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Apple to Honor Earth Day 2014 at Retail Stores, Main Campus

Thursday April 17, 2014 6:20 am PDT by Richard Padilla
Apple will be celebrating Earth Day 2014 next Tuesday, April 22 throughout its various retail locations and at its main campus, reports 9to5Mac.

apple_100_renewable
The company will color its logos in green for the occasion, as employees will wear special shirts with an event planned at Apple's headquarters at 1 Infinite Loop in Cupertino, California. Apple last celebrated Earth Day in 2006 by holding a free computer takeback program in honor of the event.

Apple has remained active in its environment efforts throughout the past few years, which include powering its data centers with 100% renewable energy, expanding its recycling program, and reporting on its carbon footprint. Last May, Apple also hired former Environmental Protection Agency chief Lisa Jackson to lead the company's environmental responsibility efforts.

Environmental activist group Greenpeace also featured Apple as a "green energy innovator" in its latest report earlier this month, praising the company for its commitment to renewable energy after taking issues with previous efforts.

Tag: 9to5mac.com
[ 60 comments ]


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pgiguere1
70 months ago

Look at all the admittedly beautiful but incredibly wasteful packaging on Apple products.


Such as?
Apple simplified their packaging pretty early while competitors had huge boxes.

This was wasteful (right):
Rating: 5 Votes
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justinthesommer
70 months ago
I definitely support them for doing this... if I had billions of dollars lying around I'd want to put it towards something to better humanity. Right On Apple! Staying hungry, staying foolish, going green!
Rating: 4 Votes
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Chupa Chupa
70 months ago
Fitting the official color of Earth Day is the color of money. :D
Rating: 3 Votes
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MacSince1990
70 months ago
/care
Rating: 3 Votes
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bbeagle
70 months ago


Look at all the admittedly beautiful but incredibly wasteful packaging on Apple products.


Seriously?

Picking on Apple for wasteful packaging defeats the whole argument. Apple is not even in the top 90% of the offenders. When places like Greenpeace protest Apple, I lose all respect for Greenpeace's as an organization. Go after the real offenders that don't give a crap, not the companies that are trying.
Rating: 3 Votes
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Chupa Chupa
70 months ago

Glad to see them taking the lead on this. We take too much of our environment for granted.


Inhale the hype. Apple isn't taking a lead here except immaculate PR. All Fortune 100 companies have environmental/sustainability policies and especially tout their Eco stewardship.
Rating: 3 Votes
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waldobushman
70 months ago
First impression. The icons for apples earth day looks like icons from Android. Anyone else think so?
Rating: 3 Votes
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dannyyankou
70 months ago

Look at all the admittedly beautiful but incredibly wasteful packaging on


Really? Look at how much it has shrunk over time.



Rating: 2 Votes
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dannyyankou
70 months ago

What's Apple doing to assure that the batteries from their products are disposed of correctly?

I guess it's not their problem how the landfill gets full of their toxic garbage as long as they are green up to the POS.


Here you go. Near the bottom of the page.

https://www.apple.com/batteries/
Rating: 2 Votes
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jayducharme
70 months ago
It's admirable of Apple to put so much effort into renewable energy. They don't have to do it, regardless of what Greenpeace thinks. They're doing it because they want to do it, and they are positioned to set an example for other businesses. I'm hoping that this finally jump-starts the clean energy industry.
Rating: 2 Votes

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