Following its mobile phone report earlier this week, research firm IDC has published its estimates of tablet shipments for the fourth quarter of 2013, showing that Apple continues to lead the market with roughly one-third of all shipments.
Worldwide tablet shipments in 4Q13 in millions of units (Source: IDC)
Apple's share of the market has generally declined over the past two years amid the proliferation of low-cost Android tablets, particularly unbranded "whitebox" devices in the Chinese market. The holiday quarter with refreshed iPads did, however, allow Apple to raise its share of the market to 33.8 percent from 29.7 percent in the previous quarter.
Apple once again led the worldwide market for tablets, shipping 26 million units during the quarter, up from 14.1 million the previous quarter and 22.9 million in 4Q12. While the quarter represented the company's most successful on record, its year-over-year growth of 13.5% was well below the industry average. The numbers bring into focus the challenges the company faces as it attempts to grow its tablet business in markets outside of its traditional mature-market strongholds and in the face of continued success from competitors both large and small.
Apple saw its worldwide tablet market share for the quarter grow to 33.8%, up from 29.7% in the third quarter but down from its 38.2% share in the fourth quarter of 2012.
Apple's iPad shipments (red) and share of worldwide tablet shipments (blue) for 2Q11–4Q13 (Source: IDC)
As always, it is important to note that IDC's numbers track shipments instead of sales, and thus how many shipped devices are making their way into consumers' hands remains unclear. IDC's figures are also estimates, as most companies do not release their exact tablet shipment data and thus research firms must rely on supply chain data and calculations from information that is made public by manufacturers to build their estimates.
Yeah and around here there were all sorts of promotions going on Buy a Samsung phone and get a tablet for free by a Samsung TV and get a tablet for free sneeze and say "Samsung" at the same time and get a tablet for free. :)
This is a tired excuse.
Because NEVER has the iPhone 5s or 5c or 4s or 4 been offered for free. (http://www.idownloadblog.com/2014/01/02/best-buy-iphone-5s-125usd-iphone-5c-free/)
Or here. (http://venturebeat.com/2013/09/16/want-a-new-iphone-5s-or-32gb-5c-for-free-sprint-may-have-an-offer-you-cant-refuse/)
----------
...I've not see the other 66% in the wild. Not where I usually visit. Must be where I live?
It must be.
On college campuses, it's all iPads.
Everywhere else I travel, the coffee shop, various network TV stations, PEG TV stations, etc., it's all Android and Windows tablets.
Must be the area where I live. All I see are iPads, on planes, meetings, social events. Very few of the others.
Maybe it's shipped vs. sold & use.
The vast majority of tablets never go further than the home or car. Most are family consumption devices.
Shipped vs sold has been debunked thoroughly on this site. The majority of what people call Apple's "sold" number is in fact shipped. The only sales that Apple counts to end user are online, in Apple stores, and some education. So shipped vs sold is not a factor.
Must be the area where I live. All I see are iPads, on planes, meetings, social events. Very few of the others.
Maybe it's shipped vs. sold & use.
Yes. There are massive warehouses in the midwest where Samsung and others are storing tablets to make the market share numbers look better on macrumors.
Samsung starting to kick some butt in the tablet market! 85%!? Damn
Yeah and around here there were all sorts of promotions going on Buy a Samsung phone and get a tablet for free by a Samsung TV and get a tablet for free sneeze and say "Samsung" at the same time and get a tablet for free. :)
Not to say they don't have a good solution, but there was tons of promotions going on over the holidays that put a these in customers hands at a low to no cost. I wonder how much money they actually made in this segment?
I think I missed the part where competitors like Samsung actually announced their unit sales numbers.... oh wait, no I didn't, that never happened. All we know is that Samsung sold a total of 100M "Galaxy Devices" including low-end devices with the name "Galaxy" on them.
Wednesday April 17, 2024 9:58 am PDT by Juli Clover
Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. Testut is known as the developer behind GBA4iOS, an open-source emulator that was available for a brief time more than a decade ago. GBA4iOS led to Delta, an emulator that has been available outside of...
Tuesday April 16, 2024 6:54 am PDT by Tim Hardwick
Last September, Apple's iPhone 15 Pro models debuted with a new customizable Action button, offering faster access to a handful of functions, as well as the ability to assign Shortcuts. Apple is poised to include the feature on all upcoming iPhone 16 models, so we asked iPhone 15 Pro users what their experience has been with the additional button so far. The Action button replaces the switch ...
The lead developer of the multi-emulator app Provenance has told iMore that his team is working towards releasing the app on the App Store, but he did not provide a timeframe. Provenance is a frontend for many existing emulators, and it would allow iPhone and Apple TV users to emulate games released for a wide variety of classic game consoles, including the original PlayStation, GameCube, Wii,...
Wednesday April 17, 2024 12:19 pm PDT by Juli Clover
A decade ago, developer Riley Testut released the GBA4iOS emulator for iOS, and since it was against the rules at the time, Apple put a stop to downloads. Emulators have been a violation of the App Store rules for years, but that changed on April 5 when Apple suddenly reversed course and said that it was allowing retro game emulators on the App Store. Subscribe to the MacRumors YouTube channel ...
Tuesday April 16, 2024 11:33 am PDT by Joe Rossignol
The first approved Nintendo Entertainment System (NES) emulator for the iPhone and iPad was made available on the App Store today following Apple's rule change. The emulator is called Bimmy, and it was developed by Tom Salvo. On the App Store, Bimmy is described as a tool for testing and playing public domain/"homebrew" games created for the NES, but the app allows you to load ROMs for any...
Top Rated Comments
This is a tired excuse.
Because NEVER has the iPhone 5s or 5c or 4s or 4 been offered for free. (http://www.idownloadblog.com/2014/01/02/best-buy-iphone-5s-125usd-iphone-5c-free/)
Or here. (http://venturebeat.com/2013/09/16/want-a-new-iphone-5s-or-32gb-5c-for-free-sprint-may-have-an-offer-you-cant-refuse/)
----------
It must be.
On college campuses, it's all iPads.
Everywhere else I travel, the coffee shop, various network TV stations, PEG TV stations, etc., it's all Android and Windows tablets.
Then again, most of my industry is PC based.
The vast majority of tablets never go further than the home or car. Most are family consumption devices.
Shipped vs sold has been debunked thoroughly on this site. The majority of what people call Apple's "sold" number is in fact shipped. The only sales that Apple counts to end user are online, in Apple stores, and some education. So shipped vs sold is not a factor.
Yes. There are massive warehouses in the midwest where Samsung and others are storing tablets to make the market share numbers look better on macrumors.
Yeah and around here there were all sorts of promotions going on Buy a Samsung phone and get a tablet for free by a Samsung TV and get a tablet for free sneeze and say "Samsung" at the same time and get a tablet for free. :)
Not to say they don't have a good solution, but there was tons of promotions going on over the holidays that put a these in customers hands at a low to no cost. I wonder how much money they actually made in this segment?