disclose which ISPs they are talking to and what deals they have already done, but it’s interesting to note that with all the talk lately of net neutrality, peering and interconnect relationships, Apple isn’t out in the market making any complaints.

Despite concerns about net neutrality, these priority access deals are becoming common among big companies, such as Netflix, Microsoft and Google, that move large volumes of data across the Internet.

Top Rated Comments

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79 months ago
I don't think Apple really gives a crap about net neutrality. I don't think any of these big companies do, not even Google despite pretending like they do. Why would they be interested in preserving net neutrality when it will make it easier for new competition. They can just remain silent, let the internet get crippled, and then shell out the big bucks to get a better deal.
Score: 18 Votes (Like | Disagree)
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79 months ago
Why did apple doooo this? NET NEUTRALITY :/

I would have hope apple would have stand up for net neutrality.
Score: 14 Votes (Like | Disagree)
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79 months ago
Can't blame them. They want 'fast lane' access. If they didn't do it, others would.

Hopefully all of this will go away when the FTC comes to their senses and regulates ISPs like utilities, which they are.
Score: 12 Votes (Like | Disagree)
Avatar
79 months ago

Thus ending the open market that has been the Internet. We really need to keep monopolistic ISPs in check.


Agreed. The stuff happening right now in the FCC is just disgusting. So many back door deals and extortionist-like practices happening in the ISP's. It also doesn't help that the head of the FCC used to be the head of the Cable industry.
Score: 10 Votes (Like | Disagree)
Avatar
79 months ago
It's sad but I think Net Neutrality is DOA.
Score: 10 Votes (Like | Disagree)
Avatar
79 months ago

I don't think Apple really gives a crap about net neutrality. I don't think any of these big companies do, not even Google despite pretending like they do. Why would they be interested in preserving net neutrality when it will make it easier for new competition. They can just remain silent, let the internet get crippled, and then shell out the big bucks to get a better deal.


Thus ending the open market that has been the Internet. We really need to keep monopolistic ISPs in check.
Score: 7 Votes (Like | Disagree)

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